Dmitry Filippov Email & Phone Number

Copenhagen, Capital Region Of Denmark, Denmark

Vertical: E-commerce • Lead a book of business driving over $2M in annual affiliate revenue, across varied verticals (Retail, Telecom, Finance, Business) & including Fortune 100 brands.• Build and develop client relationships on a senior level.• Lead & assist contract negotiations to best support KitCPA business goals & client objectives• Manage & lead a team of 5 direct reports, providing career growth guidance while ensuring affiliate account goals are achieved• Allocate team resources accordingly, to ensure that teams are supporting both new & existing business• Oversee & develop strategic direction to achieve brand affiliate goals• Collaborate with both internal & external teams in company stakeholder groups • Awarded for Advertiser Rookie of the Year Award at KITCPA

Санкт-Петербург, Россия

1. Optimization of team work processes- maintaining weekly reports;- conducting interviews and recruiting new team members; - writing new working flows and playbooks in Confluence;- ensuring transparency of work using Google spreadsheets, geo reports, and Jira- development of Units of Work, CJM, Empathy mapping2. Work to improve business metrics- increase in the active base;- work with reactivation and win back partners;- conducting activities in India, Malaysia, and Pakistan in order to increase the main metrics of business- working with the influencer and product team to improve the user experience on the platform- ensuring stable growth of key metrics with the help of competent accounting and hunting of partners;3. Direct management of 9 people team; 4. Work with Heads of Regions to identify and share best practices resulting in global retention/loyalty/monetization/win back/churn prevention roadmap for every region;5. Uncover business opportunities through analysis of customer, web, and marketing data; 6. Communication with stakeholders and partners:– budget planning and monitoring for activities; – mentoring the partners, reporting control;– public presentations and monthly reports.7. Implementation of creative projects (brainstorming, market analysis, ideas creation, planning, budget allocation, internal teams (designers, influencers, SMM, CRM teams) coordination; external partners coordination (agencies), full reporting)

— Creation of landing pages, work with reputation and brand, organization of image and advertising events in Africa, and Asia in order to present the product and attract a new audience— Work with the media, bloggers, Internet sources, SMM promotion, content gamification, attract traffic, launch advertising campaigns against Indonesia, Africa, Arab countries— Coordinating the work of the Team of Regional Managers (Spain, Arab countries, Indonesia, Portugal)— Optimization of the team's work, analysis of results, and creation of comfortable conditions within the team)— Creation and optimization of the process of attracting partners and influencers from scratch in social networks (Instagram, Telegram, Twitch, Reddit, Discord, YouTube, Facebook, TikTok), in affiliate networks, and author sites (TradingView, Medium, Ya. Zen)- performance analytics- integration of the brand into various formats - presentation of the company's productsIntroduction of partner webinars in English on YouTube— Working closely with product management/business teams to create and maintain a product backlog according to business value or strategy;

Санкт-Петербург, Россия

Social media strategy development and cross-teams projects:— Creating strategies and content for Social media platforms (Instagram, Facebook, Twitter);— Managing junior SMM specialists, agencies, and freelancers;— Conducting research (looking for new platforms, benchmarking, trend watching); — Managing ASO contractors: searching for the best offers, creating technical tasks, controlling the quality of provided reviews— Strategic planning (creating SMM&Community strategies for the international Brand for several countries on Instagram, Youtube, Facebook, Telegram, and VK);— Launching and management of projects and processes (educational programs on social media, contests, challenges);— Working closely with CRM, marketing, product, analytics, developers, and sales teams to create marketing offers, tools, and promotions to boost business metrics, measuring the effect and creating the infrastructure;— Developing communities from scratch and boosting existing ones (up to 30M reach per month for the Brand on social media);

Москва, Россия

B2B in the Fashion Industry- Writing English texts for all types of creatives, e. g., websites, banners, letters, press releases, etc. - Creating scripts for advertising and educational videos, clips, integrations for bloggers, etc.- Development of creative concepts for advertising campaigns from local to global, including the big idea of product;- Generating ideas for implementation in marketing activities;