Florence Giraud

Florence Giraud Email and Phone Number

Communication Manager & Statutory Relations @ COFREND
paris, île-de-france, france
Florence Giraud's Location
Greater Paris Metropolitan Region, France
Florence Giraud's Contact Details

Florence Giraud work email

Florence Giraud personal email

About Florence Giraud

My professional project: Supporting companies in their international expansion My Profile: - 20 years of experience in internal and external communication - Industrial Groups and communications agency - Expertise areas of BtoB and BtoC. - Experience of matrix organizations and of international sales networks- Management of cross-projects with multi-disciplinary teams - Knowledge of the automotive, aerospace, construction, mining, metals and chemicals markets- Fluent English - International mobility My greatest strengths are organization, creativity and management of complex projects with multinational teams. I consider myself an open, curious and dynamic person, with real adaptability skills and oriented results.Specialties: Implementation of comprehensive communication strategy, internal and external aiming at:- enhancing the brand image - promoting the product offers - boosting sales - motivating and bringing teams together

Florence Giraud's Current Company Details
COFREND

Cofrend

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Communication Manager & Statutory Relations
paris, île-de-france, france
Website:
cofrend.com
Employees:
19
Florence Giraud Work Experience Details
  • Cofrend
    Communication Director
    Cofrend Jan 2020 - Present
    Paris 17
  • Cofrend
    Communication Manager And Statutory Relations
    Cofrend Mar 2013 - Jan 2020
    Paris
    Confédération Française pour les Essais Non Destructifs, association loi 1901, organisme national de certification pour les agents de personnels opérant dans les secteurs de l'aéronautique, de l'énergie, du ferroviaire et autres industries.Missions : Soutien les 5 pôles de compétences de l'Association dans leurs projets de valorisation de la filière professionnelle en END auprès des institutions publiques et des différentes parties prenantes, françaises et internationales;Contribue au développement de partenariats et d’alliances avec les donneurs d’ordre, les institutions et autres associations professionnelles.Pilote les relations presse-médiasManagement d’un chargé de communication.Réalisés :- Nouvelle Charte graphique et lancement du nouveau site internet : www.cofrend.com- Organisation du Congrès « Les Journées COFREND » : 2500 visiteurs (dont 30% internationaux), 80 exposants, 130 conférences scientifiques, 700 congressistes ; - International : Pavillons France 2017 à Chennai (Inde), salons CND en Europe- Partenariat avec l’ONISEP grand Est et création de séquences pédagogiques pour les étudiants et les enseignants, disponible sur le site : http://www.onisep.fr/Pres-de-chez-vous/Grand-Est/Nancy/Informations-metiers/Decouvrir-les-secteurs-professionnels/Decouverte-des-metiers/Controle-non-destructif
  • Rio Tinto Alcan
    Communications Leader At Alcan International Network
    Rio Tinto Alcan Oct 2004 - Dec 2011
    Business unit of Rio Tinto Alcan Worldwide sales network specialized in the trading of raw materials and chemicals - 500 employees - 40 offices in 36 countries - 1 billion € turnover Mission: Decline the communication strategy for change within the Business Unit, in line with the Group's policy and values Accompany the Steering Committee in the operational implementation of strategic projects Achievements: - Communication of change: Decline internally the integration policy, define and pilot the communication and information system within the business unit. Launch and promote internationally the Business Unit : image study and Branding- Digital Communication: Creating a website (in 7 languages​​). Improve its ranking and increase traffic contacts through an e-marketing strategy (SEO / SEA and affiliations) on targeted markets and regions. - PR: Launch of new subsidiaries (India, Poland and Vietnam). - Communication for Sustainable Development: Launch of a marketing "green" offer. Creating a brand and its graphic identity. - Crisis Communication: Support the post-preparatory projects in the divestment of the Business Unit.
  • Rio Tinto Alcan
    Communications Coordinator At Alcan Service Centres
    Rio Tinto Alcan 2006 - 2008
    Business unit of Rio Tinto Group Activity: European network specialized in the distribution of machining aluminum products - 30 sites in 12 countries - 1000 employees - turnover of € 500 Million Missions: External Communication: Promote the business activity on its markets: naval, construction, aerospace and engineering technology. Crisis Communication: Support the divestment process of the business unit
  • Pechiney Automotive
    Communication Coordinator
    Pechiney Automotive 2001 - 2004
    Business Unit of Pechiney Activity: Development of R&D concepts in aluminum for automotive applications. Teams divided between the central committee, the center of R & D and the production sites located in France and Germany Missions: Promote the brand and the use of aluminum to car-manufacturers and suppliers (Tier 1 & 2)Develop an institutional communication to partners and publicHighlight the technical, economic and environmental aspects of aluminum Increase the visibility of the projects and the engineers and researchers' expertise Support the commercial expansion in Germany Experience details: Definition of external communication plan and implementation of media and off media actions: customers events, fairs, press relations and advertising
  • Theleme
    Advertising Account Manager
    Theleme Oct 1999 - Apr 2001
    Communication agencyMissions:Budget: Mitsubishi Project: Introduction of a new commercial vehicles on the french market. Give reflection, advice and recommendations of strategic communication axles to the customerOperational management of the project Job details:Taking briefs, coordination, planning and budgeting Monitoring suppliers and external service providers in the production of communication toolsResearch of efficient media and negotiation of the Ads budgetManage the relationship with the customer
  • Volvo Trucks France
    Marketing Assistant
    Volvo Trucks France Oct 1991 - Sep 1999
    Distribution of industrial vehicles in France - 100 outlets Missions: Promote the brand and boost sales of products and services. Animate and implement projects to the operational level Achievements: Product launches and image campaigns Job details: - Editor of the news magazine dedicated to the dealer network - Organizations of fairs and customer events - Management of media plans: media advertising, display, radio spots - Implement promotional campaigns and pilot direct marketing actions- Production of tools and materials to support sales: leaflets, brochures, mailings, movies - Setting up and animation of incentive programs
  • Volvo Trucks France
    Press Relations Assistant
    Volvo Trucks France 1992 - 1995
    Missions: Give visibility to products and increase brand awareness among the trade press Job details: Organization of Press events: trips, fairs, plant tours, conventions, product launches and product testing, conferences, interviews and other regional events Participate to the preparation of press releases Setting up a press review and monitoring the media coverage

