Fiona Tapp Email & Phone Number

Working with clients and brands to dictate content direction, liaise with writers and designers, uphold content schedules, and ensure all content adheres to brand strategy and standards. Duties include:Editorial:• Managing Contently contributor teams.• Soliciting pitches from contributors.• Creating and assigning project briefs.• Editing content according to the client’s brand guidelines.• Providing strategic editorial insights to advance clients’ content goals.• Initiating the story-creation process.• Establish and/or enforce quality and standards.• Establishing an editorial calendar that aligns with the customer’s content plan.• Updating content strategy and subsequent areas at the direction of the Customer Success team.• Editing content for grammar, spelling, tone, and voice; verifying facts, dates, and statistics.Managing teams:• Freelancer management: staffing writers, answering questions, clarifying briefs, approving drafts, etc.• Enforcing compliance to the publication’s style, content strategy, editorial policy, and publishing requirements with writers.• Managing content workflow.• Managing and enforcing deadlines, including communicating with customers and Customer Success regarding changes in agreed-upon delivery dates.Managing client relationships:• Providing editorial and talent updates during biweekly/monthly status calls with customers and Customer Success.• Communicating with customers via the platform and email as needed.

Reviewing content for grammar, syntax, punctuation, and clarity, and ensuring that the copy follows the client’s style and brand guidelines.

Copywriter May 2011 - Current Previous clients include Marriot Bonvoy, All Nippon Airways, Hilton, Ottawa Tourism Board, et al. • Created error-free, professional brand copywriting and content marketing. • Worked with the travel trade and marketing departments to develop ideas for unique promotions. • Delivered on-message content to resonate with partners and clients.• Created content for newsletters, blogs, and website pages for diverse customers. • Boosted copy success by incorporating particular words and information, including SEO keywords. • Developed engaging, interesting stories with strong characterization, plots, and themes. • Satisfied clients through open communication and feedback-based draft revisions. • Wrote informative, inspiring marketing, and promotional material for different audiences. Award-winning Content Writer May 2011 – CurrentFreelance Writing for a range of different publications including news, lifestyle, product reviews, features, travel writing, and health content. My bylines include:National GeographicThe Washington PostThe AtlanticRolling StoneThe Toronto StarLonely PlanetThe GuardianThe Times Educational Supplement et alI also write educational policies, and Government HR documents.

Writing and editing briefing notes, press releases, reports, newsletters, posters, social media content, and other written materials that support the Native Women's Association of Canada (NWAC)'s initiatives through communications, public relations, and messaging strategies. Working on documents related to NGOs, organizations, interest groups and government or government agencies or business/corporate entities to promote advocacy for Indigenous women, girls, 2SLGBTQQAI+ people, and their families.I was also responsible for:• Evaluating the suitability of reports, briefing notes, and press releases for publication, or electronic media and recommending or making changes in content, style and organization.• Copy editing materials to detect and correct errors in spelling, grammar and syntax, and ensure they adhere to the internal style guide.• Conferring with the Manager of Communication regarding revisions to copy.• Planning and implementing layout or format of copy according to space or time allocations and significance of copy.• Reviewing and editing documents, reports, letters and other relevant materials from the various NWAC units.• Assisting in communication strategies or messages from senior leadership.• Developing and managing content for social media, including collating statistics on audience numbers and engagement.• Editing newsletter entries and collating statistics on viewership.• Writing complex reports, including those drafted for the CEO and President. As well as contributing to the writing and editing of magazine and feature articles, op-eds, brochures, leaflets, and collateral materials relevant to campaigns and projects.

Researching, designing, and writing content for the Fabulous app and blog. • Copywriting for in-app content, UX copy, emails, landing pages, FAQs, sales pages, video, and audio scripts, push notifications, user experiments, onboarding copy, and blog posts in the personal growth and wellness sphere.•Using Figma, Trello, Airtable, Confluence, Atlas, Miro, Slack, and Google Docs to organize and cross-pollinate ideas across diverse teams.• Collaborating with team members to design content frameworks.• Creating and maintaining an editing style guide.• Providing peer edits to align with brand voice and company style guide. •Conceptualizing, building, and editing high-quality content matching project specifications.• Operating successfully in iterative environments with multiple content versions and platforms.• Revising content based on project manager or client feedback, or results from user experiments.

Contract to develop and write content for a nationwide language learning app- Mauril.

Designing, planning, developing and editing schemes of work, including detailed lesson guides with learning resources and assessments for school projects in Liberia.

Contract to write work descriptions for classification.

Responsible for interviewing, hiring and training all new tutors, matching families with tutors and maintaining databases detailing invoices, tutoring hours and goals for students. Processing payments and payroll documents. Maintaining and developing our Facebook pages for both the school and tutoring centre. Writing content for the tutoring website. Ensuring our online presence is engaging and easy to find.

My experience here has included teaching JK- Grade 6 in all curriculum subjects, and working as department Lead Teacher for Science Grades 3-6. I have also been a mentor for new teachers, helping them to meet and exceed expectations and to develop professionally. I also lead a Morning Care program providing the children with activities and games and an opportunity to complete homework.

Ottawa, Canada Area

Summer position- planning, implementing and evaluating programs for the Toddler and Preschool classrooms.

Ottawa, Canada Area

Whilst taking classes and writing my dissertation for my Master’s degree, I tutored children from grades 1 through 6, through private arrangement.

Teaching all curriculum subjects to a class of 30 children. Being responsible for their emotional, moral, spiritual, and educational development. Leading team planning, observations, department meetings and professional development for the subjects of RE and Citizenship. Being responsible for the RE curriculum, policy documents and resources budget.Member of the LEA advisory committee, charged with debating, creating and implementing a new national framework for RE across the country.

Abq Professional Development, Junior Education, A+

Education record

Professional development courses attended and completed in: • Individual Educational Plans • Use of puppets • Early years • Philosophy.

Ma Ed, Education Re

Sapere, Society For The Advancement Of Philosophical Enquiry And Research In Education, Level 1 Practitioner

Philosophy for children and debate.

Ba Ed (Hons), Education

Cert He, Education