Fiona Mc Mahon
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Fiona Mc Mahon Email & Phone Number

Strategic Insights and Planning Specialist at Bord Bia - The Irish Food Board
Location: Ireland, Ireland, Ireland 8 work roles 3 schools
1 work email found @thegembagroup.com LinkedIn matched
✓ Verified May 2026 4 data sources Profile completeness 100%

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Current company
Bord Bia - The Irish Food Board
Role
Strategic Insights and Planning Specialist
Location
Ireland, Ireland, Ireland
Company size
359 employees

Who is Fiona Mc Mahon? Overview

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Quick answer

Fiona Mc Mahon is listed as Strategic Insights and Planning Specialist at Bord Bia - The Irish Food Board, a company with 359 employees, based in Ireland, Ireland, Ireland. AeroLeads shows a work email signal at thegembagroup.com and a matched LinkedIn profile for Fiona Mc Mahon.

Fiona Mc Mahon previously worked as Strategic Insights & Planning Specialist at Bord Bia - The Irish Food Board and Global Insights & Strategy Manager (Maternity Cover) at William Grant & Sons. Fiona Mc Mahon holds Masters Of Business Studies: Marketing, Marketing from National University Of Ireland Galway, Ireland.

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*@thegembagroup.com
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Profile bio

About Fiona Mc Mahon

In a nutshell, I help brand marketing teams understand their consumer and shopper allowing them to open avenues in which to grow their brand. Using consumer, category, market and business insight, I provide direction on building strategy which overcomes challenges and capitalises on opportunities.I am an Insights and Planning Specialist in Bord Bia’s central insight centre, The Thinking House. Bord Bia (the Irish Food Board) is the Irish government agency who is responsible for the global marketing and promotion of Ireland’s world class food, drink and horticulture industry and is particularly known for its progressive and innovative approach to nation branding. At Bord Bia, I provide insights and strategic direction to the central and local marketing teams for Food Brand Ireland in the development of global brand strategy and assets. In this role, I work closely with agency partners to ensure all research investments deliver actionable insight and help embed these into strategy by facilitating brand planning, positioning, communications and innovation workshops. Together with the Strategic Insights & Planning team, I work to make Bord Bia and the companies it supports insights led.Prior to Bord Bia, I worked as an Insights and Strategy Manager in William Grant & Son’s (WGS) Planning Division (WGS is an independent, family-owned Scottish company which distills some of the world’s leading spirits brands. I worked with the WGS Non-Scotch portfolio which includes Hendrick’s Gin, Sailor Jerry Rum and Tullamore D.E.W.). During this time, I provided insights and strategic direction to the Global Brand Teams’ in the development of global brand strategy including consumer audience development, optimisation of key creative communication, experiential and activation platforms, as well as innovation opportunity identification and development. In my career to date, I have worked in research agencies globally driving results in a range of industries including, FMCG, Quick Service Restaurants, Sport and Entertainment, Telecommunications and Financial Services.I have a genuine curiosity for people and a passion for understanding what motivates their behaviour. I’ve always been lucky enough to be in a position which I thoroughly enjoy most days – I enjoy the problem solving, the innovation, and the fact that I get to work with people who are some of the best at what they do.

Listed skills include Market Research, Customer Insight, Marketing Strategy, Quantitative Research, and 13 others.

Current workplace

Fiona Mc Mahon's current company

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Bord Bia - The Irish Food Board
Bord Bia - The Irish Food Board
Strategic Insights and Planning Specialist
Ireland
Website
bordbia.ie
Employees
359
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8 roles

Fiona Mc Mahon work experience

A career timeline built from the work history available for this profile.

Strategic Insights & Planning Specialist

Current
Bord Bia - The Irish Food Board

County Dublin, Ireland

Bord Bia (Irish Food Board) is the Irish government agency whose mission is to drive, through market insight, and, in partnership with industry, the commercial success of Ireland’s world class food, drink and horticulture industry. Through its global network of over 16 offices around the world, the organisation acts as a link between Irish food, drink and.

Sep 2018 - Present

Global Insights & Strategy Manager (Maternity Cover)

William Grant & Sons

County Dublin, Ireland

William Grant & Sons Ltd. (WGS) is an independent, family-owned Scottish company which distills some of the world’s leading spirits brands including Glenfiddich®, the world’s favourite single malt, Hendrick’s®, the number one super premium gin in the world and Tullamore D.E.W®., the original triple blend Irish Whiskey. The company is particularly known in.

Jan 2017 - Jul 2018

Senior Insights Consultant

Gemba

Melbourne, Australia

Gemba is the authority in Sport and Entertainment offering specialised services across Insights, Strategy and Communications. Gemba’s industry leading Insights program delivers proprietary and customised research across the Sport and Entertainment industry, the largest of its kind anywhere in the world. Gemba has offices in Australia, New Zealand, Asia and.

Oct 2014 - Sep 2016

Account Director

Imi International

Melbourne, Australia

IMI International is a full-service market research consultancy with a quantitative focus and a keen interest in the application of advanced analytics. IMI uses its best practices (derived from thousands of consumer-validated research studies) to optimise client’s marketing activations around the world. IMI has offices in Australia, Singapore, Japan.

