Ferren Lorencio Email & Phone Number

South Jakarta, Jakarta, Id

Tangerang, Banten, Indonesia

Goodnews Event Organizer is the event organizer business, running for birthday, prom corporate, and wedding. Goodnews is an in-house event organizer that has its own vendors such including decoration, sound system, lighting, talents & such.During this period, my responsibilities are - Talent managing for event crew & build connections with talents (MC, Photographer, Videographer, etc)- Managing & creating social media content ssuch as Instagram & TikTok- All around marketing from preparation before event (detailing), during (managing crews), & post events (evaluating & growth)- Handling clients & dealing for events budget

Jakarta Barat, Jakarta Raya, Indonesia

Responsible for maintaining the regular content for 3 Instagram accounts (Loyal Photobooth, Olam Photobooth, and Unity Photobooth), as in Instagram Feeds and Instagram Story. Have experience in handling the Photobooth template using certain editing apps (Adobe Photoshop and Adobe Illustrator).

Jakarta Raya, Indonesia

- Supporting role for corporate (mainly focused in internal communication) and brand communications team- Update and maintain communication channel (Loreal.com and internal website)- Conducted internal activations of L'Oréal Paris Revitalift Eye Serum and Effaclar Spotscan by La Roche Posay (resulting around 104+ employees used Effaclar Spotscan)- Involved in running corporate engagement events such as TownHall, Crisis Training, Media Training, Annual Events (L'Oréal Citizen Day 2022 and L'Oréal Cruise Ship Party)- Head Project of Intern's Halal Bihalal annual event for 2022, create mini make-up runaway to build self confidence of 25 beneficiaries - Conducted L'Oréal Citizen Day to circulate 3000 hygiene kits to 27 beneficiaries' places- Conducted press conference for L'Oréal Brandstorm 2022 (for national finalist, final winner, and media roundtable)- Media pitching in Beauty Tech Media Visit for Kiehl's resulting about 7 first tier media attended- Conducting Exclusive Media Interview for Campaign Launching by La Roche Posay, creating public relations collateral (media invitation, media info), and media pitching resulting about 10 first tier media attended- Media pitching for Garnier Skincare Academy (Bright Complete Ampoule Serum Launch) resulting 23 media attended, and Garnier Skincare Academy #DRAWAT (Garnier Bright Anti Acne Serum Launch) resulting 39 media attended

Jakarta Selatan, Jakarta Raya, Indonesia

- Daily media monitoring releases for clients Hyundai Motors Indonesia and Clubhouse- Be a part to conduct '24 Hours Discussion in Commemorating Mental Health Day' event for Clubhouse Indonesia (media pitching and assist during pre-event, event, and post-event)- Update client administration (such as follow-up media and reports)- Maintain and update media list- Report the coverage founded with calculating the Ads Value and PR Value- Conducted desktop research for certain issues regarding the client's brand

Indonesia

- Facilitated 5 batches of campaigners consisting of 50 people in each batch- Execute the 5 periods of campaigns- Making daily and final reports for campaigners that passed the campaign period- Lead and arrange activities with campaigners and maintain effective communication through communication channels

Indonesia

- Become the coordinator of the team and lead 2 members of the division- Planning and executing social media content and publication resulting increase in 559 new followers- Gain and maintain the relationship with 14 media partners- Responsible to check and creating public relations collateral (press release, media invitation, coverage report), and media pitching

Indonesia

- Responsible for creating public relations collateral (Press release, media monitoring)- Developed and implemented social media publication content resulting increase 1.129 new followers on Instagram- Media pitching resulting about 19 media partners and 2 communities attended the event