1. Formulate a social media strategy that aligns with business objectives.2. Manage daily social media content across six platforms: Facebook, Instagram, TikTok, YouTube, LinkedIn and X (formerly Twitter).3. Work closely with business development, compliance, SEO, and promotion teams to create an aligned marketing strategy.4. Script, and direct content production; coordinate with creative team to execute daily posts.5. Manage and optimize digital advertising (Meta Ads and TikTok Ads) in conjunction with the finance department.6. Compile weekly and monthly reports on social media account performance.7. Serve as talent and host for company content.8. Perform live streaming for Instagram, Facebook and Youtube platforms.9. Develop creative ideas for social media campaigns and content.

1. Increase account engagement with 2 video/image concepts per day (scripting, directing, editing, posting)2. Manage advertising budget in Meta Ads, Tiktok Ads, and Google Ads3. Increase follower growth and engagement through creative strategies4. Compile weekly reports to analyze account performance

1. Design engaging content strategies to increase brand awareness and sales2. Initially handled content creation from start to finish, including scripting, shooting, editing, and posting.3. Promoted to manage content strategy and creative execution, overseeing a team to produce 3 pieces of content per day.4. Lead branding efforts for e-commerce platforms Shopee and Tokopedia.5. Reported and analyzed directly to the Head of Digital Marketing.6. Manage relationships with influencers (KOLs).7. Conduct live streaming for Tiktok and Shopee platforms.

1. Develop and create creative content for clients for branding2. Managing social media, handling planning, scripting and creating daily content (scripts, for TikTok and Instagram (4 contents per day).3. Work closely with influencers (KOLs) and manage live streaming campaigns for sales.4. Manage digital advertising (TikTok Ads) in collaboration with finance team.5. Performed reporting and analysis directly to the Client.6. Achievements: Successfully met KPIs for 12 brands across fashion, electronics, fnb and beauty categories.

Editing 10 news videos per day with efficiency and timelinessPost 10 videos per day with attention to SEO on Youtube, Facebook, and InstagramOperate live streaming at indoor and outdoor events

Produced 108 interesting and educational entertainment videosIncrease subscribers to 37 thousand and total views to 6 millionCollaborated with event organizers and wedding organizers