Filipe Amado Email & Phone Number

São Paulo, Brazil

Brazil

Led CV Brazil to become a top-performing country office through strategic digital campaigns and educational programs, directing a high-performing team whose synergy was key to success:• "Experiência CV": One of CV's most comprehensive online programs, with 3 Phases, 9 Modules, and 36+ classes, enrolling 7,000+ students.• Advent Campaign - "Where Hope Begins": Largest digital Christmas campaign, achieving 79% of global downloads through a team effort across different teams. Delivered a… Show more Led CV Brazil to become a top-performing country office through strategic digital campaigns and educational programs, directing a high-performing team whose synergy was key to success:• "Experiência CV": One of CV's most comprehensive online programs, with 3 Phases, 9 Modules, and 36+ classes, enrolling 7,000+ students.• Advent Campaign - "Where Hope Begins": Largest digital Christmas campaign, achieving 79% of global downloads through a team effort across different teams. Delivered a short film, live streams, radio, audiobook, and devotionals.• Easter Campaign 2024: Guided a campaign that secured 46% of global downloads and 450K+ YouTube views, showcasing effective team-driven digital engagement.• Barna Group - Open Generation (Gen Z): Launch of milestone report and organization of national launch event with key partners.Grew and led top performance in KPIs:• 39% of global downloads.• 58% of total Easter campaign downloads.• 88% of total Christmas campaign downloads.Led growth and content strategies, empowering the team to enhance CV’s digital footprint, brand positioning, and community engagement:• Managed strategic partnerships in Brazil.• Editor-in-chief of "Where Hope Begins" (Digital & Print), a cross-functional and resource-based project that connected with key partners and stakeholders. Show less

Canada

Internationally operated and based out of Vancouver, Canada, I established and led a creative agency focused on branding design, media, and fundraising projects:• Developed projects and campaigns in Canada, United States, United Kingdom, Brazil, and the Middle East.• Helping to raise more than $25.5 Million for Nonprofits through strategy and media creation.• Championed storytelling through visual and digital media, producing fundraising projects (project-to-donor), branding… Show more Internationally operated and based out of Vancouver, Canada, I established and led a creative agency focused on branding design, media, and fundraising projects:• Developed projects and campaigns in Canada, United States, United Kingdom, Brazil, and the Middle East.• Helping to raise more than $25.5 Million for Nonprofits through strategy and media creation.• Championed storytelling through visual and digital media, producing fundraising projects (project-to-donor), branding, documentaries, and films that communicate clients' missions and values compellingly.• Provided brand and project consulting services, ensuring clients' stories were told beautifully and effectively across multiple platforms.Main areas of development• Project & Brand Consulting• Film & Documentaries• Identity Development & Design Show less

International

Based in Beirut, Lebanon, I consulted for various NGOs and nonprofits, focusing on project development and fundraising in conflict zones. I crafted campaigns rooted in local insights, supporting organizations in building resilience, securing vital funding, and implementing sustainable programs in challenging environments.• Organizations and projects worked with: Enduring Love (International Ministries), Bible Society Lebanon, Resurrection Church Beirut (RBC), INSAAF, Jnoubi, RAWA… Show more Based in Beirut, Lebanon, I consulted for various NGOs and nonprofits, focusing on project development and fundraising in conflict zones. I crafted campaigns rooted in local insights, supporting organizations in building resilience, securing vital funding, and implementing sustainable programs in challenging environments.• Organizations and projects worked with: Enduring Love (International Ministries), Bible Society Lebanon, Resurrection Church Beirut (RBC), INSAAF, Jnoubi, RAWA (One:Sixteen), Steiger, Project Paddington Beirut, and Foundation for Forgiveness and Reconciliation (Al Shabiba Risala). • Countries worked: Morocco, Tunisia, Egypt, Sudan, Iraq and Lebanon. Show less

Brazil

• Project management and product implementation with banks such as Bradesco, Santander, Citi, HSBC, and Rendimento to enhance the growth of current and future products.• 16% increase in budgeted net revenues within the team portfolio• Project management in multi-language/country settings (USA, Mexico, and Brazil).• Managing and creating marketing promotions and campaigns to enhance the client's offer to the public and increase payment volume and card loyalty.• Market analysis of… Show more • Project management and product implementation with banks such as Bradesco, Santander, Citi, HSBC, and Rendimento to enhance the growth of current and future products.• 16% increase in budgeted net revenues within the team portfolio• Project management in multi-language/country settings (USA, Mexico, and Brazil).• Managing and creating marketing promotions and campaigns to enhance the client's offer to the public and increase payment volume and card loyalty.• Market analysis of the Brazilian Bank market, including business plan, strategic viability, and ROI analysis.• Quarterly and yearly analysis of portfolio performance, comparing market indicators with benchmarks, aiming to protect market share and increase exponential growth.• Affiliation structuring, consultancy analysis, and acceptance to Visa membership. Show less

Brazil

• Manage and develop marketing and digital campaigns, including new landing pages and email campaigns.• Increased web traffic by 25% with the launch of a new website. • Reduction of 40% in printing costs while keeping impact. • Salesforce Senior User, responsible for Website-Salesforce implementation and integration• Creation of Salesforce Campaigns

Master Of Arts (Ma), Christianity & The Arts

Bachelor Of Social Science (Hons), Business & Management (Marketing)

Certificate, Biblical And Intercultural Studies (Missiology)

Certificate, Editorial & Graphic Design

Specialization, Business, Administration, Marketing

- Visa Fundamentals - Product Lifecycle - Card Program Management (Level 1 & 2)