Providing cost effective marketing solutions to professional services clients.

A busy and varied role, responsible for all aspects of Marketing across key stakeholders including members (existing and potential), mortgage brokers, local community, and staff.- From developing a detailed Marketing Strategy, actionable plan and corresponding budget to campaign management and delivery of fully integrated marketing campaigns – B2B and B2C across all online and offline channels. - Responsible for recruiting, developing, and managing the Marketing Team while collaborating… Show more A busy and varied role, responsible for all aspects of Marketing across key stakeholders including members (existing and potential), mortgage brokers, local community, and staff.- From developing a detailed Marketing Strategy, actionable plan and corresponding budget to campaign management and delivery of fully integrated marketing campaigns – B2B and B2C across all online and offline channels. - Responsible for recruiting, developing, and managing the Marketing Team while collaborating with external agencies and design resources.Key Achievements- Design and implementation of the 2021 Here to Help Fund, donating over £75k to local charities most in need in Buckinghamshire, in Partnership with Heart of Bucks. - Launch of Platinum Partners – a segmentation model and loyalty programme aimed at Mortgage Brokers, to reward them based on business volumes. - Launch of Instagram as a new Social Media Channel to engage with the local community and local businesses across Buckinghamshire. - Active member of various internal committees – Future First to develop a clear vision for the future of the Society and its values, as well as increasing staff engagement. Conduct Committee to ensure the Society lives by its motto of ‘Doing the right thing’ and Climate Committee, developing initiatives to ensure the Society was doing everything it can to tackle climate change. Show less

Set up and managed all aspects of Marketing for the Mums Like Us Digital Platform – a news portal for Mums based in the UAE. www.mumslikeus.ae - Targeted approach to connecting with and engaging Mums in the UAE, through website, events and social media using powerful editorial content. - Successfully built social media audience of 20k and actively developed engagement levels to 8%.- Managed partner relationships with brands across the UAE including Clarks, Visit Britain and… Show more Set up and managed all aspects of Marketing for the Mums Like Us Digital Platform – a news portal for Mums based in the UAE. www.mumslikeus.ae - Targeted approach to connecting with and engaging Mums in the UAE, through website, events and social media using powerful editorial content. - Successfully built social media audience of 20k and actively developed engagement levels to 8%.- Managed partner relationships with brands across the UAE including Clarks, Visit Britain and Carluccios to run profitable paid Partner promotions, using insights and analysis to report key actionable results and leanings.Key Achievements:- Successfully managed full re-brand and re-launch of Mums Like Us Dubai in 2017.- Brand re-launch campaign resulted in 65% increase in Facebook audience and 90% increase in Instagram following.- Responsible for generating AED 200k incremental revenue through Paid Partner Promotions during 2019.In addition, working on freelance projects across sectors to develop Marketing and Brand Strategies. Show less

A diverse and hands on role, fully responsible for all aspects of Marketing of the Entertainer Brand across the EMEA region, reporting to the CEO and Owner. Role included responsibility for everything from Strategy and Budget Control to Digital, PR, Events and managing a small team. Key achievements:- Relaunch of the Entertainer Website from design and concepts through to launch.- Design and launch of Entertainer+ - a premium offering to a targeted segment of Entertainer… Show more A diverse and hands on role, fully responsible for all aspects of Marketing of the Entertainer Brand across the EMEA region, reporting to the CEO and Owner. Role included responsibility for everything from Strategy and Budget Control to Digital, PR, Events and managing a small team. Key achievements:- Relaunch of the Entertainer Website from design and concepts through to launch.- Design and launch of Entertainer+ - a premium offering to a targeted segment of Entertainer Brand Advocates. Offering additional benefits, exclusive offers and much more.- Launch of the Entertainer Social Media Platform Show less

A strategic role within the Region’s leading Loyalty Marketing Company, providing a clear strategic direction for the future of the Air Miles brand across the MENA Region. - Reporting directly to the CEO and an active member of the Senior Leadership Team. - Required to understand the needs and wants of the customer, respond to these across all touch points, consistently, while managing a highly motivated and results driven Marketing Team of 8.Key achievements: - Actively… Show more A strategic role within the Region’s leading Loyalty Marketing Company, providing a clear strategic direction for the future of the Air Miles brand across the MENA Region. - Reporting directly to the CEO and an active member of the Senior Leadership Team. - Required to understand the needs and wants of the customer, respond to these across all touch points, consistently, while managing a highly motivated and results driven Marketing Team of 8.Key achievements: - Actively participated in setting the Company Strategy including Vision, Mission, Culture and Values. - Led development and implementation of fully integrated Marketing Strategy, leading to the re-launch of the Air Miles Brand, rolled out across the Marketing function as well as companywide through core values.- Developed and launched ‘Fly any airline, anytime’ concept with HSBC as the Region’s most rewarding travel proposition. - Keynote Speaker at Conferences including Marketing to Women and Direct Marketing Masterclass. Show less