15+ years of experience in Programmatic Advertising, Ad Operations, and Client Servicing. I've extensively worked on platforms such as Google Ad Manager, Zedo, OpenX, AdSense, AdWords, Meta Ads Manager, Google Analytics, and more.My responsibilities include managing all aspects of display, video, and mobile advertising campaigns, including programmatic buying and direct deals, both in-house and for clients. This involves campaign setup, creative quality checks, tag generation, performance analysis and optimization, reporting, and building strong relationships with ad networks, advertising agencies, publishers, and SSPs.In addition to managing ad operations, I lead the content team to drive growth using various techniques and hacks to meet and exceed our targets.