Fredrik Jansson

Fredrik Jansson Email and Phone Number

Chief Strategy and Marketing and Communications Officer @ atNorth
Stockholm County, Sweden
Fredrik Jansson's Location
Stockholm, Stockholm County, Sweden, Sweden
Fredrik Jansson's Contact Details

Fredrik Jansson personal email

Fredrik Jansson phone numbers

About Fredrik Jansson

Award-winning C-Level Executive. - Awarded over 50 of the most prestigious European awards for excellence in Branding, Social Media, Marketing, Communications, Thought Leadership, Event Management and Sports Sponsorships.- Named Datacloud Awards’ first ever "Marketer of the Year". An award created to recognise outstanding contribution to marketing in the global data centre and cloud industry. Awarded for leading a rapid marketing and communications transformation that has established DigiPlex as the leading Nordic data centre brand. - Included in Data Economy's top 50 listing of CMOs alongside peers from Google, Microsoft and HPE among others. The 2020/21 Most Influential Marketeers “CMO 50” is the first bi-annual listing celebrating the increasingly important role of marketing in advancing the data center, cloud and edge-computing industry.- Successfully built a powerful brand for one of the world's largest IT services firms (370,000 employees, US$ 16.5 billion revenues) in Europe. Led the effort which has saw TCS brand value tripling from $2.3 billion to $9 billion culminating in TCS being named both the world’s “most powerful” and “fastest growing” brand in the IT Services Industry by Brand Finance. Spearheaded TCS' foray into becoming a “Superbrand” in the UK.- Expert in building and managing marketing divisions in a fast paced global environment; during my tenure with TCS the firm grew from 40,000 to 370,000 employees.- Served as part of TCS European Marketing leadership team and on the steering committee for the company's major client and sponsorship activities in the region including the TCS Amsterdam Marathon, TCS Lidingöloppet, London Marathon, Berlin Marathon, World Economic Forum at Davos and TCS Summit (the company's yearly senior leadership conference attended by 350 CXOs).- Globally educated with university studies in France (INSEAD), UK (London Business School), USA (Harvard Business School, Kellogg; Northwestern & University of Florida), Ireland (Trinity College Dublin) and Sweden (Uppsala University).

Fredrik Jansson's Current Company Details
atNorth

Atnorth

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Chief Strategy and Marketing and Communications Officer
Stockholm County, Sweden
Fredrik Jansson Work Experience Details
  • Atnorth
    Chief Strategy And Marketing And Communications Officer
    Atnorth
    Stockholm County, Sweden
  • Atnorth
    Chief Strategy And Marketing & Communications Officer
    Atnorth Jan 2023 - Present
    Hafnarfjörður, Capital Region, Is
    Lead the corporate strategy, marketing & communications divisions at atNorth, the leading pan-Nordic colocation, high-performance computing, and artificial intelligence service provider.
  • Stack Emea
    Chief Commercial Officer
    Stack Emea Mar 2022 - Dec 2022
    Chief Commercial Officer for the Nordic region with responsibility for sales, marketing and communications. - Part of the core team that led the transaction process resulting in IPI Partners acquiring DigiPlex. - Part of the global taskforce that rebranded DigiPlex and Supernap Italia into a unified STACK brand that pairs deep local and regional expertise with global reach and scale to serve the unique needs of global hyperscale and enterprise clients.- Signed several hyperscale, wholesale, retail and renewals contracts.
  • Digiplex
    Chief Commercial Officer (Digiplex)
    Digiplex Jan 2021 - Feb 2022
    Lead the global sales, marketing & communications divisions with functional responsibility for international and Nordic sales, hyperscale business development, marketing, communications, brand, sales operations and go to market. Accountable for the company’s commercial strategy and overall sales performance. Lead company-wide integrated marketing and communication efforts including PR, social media, content production, crisis communication, etc in support of the overall DigiPlex brand and specific go-to-market initiatives. Included in Infrastructure Masons 2021 "IM100" list of the most influential individuals contributing to the digital infrastructure industry in meaningful and measurable ways
  • Digiplex
    Chief Strategy And Marketing & Communications Officer (Digiplex)
    Digiplex Feb 2018 - Jan 2021
    CSO, CCO and CMO responsible for defining and overseeing all aspects of the company’s corporate strategy and go-to-market positioning. Won 15 international awards making every aspect of DigiPlex pioneering marketing and communications transformation award winning. From strategic thinking, such as “Best Brand Evolution” and “Best Creative Strategy” (Transform Awards), execution such as “Best Marketing Campaign” (Global Carrier Awards) and “Best Use of Content Marketing” (B2B Marketing Awards) as well as channel management such as “Best creative use of owned media channels” (Corporate Content Awards) and Team Work “Best B2B Marketing Team” at the B2B Marketing Awards. Named Datacloud Awards’ first ever "Marketer of the Year" -an award created to recognise outstanding contribution to marketing in the global data centre and cloud industry. Included in Data Economy's global top 50 listing of CMOs.
  • Digiplex
    Chief Marketing Officer And Communications Officer (Digiplex)
    Digiplex Oct 2016 - Jan 2018
    CMO and CCO at DigiPlex, the leading Nordic data centre company. In charge of DigiPlex’s global marketing, communications and public affairs efforts. Conducted several major changes in the company's marketing and communications operations. Numerous innovations including the introduction of a new brand identity, a shift to thought leadership led messaging, joint brand initiatives with customers and a complete channel transformation resulted in the following: - increased global media reach by 1200% - quadrupled brand awareness with a majority of CXOs now familiar with the brand - increased social media reach by 3200% - Doubled the average reading time on the company website - Recognised for a rapid marketing/communications transformation with finalists positions in several industry awards including “Marketing Team of the Year” & "Marketing Campaign of the Year" at the Global Carrier Awards and “Communications Team of the Year” at European Excellence Awards.
  • Tata Consultancy Services
    Chief Brand Officer, Europe
    Tata Consultancy Services Jun 2015 - Sep 2016
    Mumbai, Maharashtra, In
    Headed the award winning Brand, Social Media, Sponsorship, Digital and Strategic Marketing functions. Responsible for building and managing the company's brand (rated both the world’s “most powerful” and “fastest growing” brand in the IT Services Industry with a brand value of US$ 9 billion in 2016) across 21 countries. Served on the steering committee for the firms top events, sponsorships and partnerships including: TCS Summit (annual customer event), TCS Amsterdam Marathon, TCS Lidingöloppet and the World Economic Forum in Davos.
  • Tata Consultancy Services
    Brand Director, Europe
    Tata Consultancy Services Jan 2012 - May 2015
    Mumbai, Maharashtra, In
    Custodian of the TCS brand charged with leading all activities to develop, enhance and measure the TCS brand and the "Experience certainty" positioning. Led the effort which has seen the TCS brand value tripling from $2.3 billion to $8.7 billion culminating in TCS being named the fastest growing brand in the IT Services Industry by Brand Finance. Spearheaded TCS' foray into becoming a “Superbrand” in the UK. Awarded over 20 of the most prestigious European awards for excellence in Marketing, Branding, Communications, Event Management and Thought Leadership.
  • Tata Consultancy Services
    Regional Director And Head Of Analyst Relations, Emea Region
    Tata Consultancy Services Apr 2009 - Dec 2011
    Mumbai, Maharashtra, In
    Responsibility for all marketing and communication aimed at external influencers in Europe, Middle East and Africa. Influenced a deal pipeline of over 300mn USD annually. Team and budget management.
  • Tata Consultancy Services
    Manager - Analyst & Advisory Relations, Emea
    Tata Consultancy Services Aug 2007 - Apr 2009
    Mumbai, Maharashtra, In
    Overall management of the analyst & advisory relations function. Managed a multinational team of four with the objective to “influence the influencer”. Achieved industry leading referral scores (influencers recommending TCS to prospects) of over 90%.
  • Tata Consultancy Services
    Manager - Analyst Relations & Marketing, Europe
    Tata Consultancy Services Feb 2005 - Aug 2007
    Mumbai, Maharashtra, In
    I worked closely with the AR/PR director in building and managing the company’s first European Analyst & Advisory Relations and communication department. I was managing a team of 3, my key responsibilities included:• Hosted and managed 21 influencer relations education days totaling more than 300 attendees and 100 speakers• Created a knowledge database of over 2,000 analyst & advisory contacts• Conducted over 400 briefings/strategy/inquiry sessions with analysts, advisors and industry influencers• Managed TCS content for over 150 reports, research notes, case studies, white papers and newsletters• Provided input to over 150 bids• ROI analysis (share of voice, external/internal satisfaction, bid impact) and budget management

