Fabio Giavara Email & Phone Number

Milano, Italia

Assago

Italiaonline Spa (www.libero.it – www.virgilio.it – www.paginegialle.it) – since 2012In 2012, Italiaonline (IOL) was formed by the merger of Matrix Spa and Libero Srl and I was in charge of sales mktg for the Business Unit dedicated to Local marketing services (SM-SOHO). I had the responsibility for ensuring the management and development of commercial products and commercial partnerships (i.e. Google); the communication of products and services for the sales network and the analysis of results as well as feedback from the same, with the aim of increase sales and the marginality of products and services sold, guaranteeing its performance.Since October 2015, in March 2016 the new IOL merged into Seat Pagine Gialle (Italian Yellow Pages) and now is the first Italian internet company in terms of audience (after Google/Facebook) and the first one network of service and products consultant with 70 media agencies and over 1,000 agents. At present, I’m in charge of Sales Operation for monitoring and prevention of all situations that are critical in the production process or which are delayed with respect to product SLAs. The goal is to identify all "out of standard" cases, anticipate their management, and limit the emergence of critical situations for the network and the customer. In other words, to make data and tech analysis to support the sales organization, diagnose issues, and design solutions. Provide answers and help sales team base decisions, organize data and generate deep customer insight in order to enhance sales force productivity and effectiveness.

Milan Area, Italy

I have the responsibility for ensuring the management and development of commercial products and commercial partnerships (i.e. Google) related to the business of local market (SOHO), the communication of products and services for the sales network and the analysis of results as well as feedback from the same, with the aim of increase sales and the marginality of products and services sold, guaranteeing its performance.

Italy

I have the task of ensuring the business planning, monitoring, the commercial programming, activities linked to the management of the sales agents and the development of special initiatives for the business local.

Assago (Mi) - Italy

In particular, I am currently working on the new partnership deals and the business initiatives related to the biz unit "Local" dedicated to micro and small offices in italy. I'm in charge of the negotiation with the partner companies as well as I've got the responsibility for all the aspects related: legal issues, agreement items, monitoring, trial management; sales network startup, etc...

Trade Marketing & Communication Manager: . Marketing: budgeting, forecasting, cost analysis, new market strategies . Communication: public and corporate presentation . Trade (product offer and pricing); sales training . Sales: definition and planning of sales offers and business models. . Product Design: (adv format restyling). I also cover responsibility for market economics review provided by online media research (NMR, IAB, Jupiter, etc). I have a daily liaison with correlated Matrix divisions: from Sales (new business models, new mkt strategies, etc) to Administration office (economics audit) as well as with legal department (advertising policy, trade guidelines When I joint Matrix, I commenced as Marketing Manager for Virgilio Shopping (the e-commerce channel area of the portal Virgilio.it).