Florence Giraud Skills

Change Management Marketing Communications Communication De Crise Commutations International Crisis Communications Web Marketing Sustainability Events Project Management Continuous Improvement Written And Verbal Communication Abilities Branding Experience Advertising English Communication Interne Communication Marketing Gestion De Projet Management Marketing Marketing En Ligne Relations Publiques Anglais Incentive Programs

Florence Giraud Education Details

  • Iscpa
    Iscpa
    Internal And External Communication

Frequently Asked Questions about Florence Giraud

What company does Florence Giraud work for?

Florence Giraud works for Cofrend

What is Florence Giraud's role at the current company?

Florence Giraud's current role is Communication Manager & Statutory Relations.

What is Florence Giraud's email address?

Florence Giraud's email address is fg****@****ail.com

What schools did Florence Giraud attend?

Florence Giraud attended Iscpa.

What skills is Florence Giraud known for?

Florence Giraud has skills like Change Management, Marketing Communications, Communication De Crise, Commutations, International, Crisis Communications, Web Marketing, Sustainability, Events, Project Management, Continuous Improvement, Written And Verbal Communication Abilities.

Who are Florence Giraud's colleagues?

Florence Giraud's colleagues are Schroeyers Tony, La Cofrend, Fredy Gonsalo Sanchez, Stéphane Géneau De Lamarlière, Lore Cortes, Patricia Legrand, Jean-Pierre Gustin.

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