Leading Sales & Marketing team of two luxury villa projects in Shanghai Putuo and Yangpu District. Responsibile for the sales revenue of projects

Top Luxury Residential Project：Shanghai Arch/ Arch Residence/Shanghai Cullinan/Lake Geneve Suzhou1，Providing advice proposal on unit mix/ layout design/project provision for each project.2，Producing and implementing marketing budget for each project.3，Producing and implementing market strategy and phased action plan for each project4，Planning and coordinating the design/construction/ implementation of sales center ,show flat and mock up area.5，Lead in Planning and implementation of marketing programs relating to branding ,sales launching and high-end channels 6，Organizing and implementation online and offline promotions (media, Outdoor ads, self-Media etc.)7，Organizing and producing all the sales materials (includes sales brochure, models, 3D/branding videos, App, WeChat etc.)8，Managing and coordinating on-site activities in sales center and mock up area（property management proposal assessment, sales route planning and regulations, etc.）9，Handover arrangement and coordination

Project： The Paragon1，Market information of high-end residential update, produce monthly report of demand and supply data analysis2，Conduct high-end residential comparables investigation, give project market positioning and feasibility reports including unit mix, product specifications requirement, clubhouse specifications proposals, etc3，Plan and implement marketing strategy plan and budgets4，Plan and produce marketing material (brochure, perspective, website, 3D, model, etc)5，Make and execute packing plans of sales office, show flat, routing, site hoarding6，Coordinates with agency, media, producer and other functional and business dept to perform advertising and promotion activities7，Assist in product valuation with research teamTianjin International Trade Center1，Market information of service apartment update, produce monthly report of demand and supply data analysis2，Conduct service apartment comparables investigation, give project market positioning and feasibility reports including unit mix, product specifications requirement, clubhouse specifications proposals, etc3，Assist in product valuation with research team The Metropolis1，Conduct investigation of underground car park, including building cost, user’s predilection, and use risk analysis, and produce proposal for project2，Conduct market research, comparables investigation, provide trade mix and specifications requirements proposals for community auxiliary commerce.

商业地产项目前期定位及推广工作