Filip Erlandsson Email & Phone Number

Stockholm, Se

Stockholm, Sverige

Super user and system manager for MA system Adobe Campaign. Responsible for the functionality and maintenance of the MA system. In the role as MA Specialist for the Nordic CRM team at Nordnet I supervise and educate 8-15 other users in the daily operational work, such as setting up campaigns, sending out communication to the customers and analyzing the results.As MA Specialist I am also heavily involved in the marketing communication process. This includes setting up campaigns, creating the communication elements, testing, sending out the communication and analyzing the results.Part of the work takes place in agile cross functional teams.

Stockholm, Sverige

In my role as a Campaign Manager at Kaplan I was responsible for managing various campaigns such as e-mail newsletters and text messages (SMS) in our MA tool Adobe Campaign.I have had the opportunity to work with many different clients in different industries as a consultant at Kaplan. The job offered working both in small teams (1-3 people) as well as mid/large teams (4-15 people) with several different competencies. Most of my time was spent at Kaplans own office but I have also worked on site together with the clients.Working at Kaplan I got the chance to work with many different programs such as Adobe Campaign, Adobe Analytics, Adobe Social, Adobe Target, SPSS, Tableau and SAS. Now certified within several of the tools.Winner of Guldnyckeln 2016.Duties in the role contains:* Creating campaigns* Marketing automations* Managing the customer database* Adding content into newsletter templates* Building workflows* Setting target and control groups* Sending proofs to clients* Educating others* A/B testingIn the role as Campaign Manager I am also responsible for campaign evaluation and other analyzes. This includes:* Financial evaluation* Delivery evaluation* Customer extraction* Best practice* Segmentation* RFM

Stockholm, Sverige

Deputising as a preschool teacher at the preschool Färjan. Färjan has five age divided departments in the ages 1-6 and as a deputy I jump in at the department where I am needed.

Stockholm, Sverige

Analysis of Erlandsson Tandvårds own website (erlandssontandvard.se) by using the program Google Analytics. Follow up on various KPI’s, for example number of visitors and page views.

Stockholm, Sverige

Did my masters thesis at CtrlPublishing regarding marketing in social media in Swedish B2C companies. The thesis further explored how this marketing process look like and what tools that are used to handle this process.

Stockholm, Sverige

Worked in a consulting role, together with 4 course mates, for the Swedish post, Posten, as a part of a project in a course at Stockholm School of Economics. The task was to bring ideas to how Posten should acclimatize to the digital revolution. The approach was to look at international post companies, the latest market trends and analyzing Postens own offerings by interviewing employees. Resulted in a couple ideas which was presented to our supervisors at Posten.

Master'S Degree, Media Technology, 4,6

Master of Science in Media Technology. Master degree in Media Management. Bachelor degree in Interactive Media Technology. I wrote my.

Media Management

As part of my masters program at KTH, I took a course called Media Management at Stockholm School of Economics. The course is.

Education record

Exchange studies at Nanyang Technological University, Singapore, for one semester as part of my masters programme in Media Management.

Education record

Took courses in Spanish, Web-publishing and Economy within sports.

Natural Sciences With Focus On Computer Science And Mathematics