Flavia Tarazona Alatrista Email & Phone Number

Madrid, ES

Madrid, Comunidad De Madrid, España

Former digital communication strategist, activist and educator in sustainable fashion. TSS, The Sustainable Stylist, is a project that aims to drive responsible consumption and the adoption of conscious and fair fashion.TSS's scope.- Educational and awareness-raising content on sustainable fashion and lifestyle.- Image consulting and personal shopper.

Leadership, design, and development of transformation projects around the digital ecosystem and beyond. As head of the Strategy area, I can undertake innovative and inspiring initiatives that improve day-to-day life and create potential territories for our clients. The culture of doing things by connecting realities with the brand purpose allows us to find.

Madrid Y Alrededores, España

- Campaign strategy planning- Brand research and analysis- Trend identification- Project architecture and management- Research methodology- Social media strategy development- Identification of business opportunities- Brand identity development

Madrid Y Alrededores, España

- Identification and development of potential collaborator profiles.- Creation of employee loyalty strategies.- Stakeholder mapping, identification of new target groups, attraction strategies.- Ideation of key messages and speeches for each target group.- Development of objections manual.- Content style guide architecture.

Everywhere

The work methodology is based on the development of a Brand Platform, a strategic document elaborated with the Marketing, strategy and/or product team, in which the strategic guidelines of the brand are established.Communication solutions:- Brand Platform.- Research of consumer trends, market, competition, among others.- Social Media Strategy: brand.

Av. Paseo De LA República 3866 - San Isidro, Lima - Perú

- Coordination of on/off communication campaigns.- Design of brand strategies oriented to Corporate Social Responsibility.- Leadership of digital projects: websites, apps, landings, audiovisual content, among others.- Development of social campaigns such as: gender violence, air care, awareness of corruption in social level, and others.- Multidisciplinary.

Jiron Sucre 317, Barranco

- Digital transformation for companies: Digital planning and innovation in communications course.- Master's degree in strategic digital marketing for professionals: Digital Culture and Digital Brief courses.- Participation in the Master's Degree in Brand Management through the Insights Workshop.

Provincia De Lima, Peru

- Annual brand strategy planning, launching, maintenance and innovation.Situational analysis of the brand and the competition, identification of trends, discovery of insights.- Creation of concepts and knowledge of different consumer profiles, thanks to the work with brands such as:Nestlé, J&J, Cartavio Rum Company, L'oreal, La Roche Posay, Mondelez, Ford.

Miraflores

- Desarrollo del Digital Brief, Debrief y Creative Brief.- Diseño de estrategias Social Media: RRSS, desarrollo de contenidos, estrategia SEO y SEM.- Supervisión del equipo digital: communities manager, creativos y analistas.- Liderazgo del área de analítica digital: desarrollo de formatos de informes, planteamiento de KPI's digitales, seguimiento de.

Avenida Jorge Chávez 115 - Miraflores

- Creación de estrategias Social Media para programas de Televisión.- Desarrollo de conceptos y lineamientos de marca en el medio digital.- Identificación de oportunidades de negocio en el ecosistema digital.

Miraflores

- Gestión de proyectos de E-commerce con el objetivo de promover el turismo en la selva peruana.- Planteamiento de estrategias digitales para empresas del sector hostelero y restauración.

San Borja

- Desarrollo de ADN de marca, análisis situacional, y estrategias social media para micro empresas.- Diseño, conceptualización y adaptación de piezas para el medio digital.- Creación de piezas publicitarias animadas, banners rich media, entre otros.

Course, Sustainable Management Of Production Processes In The Textile Industry

Bootcamp Account Planning, Planning

Activities and Societies: Trabajo práctico cada semana, con un sistema de rotación de equipo constante.Un entrenamiento de 3 meses, dado.

Taller Internacional En Innovación Con Design Thinking: Eye Opener, Impartido Por Leon Segal, Fundador De Innovationship Silicon Valley

Llevado a cabo a través de la alianza de UTEC y la Universidad Grupo RPP.

Curso De Coolhunting De Modas

Bachelor'S Degree, Ciencias De La Comunicación

Activities and Societies: Especializada en Publicidad y Relaciones Públicas.

Curso De Extesión Profesional De Marketing Digital, Impartido Por Jonathan Davey Ceo De Grupo P Latam., Curso Desarrollado Por Extensión Y Proyección Universitaria De La Usmp (Epu)