Fiona M. Email & Phone Number

Fiona M. is a Chief of Staff at Yell at Yell. She possess expertise in digital marketing, business development, management, marketing, change management and 6 more skills. Colleagues describe her as "I've had the pleasure to work with Fiona for many years during the Yell digital transformation. Fiona successfully led the Transformation moving from our classic printed yellow pages business to a fully digital company providing our SMEs with high quality leads. Fiona was absolutely instrumental leading end to end the ideation and implementation of our new CRM / MDM ecosystem. Fiona sponsored and drove this multimillion programme which started by the redesign of our Customer Journey and completed by bringing corporate memory, 360 view of our customer, great operations efficiencies and much improved customer satisfaction. The programme involved very large distributed teams, all departments (HR, IT, Sales, Operations, Marketing) and all sourcing models (onshoring / offshoring / outsourcing / nearshoring) in Europe and Asia. Fiona is a superb professional with an instinct to anticipate business needs and a very strong strategic thinking. She's got strong leadership and impressive communication skills which is gold for companies facing digital transformations. I've worked on a daily basis with Fiona and can't emphasize enough her ability to create a high-performing atmosphere always driven by strong principles and values. I can't recommend Fiona enough! " and "A little while ago I approached Fiona & discussed the possibility of her becoming my mentor. At the time I was a Field sales manager with ambitions of moving through the organisation into a more senior role. Fiona was delighted to take my call & after asking me what outcome I was looking for agreed to help me. I was particularly interested in developing my skill around forward planning, an area that Fiona is exceptional in. Her style as my mentor was very much as a coach, never giving me answers, instead allowing me time to think through & get there in my own way. The sessions I had with Fiona were thought provoking & without doubt took my development to the next level. The time I had with Fiona closed gaps & helped my career move forward. Fiona is unflappable under pressure, & in leading various change programmes through our business has been instrumental in our overall progress."

Listed skills include Digital Marketing, Business Development, Management, Marketing, and 7 others.

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  Chief Of Staff

  Yell

  Oct 2020 - Present - Reading, England, United Kingdom