Fika Pratiwi

Fika Pratiwi Email and Phone Number

Business Development Manager at Onitsuka Tiger Indonesia @ Onitsuka Tiger
Fika Pratiwi's Location
Indonesia, Indonesia
Fika Pratiwi's Contact Details

Fika Pratiwi work email

Fika Pratiwi personal email

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About Fika Pratiwi

Highly motivated and detail-oriented Marketing and Business Development Manager with more than 17 years of experience in Marketing Communications, Brand Growth, Business Development, Partnership, Corporate and Digital. Proven ability to manage multiple projects while meeting challenging deadlines. Excellent communication skills; work well independently or as part of a team. Fast learner, with great time Marketing Strategy skills. Enjoy working with people from diverse backgrounds and cultures

Fika Pratiwi's Current Company Details
Onitsuka Tiger

Onitsuka Tiger

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Business Development Manager at Onitsuka Tiger Indonesia
Employees:
87
Fika Pratiwi Work Experience Details
  • Onitsuka Tiger
    Business Development Manager
    Onitsuka Tiger Mar 2024 - Present
    Indonesia
    Responsible to drive Onitsuka Tiger business for B2B , B2C & Ecommerce for Indonesia.Looking after whole business aspects for the country with customer as priority mindset to offer more premium fashion footwear experience, gain more customer trust & preference as well to drive profitable business.
  • H&M
    Marketing And Business Development Manager
    H&M Apr 2013 - Jun 2024
    Indonesia
    Leading the Marketing & Business Business Development Team at Indonesia Region.- Developing all Marketing strategy (media mix, in store activities, commercial programs, partnership programs) for OMNI channels (store & online).- Ensuring brand guideline implementation in all aspects.. Assess new market for new business potential (market survey, economy & customer growthreview, competitor mapping). - Dealing with various partners to create new business opportunities from… Show more Leading the Marketing & Business Business Development Team at Indonesia Region.- Developing all Marketing strategy (media mix, in store activities, commercial programs, partnership programs) for OMNI channels (store & online).- Ensuring brand guideline implementation in all aspects.. Assess new market for new business potential (market survey, economy & customer growthreview, competitor mapping). - Dealing with various partners to create new business opportunities from Expansion & Marketing perspective.- Penetrate new market in the right way to create great awareness & translate it into traffic &sales.- Manage follow ups in the market to ensure brand consistency & maintain brand position. Show less
  • Zalora Group
    Business Development Manager
    Zalora Group Apr 2012 - 2013
    Menara Bidakara 1, Lt 17. Jl. Jendral Gatot Subroto Kav. 71-73, Pancoran.
     Developing and executing offline & online marketing, PR, loyalty & partnership programs that help promote and create awareness & sales around the company's campaign. To establish & maintain relationship with offline & online media, to create effective beneficial campaign. Identifies trendsetter ideas by researching industry and related events, publications, and announcements; tracking individual contributors and their accomplishments. Locates or proposes potential business… Show more  Developing and executing offline & online marketing, PR, loyalty & partnership programs that help promote and create awareness & sales around the company's campaign. To establish & maintain relationship with offline & online media, to create effective beneficial campaign. Identifies trendsetter ideas by researching industry and related events, publications, and announcements; tracking individual contributors and their accomplishments. Locates or proposes potential business deals by contacting potential partners; discovering and exploring opportunities. Screens potential business deals by analyzing market strategies, deal requirements, potential, and financials; evaluating options; resolving internal priorities; recommending equity investments. Closes new business deals by coordinating requirements; developing and negotiating contracts; integrating contract requirements with business operations. Lead and develop staff by identifying training needs.  Define and follow up of yearly targets and objectives.  Develop and implement strategies for new products and services.  Provide direction, guidance to the department to ensure alignment with the Company’s strategies Show less
  • Centro Lifestyle Department Store
    Marketing Communication Executive
    Centro Lifestyle Department Store Jan 2011 - May 2012
    Tangerang
    - Developing and executing marketing programs that help promote and create awareness around the company's campaign.- Oversees the development of lead-generation activities such as ATL & BTL Media Placement- Primary liaison with in house integrated team (Creative team, Merchandising team, Event team, Store Operation) for campaign executions.- Enforcing brand guidelines in marketing publications Tracking budgets - Creating reports that measure the success of various marketing… Show more - Developing and executing marketing programs that help promote and create awareness around the company's campaign.- Oversees the development of lead-generation activities such as ATL & BTL Media Placement- Primary liaison with in house integrated team (Creative team, Merchandising team, Event team, Store Operation) for campaign executions.- Enforcing brand guidelines in marketing publications Tracking budgets - Creating reports that measure the success of various marketing programs.- Develops draft advertising text and layouts as part of campaign materials and presents to marketing manager for review and approval. - Supervise marketing communication process between (Creative team, Merchandising team, Event team, Store Operation)- Responsible on purchasing & financing approval process for any marketing activities related- To establish and maintain effective working relationships and contacts internally and externally, including with the press and industry bodies. Show less
  • Diageo
    Brand Executive
    Diageo Jul 2007 - Dec 2010
    Jakarta Selatan
    - Developing annual and executing game plan (brand plans & marketing programs) for Johnnie Walker, Smirnoff, Diageo Reserve Brands (JW Gold Reserve, Tanqueray No 10, Ron Zacappa, Ciroc, Kettle One) in line with long terms plans and annual targets- Developing & forecasting brand annual budget- Managing relationship with external partner on the programs executions (Event Organizers, PR agency, Media Agency, Advertising agency, Branding suppliers, Outlets)- Developing job brief to all… Show more - Developing annual and executing game plan (brand plans & marketing programs) for Johnnie Walker, Smirnoff, Diageo Reserve Brands (JW Gold Reserve, Tanqueray No 10, Ron Zacappa, Ciroc, Kettle One) in line with long terms plans and annual targets- Developing & forecasting brand annual budget- Managing relationship with external partner on the programs executions (Event Organizers, PR agency, Media Agency, Advertising agency, Branding suppliers, Outlets)- Developing job brief to all external partner on every campaigns- Monitoring all brand offline engagement (Outlets branding, Marketing events, PR events, ATL & BTL media placement, etc)- Monitoring all brand online engagement (Website, Facebook, Twitter,)-Developing & monitoring outlets activities relates to brands- Responsible on development and deliverable of all brands marketing tools (POSM, Branding materials, Communication tools, etc)- Creating competitors activities reports- Responsible for Brand Ambassadors training and programs executions Show less
  • Diageo
    Personal Assistant
    Diageo Jul 2006 - Jul 2007
  • 94.7 Ufm Radio
    Radio Announcer & Reporter
    94.7 Ufm Radio Apr 2003 - Apr 2004
    - Reporter for Prime Time shows- Write scripts for commercials & radio shows- Assist other announcer on late night shows as well as becoming a part time late night show announcer