Aug 2013 - Sep 2014

Senior Project Director & Analyst

Imi International

Melbourne, Australia

My role as 'Senior Project Director and Analyst' at IMI was a hands on and dynamic position which saw me manage a range of projects from brief to debrief. In this position, I honed the key skills one needs to become an Insights Consultant specifically, proposal design and negotiation, questionnaire design, project management, people management and.

Sep 2008 - Aug 2013

Senior Research Executive

Empathy Research

Dublin, Ireland

As pioneers of the online research Industry in Ireland and exclusive access to the largest online community in Ireland, Empathy Research offers online qualitative and online quantitative market research services assisting clients across FMCG, Telecommunications and Financial Services industries to understand their consumers.After one year at Empathy.

Dec 2007 - May 2008

Research Executive

Empathy Research

Dublin, Ireland

My role as 'Research Executive' in a two person research team was highly dynamic and enabled me to develop a high level of discipline as a researcher. My roles included scripting online questionnaires, managing fieldwork, tabulating data, preparing research reports, managing an online research panel, providing sales support, providing customer service and.

Dec 2006 - Dec 2007
Team & coworkers

Colleagues at Bord Bia - The Irish Food Board

Other employees you can reach at bordbia.ie. View company contacts for 359 employees →

CR Cecilia Ruiz Lafuente Cecilia Ruiz Lafuente Colleague at Bord Bia - The Irish Food BoardGreater Madrid Metropolitan Area, Spain View → AD Annmarie Dent Annmarie Dent Colleague at Bord Bia - The Irish Food BoardDublin, County Dublin, Ireland, Ireland View → ED Eve Dowling Eve Dowling Colleague at Bord Bia - The Irish Food BoardDublin, County Dublin, Ireland, Ireland View → LB Lauren Baker Lauren Baker Colleague at Bord Bia - The Irish Food BoardCork, County Cork, Ireland, Ireland View → DS Declan Saruwatari Declan Saruwatari Colleague at Bord Bia - The Irish Food BoardJing'an District, Shanghai, China, China View → EC Evelyn Chiang Evelyn Chiang Colleague at Bord Bia - The Irish Food BoardJing'an District, Shanghai, China, China View → RF Rachael Fish Rachael Fish Colleague at Bord Bia - The Irish Food BoardIreland, Ireland View → CD Claire Desmond Claire Desmond Colleague at Bord Bia - The Irish Food BoardIreland, Ireland View → CO Cian O'Gallchóir Cian O'Gallchóir Colleague at Bord Bia - The Irish Food BoardNew York, New York, United States, United States View → KC Karen Coyle Karen Coyle Colleague at Bord Bia - The Irish Food BoardDublin, County Dublin, Ireland, Ireland View →
3 education records

Fiona Mc Mahon education

Masters Of Business Studies: Marketing, Marketing

National University Of Ireland Galway, Ireland

Bachelor Of Commerce Degree, Marketing

National University Of Ireland, Galway

Secondary School Education

Colaiste Muire
FAQ

Frequently asked questions about Fiona Mc Mahon

Quick answers generated from the profile data available on this page.

What company does Fiona Mc Mahon work for?

Fiona Mc Mahon works for Bord Bia - The Irish Food Board.

What is Fiona Mc Mahon's role at Bord Bia - The Irish Food Board?

Fiona Mc Mahon is listed as Strategic Insights and Planning Specialist at Bord Bia - The Irish Food Board.

What is Fiona Mc Mahon's email address?

AeroLeads has found 1 work email signal at @thegembagroup.com for Fiona Mc Mahon at Bord Bia - The Irish Food Board.

Where is Fiona Mc Mahon based?

Fiona Mc Mahon is based in Ireland, Ireland, Ireland while working with Bord Bia - The Irish Food Board.

What companies has Fiona Mc Mahon worked for?

Fiona Mc Mahon has worked for Bord Bia - The Irish Food Board, William Grant & Sons, Gemba, Imi International, and Empathy Research.

Who are Fiona Mc Mahon's colleagues at Bord Bia - The Irish Food Board?

Fiona Mc Mahon's colleagues at Bord Bia - The Irish Food Board include Cecilia Ruiz Lafuente, Annmarie Dent, Eve Dowling, Lauren Baker, and Declan Saruwatari.

How can I contact Fiona Mc Mahon?

You can use AeroLeads to view verified contact signals for Fiona Mc Mahon at Bord Bia - The Irish Food Board, including work email, phone, and LinkedIn data when available.

What schools did Fiona Mc Mahon attend?

Fiona Mc Mahon holds Masters Of Business Studies: Marketing, Marketing from National University Of Ireland Galway, Ireland.

What skills is Fiona Mc Mahon known for?

Fiona Mc Mahon is listed with skills including Market Research, Customer Insight, Marketing Strategy, Quantitative Research, Marketing Research, Project Management, Report Writing, and Qualitative Research.

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