Fiona Morgan Email and Phone Number
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A dynamic, industry-leading change-maker with an unwavering drive to deliver both meaningful impact and sustainable business growth. A strategic influencer with a passion for inspiring others and building high-performing teams.The first ever Chief Purpose Officers in global sport with a unique blend of experience across multiple facets of the sports and business landscape, Fiona is exceptionally well-positioned to future-proof any organization. Her expertise spans commercial strategy, communications, branding, and environmental, social, and governance (ESG) initiatives. With 20 years of experience working alongside some of the world’s top brands, agencies, rights holders, athletes, and, most recently, shaping one of the fastest-growing global sports start-up championships, Fiona brings a proven track record of success and innovation.
Sailgp
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Co-Founder Second Nature SistersSecond Nature Sisters Apr 2024 - PresentA kick-ass community for women who work(or want to work) in sustainability.
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Chief Purpose OfficerSailgp Jan 2023 - PresentLondon, London, GbReporting to SailGP’s CEO I am responsible for leading the global league’s purpose and impact strategy to drive business growth. I align the company’s mission, values, and purpose with its business strategies and operations for long term growth. Focusing on environmental and social sustainability, innovation, governance and reputation. -
Global Director Of Purpose & ImpactSailgp Oct 2020 - Jan 2023London, London, GbSailGP is the new challenger league in sailing; in-shore, year-round, most exciting racing on water and driving inclusion in the sport. We race for a better future, championing a world powered by nature.Our ambition is to be the world's most sustainable and purpose-driven global sports and entertainment platform.My role is to manage SailGP's reputation, lead and embed purpose across the league, athletes, host cities and partners (social and environmental sustainability) globally and grow the business with sustainable long-term commercial success. -
Social Impact Committee MemberBritish Paralympic Association Apr 2022 - PresentLondon, London, Gb -
Non-Executive DirectorManchester Originals (The Hundred) May 2021 - PresentThe Manchester Originals is a team driven by purpose to throw crickets doors open to everyone by pioneering for our community, our fans and our sport. Focusing on driving inclusivity and sustainable action, fan experience with community always at the heart.The Hundred is an action-packed, unmissable new 100 ball cricket competition that will put you on the edge of your seat. 8 brand new city-based women's and men's teams will compete over 5 weeks every summer.
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AmbassadorMeaningful Business Oct 2020 - PresentLondon, GbAmbassador for Meaningful Business, a global community of leaders who are combining profit and purpose to help achieve the United Nations Sustainable Development Goals by 2030. We are championing the co-existence of people, purpose, planet alongside profit. -
Advisory Board Member17 Sport Sep 2020 - PresentParis, FrInspiring, educating and enabling the business of sport to do good while doing well. -
Head Of Group Campaigns, The Bigger Picture TeamSky Feb 2017 - Feb 2020Middlesex, England, GbThe driving force behind Sky’s Group-wide corporate and social purpose division ensuring maximum social impact and brand benefit. Oversee all brand, marketing, communications and partnerships. Lead campaigner for all consumer behaviour change activations for Sky Ocean Rescue (SOR), sports participation and Sky Cares our staff and community engagement program with over 50 charity partners. Key Achievements:-50M+ people aware of SOR campaign with no ATL spend-SOR named top 10 PR campaigns of the decade by PR Week-Masterminded SOR consumer creative campaigns including The Plastic Whale Tour and launching -www.sky.com/POP reusable range-Secured key strategic SOR partners- Volvo Ocean Race (Turn the Tide on Plastic boat), Premier League, Team Sky and Project 0 - Devised alongside the Responsible business team the Sky Zero strategy to reach Net Zero carbon by 2030 and created the brand identity-Created Sky Cares Europe wide staff volunteering and community program-Helped secure Sky Sports ECB 2020 rights deal -
