As a lead generation, it's my job to set up appointments and find potential clients for the sales team. These are the services that we offer at hepleads• Cold Email and LinkedIn Marketing • Oversee day to day marketing activity for Outbound• Responsible for creating and managing Outbound Email marketing strategies• Setting up Drip campaigns to generate leads• Reactivation and follow up campaigns on dormant leads to generate response• Producing catchy email copy to motivate leads to respond to various offers• Identify, analyze, and segment multiple target lists and look for new lead opportunities• Database management and maintaining the Data hygiene of the data