I'm the rare gem who has been in the engineering world for years, but only realizing that my true passion is in shoe design and shoe making. I started this company because of my difficulty of finding the right pair of shoes for my larger than average Asian foot size. I understand how frustrating it is to feel discriminated for our sizes. Therefore, Ffarachew is created to be a shoe brand for women of all sizes. Ffarachew started officially in May 2018 but prior to that, I enrolled in shoe design and shoe making course at Selangor Human Resources Development Centre. Upon completion the course, Ffarachew submitted 2 pairs of shoes to be in the competition and made it to the final stage of 10th Malaysia Footwear Design Competition 2017. With this achievement, I feel more confident and motivated to be shoe designers. Ffarachew caters for custom-made shoes for weddings and casual/formal shoes. It is not just a business to me, designing and shoe making is my passion. Ffarachew strives to provide fashionable and comfortable shoes for women of all sizes, with no discrimination.