Florence Machio

Florence Machio Email and Phone Number

Gender Communication, Campaigns Strategist ➲ Expert in Journalism, Advocacy, Gender-Based Violence & Reproductive Health ➲ Championing Women's Rights through Creative Campaigns across Africa @ Data2X, United Nations Foundation
washington, district of columbia, united states
Florence Machio's Location
Nairobi County, Kenya, Kenya
About Florence Machio

I debuted my career in a newsroom before transitioning into communicating women's rights to policymakers through creative campaigns. I am proud to be part of the Quote This Woman+ database of experts, which curates voices like mine to ensure gender diversity in the media and beyond.As a communication, advocacy, and research professional with 10 years of extensive experience in NGOs and non-profits across Kenya and Africa, I specialize in fields such as journalism, gender-based violence, reproductive health, advocacy, and communication.I leverage my media and advocacy expertise to identify strategic opportunities for partners to advance their initiatives across countries and continents. I have coordinated, and executed campaigns for various organizations, developed projects at both country and continent levels, and trained staff, journalists, and interest groups on social development issues, including gender-based violence and sexual and reproductive health.My experience in organizing and moderating science café discussions for scientists, policymakers, and the media in East Africa, as well as facilitating workshops and conferences for coalitions and effective media usage, has enabled me to translate complex issues to the public and policymakers. I have a solid background in social research and translating research to support stakeholder engagement at the policy level.🎖 Notable Accomplishments include:➲ Developed the "25 conversations in 25 schools in Africa" campaign, highlighting the voices of young girls and bringing them into decision-making rooms at both the AU and country levels, ultimately making a significant impact.➲ Nominated as the only African journalist to attend the International Academy of Sciences Conference in Beijing, China, and later worked with the Bill and Melinda Gates Foundation to highlight Africa's health priorities, which involved traveling to malaria-prone countries in Africa and discussing health financing at a global level.➲ Invited by USAID to speak about Female Genital Mutilation and effective communication strategies in Washington, DC.➲ Produced conference newspapers and media events at major international conferences, including the G8 Summit of 2005, the Family Planning Conference in Kampala 2009, CHOGM, and AU summits, and interviewed figures such as Tony Blair and Bob Geldof.Overall, I am passionate about promoting gender diversity and equality and leveraging my skills to effect positive change in the world.

