Firuzan Iscan's Location
Istanbul, Türkiye, Turkey
Firuzan Iscan's Contact Details
Firuzan Iscan work email
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Firuzan Iscan personal email
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Firuzan Iscan phone numbers
About Firuzan Iscan
Experienced Sales Marketing Officer with a demonstrated history of working in the insurance industry.
Firuzan Iscan Work Experience Details
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CeoHdi Sigorta A.S.Istanbul, Turkey -
CeoHdi Sigorta A.S. Aug 2023 - Presentİstanbul, Kadıköy , Tr -
Chief Sales And Marketing OfficerAxa Türkiye May 2018 - Aug 2023İstanbul, İstanbul / Beyoğlu, Tr -
Ceo Allianz Worldwide Partners TurkeyAllianz Oct 2017 - Apr 2018Munich, De -
Global Head Of Customer And Distribution ExperienceAllianz Jan 2016 - Oct 2017Munich, De- Support Allianz Operating Entities (OEs) globally to implement customer experience management approach by providing OEs with application of established CX methods, best practice sharing, creating expert communities, tools, dashboards. - Steer project management / set-up support on ground on OE request to start and hand over to OE leadership.- Continue to develop customer experience management approach by applying a formal process to capture, refine and transfer OE learnings to enable scale-up.- Enable OEs to act on customer insight and feedback by offering alternative solutions to improve customer satisfaction.- Drives the organization toward customer centricity.
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Chief Customer OfficerAllianz Türkiye Jan 2014 - Jan 2016Ataşehir, İstanbul, TrCustomer Strategies / Customer Experience Management - Creates a persistent focus on the customer in the actions the company takes, supports Executive Team in their role as cultural leaders in the transformation journey. - Develops and enables customer experience management approach, drives the organization to work together for optimum customer experience delivery. - Drives profitable customer behavior through the creation of initiatives such as profitability segmentation, customer retention, loyalty, satisfaction, and improving the overall customer experience - Develops strategies to increase customer value. - Develops a formal process for capturing, analyzing and acting on customer insight and feedbackEnsures the corporate communication and marketing message reflects the company's service delivery capabilitiesDigital Transformation Strategies - Develops/Coordinates company digitalisation strategy, roadmap and digitalisation projects for back office (running operations), front office (customer experience) and head office (impact on business strategies), - Drives the organization to work together for creating an agile working and development environment.Product Management - Defines customer-based offers; steers product development process -
Head Of Marketing / Head Of Market ManagementAllianz Türkiye Mar 2011 - Dec 2013Ataşehir, İstanbul, Tr- Define and Set up new Market Management functions. - Manage all marketing activities to drive profitable growth by defining the customer-segmented marketing mix and driving its implementation within a framework. - Manage marketing budget and sales incentives - Manage a team consisting of 6 departments and 23 employees (+ 35 call center agents). - Market and Customer Strategy & Planning & Business Development (Multi-channel distribution steering) - Market and Consumer Insights & Sales planning and Target Settings - Product Management - Campaign Management & Sales Communication - Call Center (Inbound, Outbound, Complaint Management, Telemarketing) - Brand Management and Customer CommunicationProjects - Life & Pension Turnaround: Set up a new distribution channel specialised for life and pension, design and implementation of a new compensation scheme - Digital Marketing: Set up digital communication strategy, define sub projects (Social Media Marketing, Content Management, SEM, SEO, digital KPIs, mobile apps) and implement. - Branded MOD Products: Negotiate with distributors, design and launch new products (Seat, Skoda, DOD)
