Strategic Marketing EU is responsible for continuous improvement of the client and brand experience in a more uniform and efficient way in Europe. The team takes control of the change agenda of the Private Bank. Focus is on commercial steering, marketing and business development to improve the C/I ratio.> Support multiple cross-country Strategic Marketing projects (analysing, implementing and monitoring).> Translate true understanding of client needs into successful propositions… Show more Strategic Marketing EU is responsible for continuous improvement of the client and brand experience in a more uniform and efficient way in Europe. The team takes control of the change agenda of the Private Bank. Focus is on commercial steering, marketing and business development to improve the C/I ratio.> Support multiple cross-country Strategic Marketing projects (analysing, implementing and monitoring).> Translate true understanding of client needs into successful propositions in order to contribute to the success of ABN Amro Private Banking.> Navigate the complexities of doing projects across multiple and diverse countries and interact with many (culturally) different stakeholders to help drive the success of the respective topics across ABN Amro Private Banking. Show less

Implementation of the digital strategySet up the first content platform -Prismes de Neuflize OBC#innovation #startupgrandsgroupes #contentmanagement #leadsResponsible for translating strategy into action, by different types of content, through alltypes of channels. Projects: annual report, innovation (wearables, online security), influencers and press/PR on social media. Focus on digital content management & social media

Global management for Neuflize Private Assets and Neuflize OBC Investissements brands #strategy #events #print

operationnal product oriented marketing, external and internal communication#RFP #roadshows #internet #intranet