Florence Machio's Current Company Details
Data2X, United Nations Foundation

Data2X, United Nations Foundation

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Gender Communication, Campaigns Strategist ➲ Expert in Journalism, Advocacy, Gender-Based Violence & Reproductive Health ➲ Championing Women's Rights through Creative Campaigns across Africa
washington, district of columbia, united states
Website:
data2x.org
Employees:
6
Florence Machio Work Experience Details
  • Data2X, United Nations Foundation
    Regional Communications And Advocacy Advisor
    Data2X, United Nations Foundation Mar 2023 - Present
    Nairobi County, Kenya
  • Pai
    Gender And Campaigns Specialist | Regional Technical Advisor - Advocacy Media & Messaging
    Pai Apr 2021 - Present
    Population Action International (PAI) is a global nonprofit organization that promotes universal access to family planning, reproductive health care, and sexual and reproductive rights for all people.Core Contributions:➦ Supporting partners in Kenya, Uganda, Nigeria, Zambia, Ghana, and India to achieve their advocacy objectives, resulting in a 30% increase in successful advocacy campaigns.➦ Offering expert technical advice to multiple programs such as Faith for FP, UHC, and the Global Gag rule programs, leading to an average 25% improvement in program outcomes.➦ Documenting key advocacy wins, producing compelling documentaries that were showcased at the 2022 Family Planning conference in Thailand➦ Designing and implementing successful communication campaign projects. Conducting Strategic communication engagement with policymakers.➦ Training partners on strategic communication and messaging, resulting in impactful media engagement.
  • Equality Now
    Campaigns Officer, Africa
    Equality Now Apr 2018 - Apr 2021
    Nairobi, Kenya
    Equality Now is an international human rights organization that promotes gender equality and ending violence and discrimination against women and girls.Core Contributions:➦ Drove program team success in ending harmful practices, sexual violence, legal equality, and sex trafficking by connecting them with policymakers, resulting in a 20% increase in government engagement.➦ Championed the first Women's Run in Kenya, raising $50K and attracting 1,000 participants, bringing awareness to women's health issues and gender equality.➦ Piloted the Multi-Sectoral Approach in Makueni County, resulting in the establishment of the 1st state-run safe house and an increase in budgetary allocation to the ministry of gender from KES 1m to KES 100m➦ Established relationships with policymakers in Tanzania and Zambia to ensure access to justice for girls, resulting in a 25% increase in government funding for related initiatives.➦ Served as liaison for the organization with relevant government ministries, specifically the ministry of gender, where I secured an MOU with the ministry that lasted 3 years, ensuring efficient communication and collaboration, resulting in a 40% increase in government partnership.➦ Organized engaging public campaigns to spotlight women's rights violations and hold government agencies accountable, resulting in a 50% increase in media coverage and community engagement.➦ Created the Duty Bearers Book for Makueni County, providing government officials with a comprehensive guide to their responsibilities.➦ Supported the establishment of the first state-run safe house in Kenya by providing technical advice towards policy and gender-sensitive budgeting, increasing government funding for related programs by 100%.➦ Organized safe spaces in Makueni in each sub-county to capture children's voices and eventually made a gallery out of the voices that influence policy change- child protection policy and sexual violence policy.
  • Equality Now
    Communications Consultant
    Equality Now Jan 2015 - Mar 2018
    Africa, Kenya
    ➦ Launched and executed the 25 conversations in 25 schools campaign across six African countries, resulting in over 5,000 children aged between 9 and 18 equipped with knowledge and skills to prevent sexual violence. The campaign's success led to changing laws at the Africa Union and county levels in Kenya.➦ Collaborated with partners and journalists to execute the FGM project in Kenya, Liberia, and Mali, resulting in a 35% reduction in FGM cases in the targeted areas.➦ Managed the partner-driven FGM newsletter, growing the subscriber base by 50% within six months, increasing awareness of the issue.➦ Spearheaded the Solidarity for African Women's Rights (SOAWR) project, achieving a 75% increase in the number of women empowered to stand up for their rights.➦ Supported the Africa Legal Girls Defense Fund (ALGDF) project, leading to a 60% increase in legal victories for girls' rights.➦ Orchestrated communication efforts for all the above projects, reaching over 10,000 individuals at the country and partner levels.➦ Organized the Children's Conference with partners to demand accountability for child rights violations in Kenya in 2017, attracting over 500 participants and resulting in commitments from duty bearers ➦ Created the Hear Our Stories book, amplifying the voices of girls from the 25 conversations in 25 schools in Africa campaign, with over 1,000 copies distributed ➦ Represented the organization at ACERWC and ACHPR, showcasing a gallery of girls' voices of girls who have been violated from across the continent, resulting in increased support for girls' rights.➦ Produced three documentaries capturing the policy journey of child protection, educating audiences on issues such as FGM, child marriage, and sexual violence.
  • Population Reference Bureau
    Consultant/Media Trainer
    Population Reference Bureau Jan 2004 - Jul 2015
    Nairobi County, Kenya
    The Population Reference Bureau (PRB) is a private, nonprofit organization that provides information and analysis on global population, health, and environmental issues. Core Contributions:➦ Developed and organized health reporting training that empowered over 50 journalists to accurately report health issues in local media outlets.➦ Contributed to the design and development of national projects valued at over $2 million under the USAID ENGAGE project, resulting in successful implementation and achievement of project objectives.➦ Established similar projects in Uganda and Tanzania, expanding health and development services to previously underserved communities.➦ Innovated and executed creative strategies for implementing the ENGAGE project, leading to increased project impact and achievement of program objectives.➦ Collaborated with the program director to develop project management plans and budgets, ensuring effective resource allocation and project success. Represented the team in donor reporting, securing continued funding support.➦ Created a comprehensive communication and advocacy training manual for the Gates Foundation, equipping over 100 health and development sector advocates with the knowledge and skills to advance their work.➦ Supported the production of newspapers at international family planning conferences, disseminating best practices and policy commitments by countries to improve reproductive health outcomes.➦ Organized and led study tours in India, South Africa, South America, Uganda, and Tanzania to share best practices for sexual violence protection, raising awareness and promoting successful strategies to combat sexual violence.➦ Developed Communication strategies at an international conference and set up newsrooms.
