We're on a mission to revolutionise marketing education through the power of immersive, hands-on simulation learning. We provide Educators with the most sophisticated and engaging simulation experiences proven to boost learner satisfaction and employability. I spearhead marketing and new partner development activities, aiming to build a sustainable business by forging strong networks with Universities, Business Schools and Training Providers. My focus lies in aligning product development with the needs of the Instructors delivering digital marketing courses, creating a profitable business that sustains long-term client relationships, and developing the company into a market leading marketing simulation company delivering a sophisticated simulation product at competitive rates.

- Delivering 'Marketing Management' module across different degree programmes

Online education platform for accountancy & finance professionals with 200,000+ users. Primary responsibilities included: - managing platform revenue activities across new user acquisition and retention business channels - responsible for digital marketing channel performance and platform conversion optimisation strategies - cross departmental collaboration to deliver critical growth business initiatives - growing strategic business partner relationships in new markets - recruitment, onboarding and management of new employeesThe role commenced in June 2019 as a Consultant via Fiery Light Media before evolving into a permanent position in March 2020.

Digital marketing consultancy serving edtech and retail sectors. Primary responsibilities included - delivering omni-channel digital growth strategies for clients - conducting internal and external stakeholder interviews to establish business process map and desired to-be state

Online education & certification body with 220,000 digital marketing & business professionals. Primary responsibilities included: - developed customer-centric sales process for B2C business channel - delivering weekly mentoring and group sales training - reviewing sales performance and conducting individual performance reviews - monitored lead generation campaigns for dedicated marketsGained valuable experience during a successful €26m majority takeover transaction in 2017 by American growth equity firm Spectrum Equity. The company grew from a small start-up to the world's largest digital certification body during my time here.

- consistently delivered annual individual sales targets - worked with corporate sales team to identify and develop large customised training opportunities- established regional based diploma qualifications in Limerick, Galway & Cork

Film production company established for development of the independent horror movie 'Brackenmore'. Main responsibilities included: - manage key relationships with writers, directors, distributors and funding bodies - ensure timely delivery of project within allocated budget - travel to meet stakeholders when required

In addition to working with the Digital Marketing Institute I develop and implement growth strategies for small to medium size organisations. I work with a select number of businesses and I am currently not taking on new clients.