Head Of Brand, Cycling & Team SkySky Nov 2014 - Feb 2017Middlesex, England, GbOverall responsibility and ownership of Sky's investment in cycling ensuring partnerships are leveraged to gain maximum return to the business and brand-Team Sky, British Cycling Principal Partnership, Team WIGGINS, employee engagement & Ambassadorial relationships including Sir Chris Hoy & Sir Bradley Wiggins.Management of Sky's internal cycling team and all external agencies. -
Vice President Brands & CommercialXix Entertainment May 2013 - Aug 2014West Hollywood, Ca, UsManaging the brand and commercial interests of XIX's client roster: David Beckham, Lewis Hamilton, Andy Murray & Sir Bradley Wiggins.Responsible for driving partnership revenue, securing new category opportunities, adding value to current partners and managing all social and environmental impact work with charities. -
Project Consultant- Brands, Entertainment & EventsWestfield Oct 2012 - Feb 2013Paris, Idf, FrWorked in collaboration with the Marketing and Commercial team on 2013 strategic commercial brand partnership and event planning against agreed key performance indicators. -
London 2012 Senior Project ManagerWestfield Dec 2010 - Dec 2012Paris, Idf, FrWestfield's London 2012 project was the first of its kind, with Europe's largest urban shopping mall being the gateway to the Olympic Park. Westfield commercialised their asset by identifying sites for rent, which range from rooftops, temporary and permanent media to office builds providing corporate hospitality, showcasing sites, broadcast facilities and athlete services.As a London 2012 core team member; I was responsible for developing overall project and revenue strategy, acted as client and partner management lead, hospitality consultant and Australian Olympic Committee sponsorship manager. Senior client relationship management; directly responsible for the delivery of contractual rights, activation programmes, issue resolution as well as development of new commercial opportunities. Clients included; British Olympic Association, British Paralympics Association, SKY, Australian Olympic Committee BBC, Netherlands Olympic & Paralympic Committee, ITN, Associated Press as well as working alongside Aspers, Deloitte, Amex, Cisco, Adidas, Heineken, BA and Omega. -
Sap Global Sponsorship ManagerExperience Worldwide Jan 2008 - Dec 2010Strategically planned and managed SAP’s global sponsorship portfolio, across six continents in the fields of sport, arts and entertainment. Developed marketing strategies, sponsorship platforms and actively engaging target audiences through experiences primarily in tennis, F1 and golf. Leading multiple projects and teams in parallel as well as focusing on future sponsorship opportunities and analysis of current properties.
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Account ExecutiveThe Works London 2007 - 2008Gb -
Event Marketing & Sponsor Co-Ordinator/ Personal AssistantEvert Enterprises/Img/Chris Evert Charities Inc. Jan 2004 - Dec 2006
Fiona Morgan Skills
Fiona Morgan Education Details
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University Of GlasgowLaw -
Northwood UniversityEntertainment Sport & Promotion Management -
Albyn School For Girls, Aberdeen -
University Of CambridgeCambridge Institute For Sustainability Leadership
Frequently Asked Questions about Fiona Morgan
What company does Fiona Morgan work for?
Fiona Morgan works for Sailgp
What is Fiona Morgan's role at the current company?
Fiona Morgan's current role is Chief Purpose Officer|| Experienced leader || Growth driver || Boardroom NED || Co-Founder of Second Nature Sisters.
What is Fiona Morgan's email address?
Fiona Morgan's email address is fi****@****-uk.com
What schools did Fiona Morgan attend?
Fiona Morgan attended University Of Glasgow, Northwood University, Albyn School For Girls, Aberdeen, University Of Cambridge.
What are some of Fiona Morgan's interests?
Fiona Morgan has interest in Running, Shopping, Tennis, Friends, Wine, Gym.
What skills is Fiona Morgan known for?
Fiona Morgan has skills like Sponsorship, Sports Marketing, Relationship Management, Strategic Planning, Brand Ambassadors, Event Management, Commercial Management, Project Management, Business Development, Marketing Activation, Sponsorship Sales, Retail.
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