Flavio Cortes Email & Phone Number

London Area, United Kingdom

London, England, United Kingdom

• Accountable for the management of core franchises and brand & content extensions for Disney (Frozen, Princess, Mickey Mouse and Winnie the Pooh), Marvel (Avengers, Spider-Man and Guardians of the Galaxy), and Star Wars.
• Managed each brand and franchise as individual businesses, with P&L responsibility.
• Created and delivered brand marketing campaigns, engaging multiple lines of business and consumer touch-points, as well as content for YouTube and social media platforms.
• … Show more Accountable for the management of core franchises and brand & content extensions for Disney (Frozen, Princess, Mickey Mouse and Winnie the Pooh), Marvel (Avengers, Spider-Man and Guardians of the Galaxy).
• Responsible for writing the franchise strategies, marketing and content plans, selling them to internal and external partners (including licensees, retailers and promotional partners).Highlights: launching the Avengers.

London, United Kingdom

• Responsible for the licensing programmes for Disney Channel franchises (when linear TV was still a thing).
• Developed licensing, brand strategies and campaigns for Disney's tween franchises: High School Musical, Hannah Montana, Camp Rock - remember those?
• Worked on the integration of the Marvel licensing business into Disney's consumer products.

London, United Kingdom

• Brand ambassador and guardian for Disney across all lines of business and consumer touch-points, from Studios to Disney Stores.
• Wrote, presented and enforced Disney brand guidelines to internal and external stakeholders.
• Created and delivered training sessions to company-wide audiences across EMEA, including the nutritional guidelines announced by Disney in 2006.
• Reviewed, improved and approved brand and marketing materials across all brands: from B2B sales materials to… Show more Brand ambassador and guardian for Disney across all lines of business and consumer touch-points.
• Reviewed, improved and approved brand and marketing materials across all brands: from B2B sales materials to multi-million dollar multimedia campaigns. Show less

London, United Kingdom

• Managed the portfolio of preschool brands, working with internal and external stakeholders to build and maximise awareness and revenue through licensed products.
• Launched the first Disney magazine for preschoolers, as well as the first live show for preschoolers with Feld Entertainment.