Flávia Barros Email and Phone Number
Flávia Barros phone numbers
I’m driven by passion for what I do and challenges, I strive for results by building cohesive, engaged and high-performing teams. With almost 25 years of experience in Marketing and Sales within E-commerce and Tech companies, I'm skilled in effective communication and relationship-building at all organizational levels. I'm results-oriented, a strong advocate for teamwork and committed to customer satisfaction and process improvement. I'm comfortable in diverse and multicultural environments and am adept at navigating ever-changing business landscapes. I'm a proud mother of two incredible daughters and I enjoy meditating. - I’m principled. Even when obstacles arise, I stay on course. I don’t want to let the team or customers down. I’m keen to accomplish the tasks agreed. If the computer system breaks down and I can’t do their work, I’ll find a way to get the job done as promised. - I’m prepared. I anticipate problems and aim to eliminate any chance for error or unpleasant surprise. When we are doing something new, we’ll draw up a detailed plan. - I’m conscientious. I’m thorough and thoughtful. I take pride in doing their job well. Whether I’m organizing a nice lunch for a product launch meeting or preparing a major brochure update.- I’m modest. Personal glory isn’t my main goal. Once committed to the teams I’ll put their needs above my own. I have a strong sense of purpose. - I’m detail oriented, I take their time to understand the critical path, but I can move on without all the necessary information.
Leroy Merlin
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CmoLeroy Merlin Mar 2022 - PresentLille Cedex 9, France, FrResponsible for Leroy Merlin Brazil's Omnicommerce strategy and the expansion of new businesses such as Services and Installation, Retail Media and Marketplace (3P). Main responsibilities: : • Brand Strategy, Content, Social Media, Performance media and SEO. • Growth and Marketing activation (traffic management, CRM/ Customer lifecycle), Loyalty Program. • Voice of the Customer: Customer Care, including Ombudsman.• Services (installation and renovation) business unit. • Distance Sales: E-commerce, including 1P and 3P models (Market Place), Whatsapp and Telesales.• Digital Products (E-commerce desktop, App, customer service)• Retail Media• CX and Marketing Intelligence Teams -
Superintendente De MarketingBs2 Hub Aug 2020 - Feb 2022Belo Horizonte, Minas Gerais, BrResponsible for growing GMV of BS2 financial products for individuals and companies through Branding strategy, PR, Content, Social Media and Growth Marketing, including CRM and online acquisition. -
Business Acelerator | Head Organica For Enterprise CompaniesOrganica Evolução Exponencial Aug 2019 - Jul 2020São Paulo, São Paulo, BrConsulting focused on developing new growth strategies for established businesses that need to explore new avenues or adapt to new market challenges. Key clients: BV, Pravaler, Gupy, Grupo Somma, Warren Investiments, WBG, etc. -
Digital Transformation ConsultantOrganica Evolução Exponencial Oct 2018 - Jul 2020São Paulo, São Paulo, Br -
CmoMercado Bitcoin Mar 2018 - Oct 2018São Paulo, Sp, BrResponsible for Marketing and Sales. Facing the challenge to expand 3 times the total user base in 2018, to reposition the company brand, to increase user engagement and to consolidate Brazilian crypto coin Market through high-quality educational contents.Main areas of responsibility: Branding building, Content Marketing, Paid Media, SEO, PR, Social Media and CRM (Customer Relationship Management). -
Marketing Director99 Oct 2016 - Jan 2018São Paulo, Sp, BrMission: Expansion of user base through Online Acquisition, Brand Building and national partnerships.• Branding: Leading and implementation of 99's new Brand strategy. • Growth Marketing: Organization and structuring of a team focused on new user's online acquisition, optimizing media of Google, Facebook, AdNetworks and Retargets.• Strategic Partnerships: Implementation of strategic national partnerships focused on user acquisition and brand presence. -
