Florence Chai Email and Phone Number

I oversee and mentor the design team as well as head campaigns, coming up with concepts, creating key visuals and carry them through to their executions on various touch points.I lead brainstorming sessions and also ensure high standards of visual executions.I also sometimes liaise with clients and have exposure in presentations.Brand’s that I have worked on included Guardian, Fairprice, Schneider Electric, Listerine, Schwarzkopf and China Taiping insurance

Conceptualised seasonal campaigns and execute them across all marketing collaterals. Lead creative team and oversee day to day performance of creatives.Brand that I have worked on mainly is Seagate.

Conceptualized and executed creative deliverables for ATLAS showroom in Millenia Walk. Worked on NTU, SMU and NIE accounts designing brochures and posters.Led pitches for Innosparks(ST Engineering), Ministry of Manpower (SG SECURE) Resort World Sentosa and Parkway Pantai Healthgroup. I was responsible for the art direction, conceptualization, design and copywriting in all of these campaigns.Other brands I worked on included BOSE, Singapore Airlines and The Advocate Group.

I conceptualized ideas and executed creative deliverables for brands:Bosch, BMW, Carlsberg, Listerine, Hyundai, Oral B, Philips, Clipper Tea, Simgo, Honda, Olay and Pantene. Designed heaps of POSM's for P&G. I designed brand toolkits for local brands; Island Creamery, 1872 Clipper Tea and Four Seasons Organic Supermarket. I also won an award for packaging design for Golden Bridge Foods Manufacturing.

Instructor at Air Intelligence Department in MINDEF.