Fiona Fitzgibbon Email & Phone Number

London, England, United Kingdom

OMC has long been recognised as the driving force behind many of the industry’s most significant OOH media tenders, contracts, and agreements, as well as large-scale international media planning and development projects. With this merger, OMC will oversee approximately £700 million in annual OOH contract value, continuing to deliver value to our clients through a range of bespoke services.Combined clients include both the private and public sectors, including local authorities/municipalities, transit operators, airports, private landlords, commercial properties, mall owners, and advisory roles for Olympic & Paralympic Games and other major sporting events.With offices in London, New York, Toronto and Sydney, OMC is engaged in several high-profile international projects, building on our strong foundation and exploring new opportunities to enhance the OOH sector.OMC’s mission remains clear, to unlock maximum value for our clients and lead the OOH media industry through strategic insight, innovation, and unparalleled expertise on a global scale.

London, United Kingdom

Diversiffi Media, is a distinguished global commercialisation and business development agency specialising in Digital/Out-of-Home (D/OOH) and AdTech. Positioned as a forward-thinking industry leader, we operate independently, collaborating with brands, media owners, agencies, creative industries, and landlords/asset management on a global scale.At Diversiffi Media, our commitment is to extract unparalleled value for our clients, forging unique partnerships with the power and scale for sustainable growth. Our primary mission is clear: to propel our clients' businesses forward. We firmly believe in the synergy of passion, knowledge, experience, and intelligent strategy. Tailoring bespoke teams for each client or project, comprised of dedicated, multi-disciplinary specialists, we bring fresh thinking to drive your business's growth, ensuring optimal expertise regardless of the challenge's complexity.Diversiffi Media is dedicated to delivering strategic and commercial success, drawing from hands-on experience with Blue Chip clients, leading global media and marketing agency networks, and directing sales operations for key media owners. Our overarching goal is to drive revenues, promote business growth, and unlock potential by providing clarity and practical solutions to clients, media owners, landlords/franchise operators, and public/private sector enterprises, thereby accelerating progress and shareholder return.Our clientele, which includes renowned names such as Aviva Investors, Samsung UK/Europe, Unibail-Rodamco Westfield UK/Europe, LA28, Hammersmith & Fulham BC, HSBC, Pixel Inspiration, Talon Outdoor International, London Legacy Development Corp, and many others, attests to our prowess in navigating the global landscape.www.diversiffi.co.ukwww.https://f-entrepreneur.com/ialso-top-100-bio/fiona-fitzgibbon/

Leading Commercial Operations/Client Relationships, strategy & implementation across EMEA

London, England, United Kingdom

UK Board Member. Commercial lead driving the agency's overarching strategy & performance. Creator of Cheil Media, Samsung's in-house specialist agency, collaborating with clients, creative teams & media owners, to bring fresh thinking & ideas to fruition.Head of Samsung D/OOH investment & placement Uk/EuropeLiaising with all stakeholders to integrate media planning into one solution across all divisions, liaising between UK, Europe & Seoul.Leading a dynamic team to create and deliver DOOH / OOH strategic planning & buying for Samsung UK across all product divisions, with best in classes at its heart. Dedicated to delivering innovative solutions, driving creativity as well as optimising impact & broadcast foundations.Reenergising creative teams to best sweat assets, delivering a more cohesive execution and instilling a passion for media within the creative teamsDelivered 10 innovative media 1st over the last 3 years for Samsung UK, including dynamic digital campaigns, the rebranding of London Heathrow's Terminal 5 for the launch of the Samsung Galaxy S5 & the world largest digital free standing screen at Marble Arch.

Head of London 2012 Olympic/Paralympic Games strategyLed The OOH sector through the London 2012 Olympic/Paralympic process to maximise the opportunities throughout the Games period and exhaust the transport /retail assets.Working closely with IOC, LOCOG & partnering with all London 2012 Olympic/Paralympic sponsors to navigate the complexities of London 2012 Olympic & Paralympic Games packaging & placement rights within OOH.Secured 3rd tier Olympic/Paralympic sponsorship rights for CBSO, translating LOCOG’s OOH marketing vision and delivering the optimum solution.

Head of sales - Westfield / TfL / National Rail / Creative SolutionsLead revenue growth & product development over multiple CBSO channels, working across all OOH & media disciplines. Connecting both advertisers, franchisers/landlords & exceeding CBSO expectations.Retail; Westfield Shopping Malls/ shopper marketingTransit- Transport for London; London Underground/Bus. National RailCreative SolutionsSponsorship; Brand partnerships