Head Of Retail MarketingNetshoes Apr 2014 - Oct 2016São Paulo, BrThree Main areas of responsibility: 1) Retail Marketing: In charge of leading the sales of BR Netshoes Group through a structured integration between different areas based on planning of the Annual Promotional Calendar, where the main delivery was Black November Campaign.2) Email Marketing and Push Notifications: Responsible for strategic planning and optimization of Email Marketing and push notification campaigns.Main outputs:- Restructuring of the whole trigger intelligence, creation of customer life cycle and creation of an integrated communication Journey with the client (before Omni Channel) assembling channels such as Facebook, Mobile phone through Push Notifications and Email marketing.3) Creation of sales space of advertisement aiming to increase the EBITDA of Netshoes BR through Media Kits of promotional spaces. -
Senior Marketing Manager (Retail) - BrazilNetshoes Oct 2013 - Apr 2014São Paulo, Br -
Senior Marketing Manager LatamNetshoes Oct 2011 - Oct 2013São Paulo, BrCreation of a Latin America Netshoes Marketing area (Mexico and Argentina) from scratch:• Management of sales and budget of sites in Mexico and Argentina, setting targets, following Performance KPIs up.• Media Planning• Negotiation with local and global vehicles/gateways.• Planning of the promotional actions and marketing of the sites -
B2B ManagerB2W - Companhia Global Do Varejo Feb 2011 - Sep 2011Rio De Janeiro, Rj, BrSale of B2W's e-commerce platform-based services and implementation of new businesses. -
Product ManagerB2W - Companhia Global Do Varejo Jul 2007 - Jan 2011Rio De Janeiro, Rj, BrOverall management of 8 product categories, such as Household Appliances, Small Kitchen Appliances, Beauty and cosmetics products, and others, at Submarino.com. Main activities related to negotiation with suppliers in connection with product purchase, stock management, purchase limits and product margins, and also campaigns and sales promotions to achieve sales targets. -
B2B2C - Marketing CoordinatorB2W - Companhia Global Do Varejo Jul 2005 - Jul 2007Rio De Janeiro, Rj, BrSale of services based on the e-commerce platform of Americanas.com to companies interested in making direct sales to the end consumer. -
Crm/Dbm - Marketing CoordinatorB2W - Companhia Global Do Varejo Jan 2002 - Jul 2007Rio De Janeiro, Rj, BrCreation of customer-focused database and, with the support of a Data Mining Consulting, information mapping, such as customer profile, cluster, purchase propensity, life cycle, relation between products and customer's motivation for purchase. Customer insights were used in Telesales, Call Center and mainly to email marketing campaigns. -
Marketing AnalystB2W - Companhia Global Do Varejo Apr 2000 - Jan 2002Rio De Janeiro, Rj, BrImplementation of catalog actions, email marketing and negotiation with partners to lease/exchange mailing, and of flow of Marketing managerial information. -
TraineeCitibank Feb 1999 - Apr 2000New York, New York, Us -
Marketing Intelligence Senior AnalystSouza Cruz Dec 1997 - Feb 1999London, GbCompetition Analysis and Monitoring, analysis of the sales results of Souza Cruz brands, follow-up of the company's strategic information flow.
Flávia Barros Skills
Flávia Barros Education Details
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London Business SchoolLeadership -
Pontifícia Universidade Católica Do Rio De JaneiroPuc Rio De Janeiro -
UerjAdministration
Frequently Asked Questions about Flávia Barros
What company does Flávia Barros work for?
Flávia Barros works for Leroy Merlin
What is Flávia Barros's role at the current company?
Flávia Barros's current role is CMO @ Leroy Merlin | Omnicommerce Strategy, Brand strategy, E-commerce, Growth, CRM, Customer Insights.
What is Flávia Barros's direct phone number?
Flávia Barros's direct phone number is +55199810*****
What schools did Flávia Barros attend?
Flávia Barros attended London Business School, Pontifícia Universidade Católica Do Rio De Janeiro, Uerj.
What skills is Flávia Barros known for?
Flávia Barros has skills like E Commerce, Email Marketing, Online Marketing, Online Advertising, Digital Marketing, Marketing, Dos, Team Leadership, Market Planning, Crm, Retail, B2b.
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