Freelance professional marketing & communications support.

Hasenbock makes hand printed design on sustainable and upcyled textile. Organic beeswax wraps, T-shirts for kids and adults, bags and cards.Contact me if you are looking for eco-friendly, one of a kind screenprinted promotional gifts such as original beeswax wraps or hand printed shopping bags

I was responsible for the marketing and corporate communications of WoningNet (a shared service center for social housing corporations, providing ICT solutions, Customer Care and Market research) and "Stichting Het Vierde Huis" (a not for profit organization, specialized in solving difficult housing situations and helping problematic tenants to get their lives back on track). For both organizations I managed all communications, PR and marketing activities from strategy and concept to… Show more I was responsible for the marketing and corporate communications of WoningNet (a shared service center for social housing corporations, providing ICT solutions, Customer Care and Market research) and "Stichting Het Vierde Huis" (a not for profit organization, specialized in solving difficult housing situations and helping problematic tenants to get their lives back on track). For both organizations I managed all communications, PR and marketing activities from strategy and concept to (coordination of) execution. Content marketing (b2b and b2c), social media strategy as well as change communication were our main focus in 2016.Working with a team of 3 marketing communications colleagues. Show less

Responsible for all marketing, PR and communications involving the online social neighborhood network Buurtleven.nl.The activities included both B2C and B2B target groups. B2C activities were mainly combining online and offline media and focused on social media community growth. In about one and a half years' time our team managed to increase the number of visitors to the website's news up to 50k unique visitors per month.

In this position I directed an editorial board consisting of 2 desk editors and 7 freelance journalists of the online social network Buurtleven.nl.I was responsible for laying out, implementing and evaluating the editorial course of the website's local news. Also, I was involved in improving the website in close collaboration with colleagues, consumers and technical partners.

In this position I set up the marketing and communication of 2 new projects at Waag Society: The business incubator MediaGuild and The Creative Learning Lab.- Media Guild was an innovation catalyst designed to connect entrepreneurs, creative industries, research & education, businesses and venture capital (https://waag.org/en/tags/mediaguild)- The Creative Learning Lab: this remarkable Amsterdam based lab examines the potential of technology for educational innovation with… Show more In this position I set up the marketing and communication of 2 new projects at Waag Society: The business incubator MediaGuild and The Creative Learning Lab.- Media Guild was an innovation catalyst designed to connect entrepreneurs, creative industries, research & education, businesses and venture capital (https://waag.org/en/tags/mediaguild)- The Creative Learning Lab: this remarkable Amsterdam based lab examines the potential of technology for educational innovation with (international) experts in education, the arts, the cultural sector and creative new media industry. (https://waag.org/en/theme/we-learn) Show less

EGEM helps Dutch local governments to improve e-services for citizens and businesses.My job covered a broad range of communications and PR activities, such as press contacts, advising on strategic and project communications, writing communication plans, organizing events, managing corporate visual identity.Operational manager of 1 junior communications advisor, 2 communication assistants and 1 intern.

Ph.D research on the role of mass media in international business relations: content analysis of economic news coverage and face to face interviews with over 75 internationally active CEO's in Japan, USA and Netherlands. Special interest in research methods for cross-cultural social sciences.Lecturing social science research methods.

Responsible for market expansion on the Dutch market of this Augsburg (Germany) based bakery and food company .