Fika Pratiwi Skills

Marketing Communications Brand Development Online Marketing Online Communications Marketing Strategy Product Marketing Event Planning Event Marketing Media Relations Advertising Public Relations Management Strategic Communications Marketing Business Development Competitive Analysis Marketing Research Integrated Marketing

Fika Pratiwi Education Details

Frequently Asked Questions about Fika Pratiwi

What company does Fika Pratiwi work for?

Fika Pratiwi works for Onitsuka Tiger

What is Fika Pratiwi's role at the current company?

Fika Pratiwi's current role is Business Development Manager at Onitsuka Tiger Indonesia.

What is Fika Pratiwi's email address?

Fika Pratiwi's email address is fi****@****ail.com

What is Fika Pratiwi's direct phone number?

Fika Pratiwi's direct phone number is 1 (855) 466*****

What schools did Fika Pratiwi attend?

Fika Pratiwi attended Universitas Indonesia (Ui), Smu 82.

What are some of Fika Pratiwi's interests?

Fika Pratiwi has interest in Beach, Sushi, Poems, Watersport, Communication, Marketing, Advertising, Music, Movies, Wine.

What skills is Fika Pratiwi known for?

Fika Pratiwi has skills like Marketing Communications, Brand Development, Online Marketing, Online Communications, Marketing Strategy, Product Marketing, Event Planning, Event Marketing, Media Relations, Advertising, Public Relations, Management.

Who are Fika Pratiwi's colleagues?

Fika Pratiwi's colleagues are Desha Biswas, John Franks, Chinming Chan, Muhammad Syafie Bin Safari, Alfian Ismail, Allan Agda, Syer Khai Lim.

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