  • Tns Rms Uk Limited
    Knowledge Manager
    Tns Rms Uk Limited Oct 2010 - Aug 2011
    Nairobi
    ➦ Successfully translated complex social research findings into easily understandable language for clients, increasing client satisfaction and positive feedback.➦ Proactively handled internal and external public relations, effectively communicating the research findings to stakeholders and the media, resulting in increased visibility and recognition for the organization.
  • Women'S Empowerment Link (Wel)
    Research Director
    Women'S Empowerment Link (Wel) Jan 2008 - Dec 2008
    Women’s Empowerment Link – WEL is a nonprofit, nonpartisan, nongovernmental women's rights organization. The organization seeks to empower women and girls to realize their full potential, worth and strength politically, socially and economically through advocating for their human and social justice rights.Core Contributions:➦ Conducted comprehensive analysis of programmatic literature related to gender and development, resulting in a 20% increase in understanding of the intersectionality of gender and development issues.➦ Played a pivotal role in developing Chapter six of the Waki Report by collecting and integrating the voices of survivors of Kenya’s post-election violence. This effort significantly increased public awareness and understanding of the impact of violence on individuals and communities.➦ Assisted in establishing the organization, including facilitating the recruitment of a diverse team and securing critical funding. This effort led to a successful launch within six months of inception, resulting in a robust and sustainable organization.➦ Organized the desert run in Garissa, focusing on marginalized girls.
  • Africa Woman
    Africa Woman Coordinator
    Africa Woman 2002 - 2007
    Nairobi But Work Covering Eight African Countries In Sub Saharan Africa
    ➦ Spearheaded project setup and led management with regular reporting to London-DFID and British Council Zimbabwe, resulting in successful implementation and achievement of project goals.➦ Expanded the project to eight countries within just 4 years, increasing its reach and impact by 100%.➦ Managed a diverse and high-performing team of 80 across eight African countries, ensuring seamless coordination and delivery of project outcomes.➦ Successfully secured funding for the project’s expansion from one year to four years, demonstrating strong fundraising skills and financial acumen.➦ Showcased African Women’s stories in high-level international forums, including the G8 Summit in Gleneagles, AU Health Ministers meeting in Maputo-2007, AU Summit, and WSSD2003, effectively promoting the project’s objectives and raising awareness about women’s empowerment in Africa.➦ Produced newspapers at international conferences targeting policymakers, one of which influenced the impasse on the famous Maputo protocol around women’s reproductive health and rights➦ Set up newsrooms at international conferences, including at the CHOGM in Abuja, where the late Queen Elizabeth attended. The project drew in other donors for activity-based funding.
  • Association Of Media Women In Kenya
    Program Manager
    Association Of Media Women In Kenya Jan 2002 - Dec 2002
    Nairobi County, Kenya
    ➦ Successfully evaluated and implemented the project, driving a 25% increase in productivity and a 15% reduction in costs.➦ Streamlined donor reporting, consistently delivering high-quality reports on time and within budget, resulting in a 95% donor satisfaction rate.➦ Conducted rigorous monitoring and evaluation of the project, identifying and addressing areas of improvement that led to a 20% increase in overall project effectiveness.
  • Parents Magazine Kenya
    Editorial Assistant
    Parents Magazine Kenya Sep 1999 - Dec 2001
    Nairobi County, Kenya
    Parents magazine is a force to reckon with in Kenya’s media industry. Having stood the test of time for the past 35 years, it is arguably the best family magazine in the region, tackling societal issues ranging from family to lifestyle to health to fashion.Core Contributions:➦ Revamped health columns, increasing readership engagement by 30%.➦ Conducted interviews and crafted feature articles, driving a 25% uptick in magazine subscriptions.➦ Introduced sponsored columns that increased content and revenue.➦ Represented the Editor in the Media Owners’ meetings➦ Spearheaded magazine editing and layout, achieving a 20% reduction in publication errors and boosting reader satisfaction.
  • Standard Group Plc
    Reporter
    Standard Group Plc Jan 1997 - Aug 1999
    Nairobi County, Kenya
    The Standard Group PLC is a multi-media organization with investments in media platforms spanning newspaper print operations, television, radio broadcasting, digital and online services, and outdoor advertising. The Standard Group is recognized as a leading multi-media house in Kenya with a key influence in national and international interest matters.Core Contributions:➦ Led the creation of an all-female investigative team, reporting directly to the Managing Editor,➦ Generated compelling human interest articles that increased readership of the weekend papers.

Florence Machio Education Details

Frequently Asked Questions about Florence Machio

What company does Florence Machio work for?

Florence Machio works for Data2x, United Nations Foundation

What is Florence Machio's role at the current company?

Florence Machio's current role is Gender Communication, Campaigns Strategist ➲ Expert in Journalism, Advocacy, Gender-Based Violence & Reproductive Health ➲ Championing Women's Rights through Creative Campaigns across Africa.

What schools did Florence Machio attend?

Florence Machio attended University Of Nairobi, St. Augustine University Of Tanzania, Daystar University.

Who are Florence Machio's colleagues?

Florence Machio's colleagues are Kelsey Ross (She/her), Alison Lamb.

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