Florian Fermin

Florian Fermin Email and Phone Number

Marketing Specialist @Global Savings Group @ Ringier AG
zurich, zurich, switzerland
Florian Fermin's Location
Greater Munich Metropolitan Area, Germany
About Florian Fermin

With years of experience behind me, I am confident in my abilities and now seek a new challenge by moving into Account Management to apply my strategic insights and relationship-building skills to drive client success and satisfaction.I'm a Marketing specialist with over 8 years of experience in online marketing, project management, and product growth. Over the years I've become proficient in utilizing Google Analytics, multiple Marketing Automation tools, and Agile methodologies and software.

Florian Fermin's Current Company Details
Ringier AG

Ringier Ag

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Marketing Specialist @Global Savings Group
zurich, zurich, switzerland
Website:
ringier.com
Employees:
1248
Florian Fermin Work Experience Details
  • Ringier Ag
    Marketing Operations Manager
    Ringier Ag Apr 2024 - Present
    Berlin, Germany
  • Global Savings Group
    Global Project Manager And Marketing Specialist
    Global Savings Group Apr 2021 - May 2023
    Product Marketing Manager of two AAA projects- The Savings Articles, serving as supplementary blog content, and the Voucher Category Pages, clustering the coupon codes:• Successfully led the launch of the two projects in the top five markets, and published twelve monthly articles for the Savings Articles,• Identified market opportunities to drive traffic and ROI,• Worked closely with main stakeholders, and created specific toolkits, insights and training for them, • Planned clear product roadmap.Product management- For key products and tools used internally by the local operations teams: • Led product requirements and communication alignment, collaborated with main stakeholders to assess future product release. Team Lead Marketing Manager- Of the UK’s marketing team:• Identified growth opportunities, plan and execute market and customer research, and supporting on the optimization of the campaigns (SEO, SEA, design). - And led the Influencer Marketing team for Germany:• in delivering successful strategies, media plans, and budgets for each marketing campaign. Uncovered innovative lead generation, awareness and relationship-strengthening tactics.
  • Global Savings Group
    Marketing Operations Manager
    Global Savings Group Sep 2019 - Mar 2021
    • Managing the UK’s marketing team on data analysis, market research, and marketing campaign optimization.• Managing the Influencer Marketing team for Germany by putting together strategies, plans, and budgets for each marketing campaign. Whilst monitoring important metrics such as reach, impressions, engagement rate, conversions and traffic to our pages.• Managing and supporting the local campaign managers of France, Germany, Netherlands, and Nordic countries.• SEO Optimization by measuring and analysing the performance data from Google Analytics, Google Search Console, Ahrefs and other channels.
  • Global Savings Group
    Junior Marketing Operations Manager
    Global Savings Group Apr 2018 - Sep 2019
    Région De Munich, Allemagne
    • SalesForce Champion – Set up the tracking solution for the marketing campaigns.• WordPress consultant and expert.• French editorial consultant of the team.• Updating the design and content of our Black Friday and Cyber Monday domains.• Supporting the Product Manager on the Black Friday White Labels project.• Coordinating the launch of a reviews portal from scratch.
  • Société Générale
    Working Student As Project And Communication Manager For The Is Sector
    Société Générale Oct 2014 - Jul 2016
    • Community management using social networks and email marketing.• Managing the intranet by setting up new topics, designs and content updates. • Organizing events like annual training, seminar, convention and conferences.• Participating in cross-cutting projects by coordinating and monitoring action plans.
  • Leadthefuture
    Web Manager
    Leadthefuture Jul 2014 - Sep 2014
    London, Royaume-Uni
    Internship in a start-up which is a Leadership ‘Laboratory’ focused on developing emerging leadership and dedicated to new models.My main missions were the community management, updating the website on WordPress, creating brochures for a new business and making some analyses on Google Analytics.Working tools : Wordpress, Photoshop, Indesign, Illustrator, Office, Imovie etc...
  • Estate Student
    Web Manager
    Estate Student Mar 2014 - Jul 2014
    London, Royaume-Uni
    Internship in a start-up specialized in customized accommodation research in London. My tasks were the community management, doing some marketing analyses and creating infographies and brochures for B2C and B2B.Working tools : Wordpress, Photoshop, Indesign, Illustrator, Office ...
  • Vente-Privee.Com
    Marketing Operations Intern
    Vente-Privee.Com Apr 2013 - Jul 2013
    My internship was in the “Rosedeal” team, which is the coupon platform of the company and my missions were: • Managing three brands/retailers by scheduling and establishing their sales.• Benchmarking deals’ websites in France.• Developing the commercial balance sheet for the first half of 2013. • Making suggestions for improvement in the “Rosedeal” market.Working tools: Office Suite, Rosedeal Backoffice, other tools specific to the company
  • Rtl Group
    Télé Enquêteur
    Rtl Group Apr 2011 - Apr 2013
    Études musicales et panels visant à l'amélioration des programmes radios du groupe.
  • Natixis Assurances
    Webmarketer
    Natixis Assurances Jul 2012 - Aug 2012
    Benchmark et maquette pour améliorer site existant

Florian Fermin Education Details

Frequently Asked Questions about Florian Fermin

What company does Florian Fermin work for?

Florian Fermin works for Ringier Ag

What is Florian Fermin's role at the current company?

Florian Fermin's current role is Marketing Specialist @Global Savings Group.

What schools did Florian Fermin attend?

Florian Fermin attended Grenoble Ecole De Management, Eemi - L'école Européenne Des Métiers De L'internet.

Who are Florian Fermin's colleagues?

Florian Fermin's colleagues are Marco Pescio, Childish Major, Irène Müller, Damian Channing, Peter Racz, Eugenia Mihalcea, Somogyi Zsolt.

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