Fredrik Jansson Skills

Marketing Communications Marketing Strategy Strategy Analyst Relations Management Business Strategy Crm Marketing Team Management Social Media Marketing Outsourcing Industry Analyst Relations Competitive Analysis B2b Marketing Marketing Management Pre Sales Lead Generation Market Research Go To Market Strategy Influencer Marketing Brand Development Global Delivery Offshoring Business Development Analytics Market Analysis Strategic Partnerships Thought Leadership Team Leadership Brand Awareness Corporate Branding Brand Management Strategic Communications Brand Equity Brand Positioning Strategies Integrated Marketing Training Advertising Product Marketing It Service Management Management Consulting Business Alliances Executive Management Business Intelligence B2b Product Management Segmentation Brand Communication Global Brand Development Expert Relationship Builder

Fredrik Jansson Education Details

  • Harvard Business School
    Harvard Business School
    Driving Digital Strategy
  • London Business School
    London Business School
    Market Driving Strategies
  • Insead
    Insead
    International Marketing Programme
  • Northwestern University - Kellogg School Of Management
    Northwestern University - Kellogg School Of Management
    And Rejuvenating Your Brand
  • Uppsala University
    Uppsala University
    Specialization In International Business And Marketing
  • University Of Florida - Warrington College Of Business
    University Of Florida - Warrington College Of Business
    Mba Program: Ranked A Top 5% Mba Student.
  • Trinity College Dublin
    Trinity College Dublin
    Honours Grades In All Courses Taken
  • Royal Swedish Airforce
    Royal Swedish Airforce
    Squad Leader
  • London Business School
    London Business School
  • London Business School
    London Business School

Frequently Asked Questions about Fredrik Jansson

What company does Fredrik Jansson work for?

Fredrik Jansson works for Atnorth

What is Fredrik Jansson's role at the current company?

Fredrik Jansson's current role is Chief Strategy and Marketing and Communications Officer.

What is Fredrik Jansson's email address?

Fredrik Jansson's email address is fr****@****lex.com

What is Fredrik Jansson's direct phone number?

Fredrik Jansson's direct phone number is (646) 313*****

What schools did Fredrik Jansson attend?

Fredrik Jansson attended Harvard Business School, London Business School, Insead, Northwestern University - Kellogg School Of Management, Uppsala University, University Of Florida - Warrington College Of Business, Trinity College Dublin, Royal Swedish Airforce, London Business School, London Business School.

What skills is Fredrik Jansson known for?

Fredrik Jansson has skills like Marketing Communications, Marketing Strategy, Strategy, Analyst Relations, Management, Business Strategy, Crm, Marketing, Team Management, Social Media Marketing, Outsourcing, Industry Analyst Relations.

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