President
CurrentBare Tree Media is a digital agency offering creative and AdTech services to brands and advertising agencies seeking to reach, engage and monetize consumers within the digital landscape. The company is a leader in creating and publishing branded augmented reality experiences for TikTok, Snapchat and Instagram, as well as mobile messaging stickers, emojis and GIFs for Facebook, Giphy, iMessage, LINE, Twitter, Viber and WeChat. Brand partnerships include leading entertainment, consumer product, sports and B2B brands brands. The team also places brands within digital collectible, NFT and metaverse opportunities. Primary Responsibilities: Increased revenue and profitability from year one through present. Manage business development, operations, P&L, sales and marketing. Cultivated and secured client relationships with 20th Century Fox, ABC/Disney, American Greetings, CBS Interactive, DreamWorks, Duracell, Garfield, Google, Iovate Health, Life Is Good, Lionsgate, Mars-Wrigley, NBC Universal, Netflix, New England Patriots, Sanrio, SnapOn, Warner Bros and many others. Set up digital channel and publishing partnerships with Apple, Facebook, Giphy, Google, Kakao, LINE Corp, Roku, Snapchat, Tencent, Tenor, TikTok, Viber and other global platforms. Negotiated over 100 licensed properties such as Care Bears, Family Guy, Felix The Cat, Garfield, Hello Kitty, I Love Lucy, Power Rangers, The Golden Girls, StarTrek, Trolls, etc, for digital sales within global mobile platforms. Hired a team of best in class illustrators, animators, 3D modelers, AR designers and product managers to service our portfolio of clients.