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Sales Group Manager / Agencies & Car DealersAllianz Türkiye Jan 2010 - Mar 2011Ataşehir, İstanbul, Tr Manage Professional & Car Dealer Agencies outside of Istanbul (more than 1000 agencies, 400 mio. TL premium production) Manage a team consisting of 8 regions and 60 employees. Manage Analytic CRM Department (Customer Segmentation, Predictive Customer Models) Projects- Claims Transformation Project: Redesign and implement new contracted repairshop network model, expand supplier network and implement supplier management system.- Branded MOD Products: Negotiate with distributors, design and launch new products (Ford, VW, Hyundai, Nissan)
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Sales Group Manager / Car DealersAllianz Türkiye Jan 2008 - Dec 2009Ataşehir, İstanbul, Tr Set up new distribution channel (Car Dealers) Manage Car Dealers Sales Channel (more than 250 agencies, 100 mio. TL premium production) Manage a team consisting of 9 regions, 13 employees. Projects- Agency Incentive Systems: Designing and implementation of all incentive schemes.- Branded MOD Products: Negotiate with distributors, design and launch new products (Fiat, Renault, Toyota)
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Region ManagerAllianz Türkiye Feb 2006 - Dec 2007Ataşehir, İstanbul, Tr Manage Istanbul European region (more than 100 agencies, 85 mio. TL premium production) Manage a team consisting of 4 employees. Projects- Sales Tracking System: Integration of sales team’s daily activities into Microsoft CRM Software.- Agency Monitoring System: Designing a intranet portal for company users.- Agency Information Bank: Designing a web based portal to show agencies their premium production and loss ratio performance, actual campaigns, cross selling tool, etc.
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System And Security EngineerAllianz Türkiye Apr 2001 - Jan 2006Ataşehir, İstanbul, Tr System and Security Engineer- Implementing BS7799 IT standards on the company, writing out all security policies and procedures, analysing risk and vulnerability, auditing. Relations with suppliers and third parties. Projects - CRM Data Warehouse Project, Direct Sales Force Incentive Compensation System, IT Project Approval and Benefits Measurement System, IT Activity Tracking and Decision Support Systems, …. Purchaser- Purchasing all IT requirements (hardware and software) of central and branch offices (more than 7 mio USD in 2001-2005). IT Budget planning, tracking and reporting, preparing feasibility reports for all IT investments.
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Research AssistantGalatasaray Üniversitesi 1998 - 2001İstanbul, Istanbul, Tr Instructor - Operation Researches (2 semesters), Engineering Economics (3 semesters), Financial Analysis (3 semesters)
Firuzan Iscan Skills
Marketing Management
Crm
Insurance
Business Development
Marketing Strategy
Digital Marketing
Product Management
Sales Management
Product Development
Social Media Marketing
Campaign Management
Segmentation
Marketing Communications
Customer Retention
Business Intelligence
Strategic Planning
Integrated Marketing
Corporate Branding
Marketing Research
Pricing
Complaint Management
Call Center Development
Building Customer Relations
Customer Segmentation
Content Management
Brand Communication
Firuzan Iscan Education Details
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Galatasaray ÜniversitesiMs In Industrial Engineering -
Ami (Allianz Management Institute)Allianz Leadership Development Program
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Galatasaray ÜniversitesiBs In Industrial Engineering
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Galatasaray Lisesi
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Istanbul Technical UniversityPhd In Industrial Engineering
Frequently Asked Questions about Firuzan Iscan
What company does Firuzan Iscan work for?
Firuzan Iscan works for Hdi Sigorta A.s.
What is Firuzan Iscan's role at the current company?
Firuzan Iscan's current role is CEO.
What is Firuzan Iscan's email address?
Firuzan Iscan's email address is fi****@****.com.tr
What is Firuzan Iscan's direct phone number?
Firuzan Iscan's direct phone number is +9021655*****
What schools did Firuzan Iscan attend?
Firuzan Iscan attended Galatasaray Üniversitesi, Ami (Allianz Management Institute), Galatasaray Üniversitesi, Galatasaray Lisesi, Istanbul Technical University.
What skills is Firuzan Iscan known for?
Firuzan Iscan has skills like Marketing Management, Crm, Insurance, Business Development, Marketing Strategy, Digital Marketing, Product Management, Sales Management, Product Development, Social Media Marketing, Campaign Management, Segmentation.
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