Regional Media Head
CurrentMedia Strategy & Tactics - Strategic approach to campaign planning, content whilst being consistent with the brand’s identityAnalyze market trends, consumer behavior, and competitor activities is important for making informed decisions and adjusting strategies to stay competitiveMedia Budget & Follow Up - conduct and design an in-depth analysis to ensure optimization of media mix, spend and activities including regional strategies SPOC ( single point of contact) for all data driven analysis on market growth potential customersMedia trends & innovation- Deep understanding of specific channels and relevant platformsseeking out new opportunities to innovate and develop ideations and tactics.Communicate effectively to all stakeholders, including senior management and content developersLead a Team -Managing a team of media specialists based out of south region