1. Incubate brands from 0 to 1- Mainly responsible for the output of brand concept, market positioning, marketing planning, advertising, media communication, etc. And responsible for channel construction, business negotiations, brand co-naming and other whole process incubation.2.Brand Online marketing- In the initial stage of brand incubation, we cooperated with fashionable commercial landmarks and all kinds of new consumer brands to carry out joint signing events. Effective use of resources replacement, voice in all kinds of media. Chinajoy X Risocial, FOURTRY X Risocial@TX Huaihai Flash, Brand Planet X Risocial, etc.3. Brand /IP/ enterprise business cooperation-In 2021, many important IP cooperation will be negotiated for the brand, and iQiyi will reach cooperation with FOURTRY, Fashion Zoo-Amazing Panda, Brand Planet, Mingqian Coffee, Good Hope Water, HOOD, Jingdezhen-Taoxichuan International Studio of its own variety "Fashion Partners". Interpret brand positioning and increase exposure and sales in the form of co-branding and linkage.

TJ Sports - LPL Park Project Team (Tencent+Riot focusing on LPL, Esports of LOL - League of Legends in China).

1.Responsible for finding and selecting program topics and contacting partners to determine shooting2.Interview and shoot special programs, special planning programs, information programs, star programs, etc3.Independently write manuscripts, dubbing manuscripts and be responsible for video editing.

1.Led and managed department affairs. Strong cohesiveness, passion and team spirit.2.Set up the official WeChat official account and MicroBlog and overall management.3.Put forward creative and planning, make graphic design, photography and video, cultivate and develop aesthetic ability.4.Write news, events and creative articles.5.During my tenure, the total number of users of WeChat official account of the university increased by triple, and the total number of reading reached 450,000 times.