Verygood+ is a creative full-service music agency rooted in and dedicated to music culture. Based in Amsterdam, we operate globally and collaborate with musicians and record labels who are at the forefront of innovative music within their own scenes. We offer brands, companies, advertising agencies, film studios, and new media the opportunity to connect with opinion-shaping audiences through groundbreaking music synchronization.

Practice focused on addressing mental blocks and deeply rooted limiting beliefs. In the process that clients undertake with me, we work with various methods and techniques, such as PSYCH-K®, Heart Coherence breathwork, and the therapeutic approach of Dr. Gabor Maté. Break free from the thoughts and habits that are still holding you back. Flip it now!

GoStudent is one of the market leaders in the growing EdTech industry, simplifying learning by introducing digitalization to a traditional tutoring system.* Needs analysis and in-depth conversations: Engaged in discussions with parents, children and students to map out learning challenges and personal circumstances.* Sales: Development and sales of tailored educational programs based on needs analysis to help students achieve learning goals within frameworks that best fit each… Show more GoStudent is one of the market leaders in the growing EdTech industry, simplifying learning by introducing digitalization to a traditional tutoring system.* Needs analysis and in-depth conversations: Engaged in discussions with parents, children and students to map out learning challenges and personal circumstances.* Sales: Development and sales of tailored educational programs based on needs analysis to help students achieve learning goals within frameworks that best fit each family’s unique situation.* Relationship management and customer loyalty: Built trust and long-term relationships with families through active relationship management and a client-centered approach.* Optimization of sales and workflow processes: Enhancing acquisition strategies and optimizing planning and workflow processes within the team. Show less

These Guys is an Amsterdam-based event organization focused on innovative art and music, providing a platform for pioneering artists.* Co-founder and Owner: Established and grew a successful business in the cultural events industry with partners.* Strategic Planning: Designed and implemented short- and long-term strategies for gradual growth.* Booking and Programming: Managed programming for events and festivals.* Production Involvement: Actively participated in the… Show more These Guys is an Amsterdam-based event organization focused on innovative art and music, providing a platform for pioneering artists.* Co-founder and Owner: Established and grew a successful business in the cultural events industry with partners.* Strategic Planning: Designed and implemented short- and long-term strategies for gradual growth.* Booking and Programming: Managed programming for events and festivals.* Production Involvement: Actively participated in the production process of events.* Communications Management: Developed creative marketing concepts to reach and expand the target audience. Show less

Octopus Agents is an Amsterdam-based agency representing a diverse range of artists in electronic music.* Artist Management: representing both established and emerging artists, focusing on developing and implementing growth strategies and positioning.* Project Management: developing and coordinating temporary projects such as international tours, label showcases, and album releases.* Sales- en Accountmanagement: maintaining daily contact with a global network of promoters… Show more Octopus Agents is an Amsterdam-based agency representing a diverse range of artists in electronic music.* Artist Management: representing both established and emerging artists, focusing on developing and implementing growth strategies and positioning.* Project Management: developing and coordinating temporary projects such as international tours, label showcases, and album releases.* Sales- en Accountmanagement: maintaining daily contact with a global network of promoters, clubs, and festivals to discuss opportunities and negotiate details.* Business Development: exploring new international markets and expanding business relationships and networks.* Market Research: tracking trends and developments in the international music industry to identify opportunities. Show less

Clone Records is an independent electronic music specialist, store and record label located in downtown Rotterdam.* Event Project Manager: responsible for the creation and coordination of all label events and projects worldwide.* Strategy Development: developing and implementing strategies to enhance Clone Records' reach and visibility through event communication.* Coordination: managing external communications, PR, and design for label events

Temporary freelance projects in Communication & Marketing, Concept Development, and Event Booking within the cultural sector.* Head of Communications at Closure (nightclub in Amsterdam): Responsible for all external communications, international branding, PR campaigns, artwork, and content management across media channels.* Artist Handling and Production Coordinator at Closure: Oversaw production for all weekly events, including contract management, payments, and… Show more Temporary freelance projects in Communication & Marketing, Concept Development, and Event Booking within the cultural sector.* Head of Communications at Closure (nightclub in Amsterdam): Responsible for all external communications, international branding, PR campaigns, artwork, and content management across media channels.* Artist Handling and Production Coordinator at Closure: Oversaw production for all weekly events, including contract management, payments, and logistical planning.* Communications Manager at Toren (cultural hotspot in the Overhoeks Tower in Amsterdam): Responsible for external communications and PR for all activities and events.* Marketing & Communications Coordinator at 5 Days Off Festival 2014 (multi-day music festival at Paradiso and Melkweg): Developed and implemented the communication and PR campaign for the festival.* Booker at Stichting Zwerfkunst:Booking programming for events and festivals like Dazzeville Night festival at de NDSM. Show less

De Media Maatschap is a full-service media company that guides and advises advertisers on offline and online media campaigns.* Media Planner: developing innovative, effective, and integrated media and communication strategies for advertisers.* Project Management: managing and implementing communication and media projects.* Contact Model: developing a contact model for the optimal media mix.

Kennedy van der Laan is a law firm in Amsterdam that ranks among the top 20 independent law firms in the Netherlands.* Marketing and Business Development Associate: part of a team responsible for the migration to the new website.* Creative Marketing Concepts: developing and implementing marketing concepts to promote networking events.* Various Activities: creating and editing promotional videos, developing online content for promotion, and production during business events.

Caviar is an award-winning production company with offices in Amsterdam, Los Angeles, London, Brussels, Paris, and Madrid. The growing community of creators at Caviar is rooted in branded content, film, digital, and post-production.* Media Manager: coordinating the daily workflow in the media and post-production department, providing (technical) support to the production team and video editors.* Content Management: responsible for the website and newsletter, ensuring adherence to… Show more Caviar is an award-winning production company with offices in Amsterdam, Los Angeles, London, Brussels, Paris, and Madrid. The growing community of creators at Caviar is rooted in branded content, film, digital, and post-production.* Media Manager: coordinating the daily workflow in the media and post-production department, providing (technical) support to the production team and video editors.* Content Management: responsible for the website and newsletter, ensuring adherence to brand guidelines.* Various Activities: video editing, casting extras and models, and production during shoots. Show less

Intern at the Rotterdam-based record label and booking agency Sound Architecture (SA), which also develops the complete artistic program and all external communication and artwork for the nightclub Catwalk.* Thesis: developed a brand communication plan and strategy, including internal and external research, brand positioning, and corporate identity, translated into communication and promotion for Catwalk.* Various Activities: writing press releases, maintaining the website and… Show more Intern at the Rotterdam-based record label and booking agency Sound Architecture (SA), which also develops the complete artistic program and all external communication and artwork for the nightclub Catwalk.* Thesis: developed a brand communication plan and strategy, including internal and external research, brand positioning, and corporate identity, translated into communication and promotion for Catwalk.* Various Activities: writing press releases, maintaining the website and newsletter, adding new content, event production, and coordinating communication and design for all events. Show less

Spielraum is an annual summer festival held at the outdoor location De Doolhof in southern Netherlands. Within the festival, I held an advisory and supportive role regarding artist booking, event communication, and artwork. Additionally, I was involved in various tasks, including support during the production and promotion of the festival.