Florencia R. Email and Phone Number
Florencia R. work email
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Florencia R. personal email
Here’s a strong LinkedIn bio paragraph that positions you effectively:Creative, mission-driven marketer with a proven track record of building products and experiences that deliver measurable value and lasting impact. With extensive experience leading integrated marketing strategies across diverse industries, I combine a data-driven mindset with a passion for storytelling to engage audiences, elevate brands, and drive growth. I excel at turning complex challenges into actionable strategies, collaborating cross-functionally to bring ideas to life, and aligning marketing efforts with organizational goals. Dedicated to creating meaningful connections and outcomes, I thrive at the intersection of creativity, strategy, and purpose.
The Stroke Foundation
View- Website:
- thestrokefoundation.org
- Employees:
- 6
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Executive DirectorThe Stroke FoundationSan Antonio, Tx, Us
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Senior Communications And Marketing ManagerWomen In Bio - Engage. Educate. Empower. May 2022 - PresentPittsburgh, Pa, UsDesigning and executing WIB's content campaign strategy, resulting in a 10% growth in social media followers and a 20% increase in website traffic in 12 months.Managing all email communications, including a monthly chapter event digest and e-Newsletter, resulting in a 17% increase in email open rates and a 5% rise in click-through rates in 6 months.Led a successful rebranding project, overseeing the development and execution of a refreshed brand identity, including visual guidelines and messaging strategy. -
Co-Founder, Director, Marketing And Donor ExperienceThe Stroke Foundation 2020 - PresentSuccessfully managed the design and implementation of fundraising programs and content marketing campaigns, resulting in a year-over-year (YOY) revenue increase of 15%.Developed and executed effective SEO strategies, driving organic traffic and improving search engine rankings, leading to increased visibility and donor engagement.Led direct website and content initiatives, ensuring the delivery of high-quality, engaging, and impactful content that resonated with the target audience and drove conversions.
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Brand And Digital StrategistUpwork 2020 - 2020San Francisco, California, UsCollaborated with nonprofit and startup clients to (re)design web experiences, resulting in improved user engagement, enhanced donor experiences, and increased conversions.Implemented new content strategies that aligned with client goals and target audience preferences, resulting in higher user engagement and improved brand messaging.Refreshed the look and feel of client brands, creating visually appealing and modern designs that resonated with the target audience and improved brand perception. -
Digital Sales ManagerCmi/Amco 2019 - 2020Led digital marketing strategies, effectively developing, implementing, and optimizing digital campaigns that resulted in on-time and on-budget execution, ensuring efficient resource allocation and maximizing ROI.Achieved significant success in securing +$1M annual deals with top brands, demonstrating strong negotiation skills and the ability to cultivate fruitful partnerships that drove business growth.Drove a 15% year-over-year (YOY) growth by implementing effective marketing strategies that increased brand awareness, expanded market reach, and generated new leads and sales opportunities. -
Digital Project ManagerGafa 2018 - 2019Hipódromo, Distrito Federal, MxSuccessfully managed multiple creative and digital development projects from client approval through completion, ensuring adherence to requirements, deadlines, and budgets, resulting in a 10-20% increase in revenue per project.Effectively facilitated communication between technical and creative teams, ensuring smooth collaboration and coordination throughout the project lifecycle. -
Brand And Content AdvisorBeyondblue 2017 - 2018Melbourne, Victoria, AuSuccessfully led and managed all branded marketing campaigns for Fundraising, Volunteers, Corporate Partnerships, Ambassadors, and Community Engagement teams, resulting in increased brand visibility and stakeholder engagement, and raising $10 million in funding.Redesigned the customer experience (CX) and user experience (UX) across the donor/customer journey, resulting in improved satisfaction levels, increased conversions, and reduced churn rates. -
Community Fundraising ExecutiveNational Breast Cancer Foundation 2016 - 2017Sydney, Nsw, Au• Actively developed and executed fundraising campaigns totaling $5M, drafted communications strategies and donor nurturing journeys through digital channels and marketing automation platforms.• Successfully led the Pink Ribbon Breakfast campaign and achieved an increase of 30% in revenue compared to the previous year - a total income of $1.6M.• Provided reporting on engagement, income targets, and post-campaign surveys. -
Graduate Research Assistant - Political Science DepartmentThe University Of Texas At San Antonio Jan 2013 - Aug 2015San Antonio, Tx, UsReviewed and edited academic articles, as well as chapters and bibliography for “The European Union Beyond the Crisis: Evolving Governance, Contested Policies, and Disenchanted Publics” by Boyka M. Stefanova.Researched academic literature regarding global governance theory, corporate social responsibility in the extractive industries, international political economy, and multinational enterprises; reviewed and edited academic articles for publishing.Coordinated data, researched and compiled economic data on Asian countries; researched academic literature and newspapers to track changes and developments in Singapore’s political economy.Co-authored government report on emergency preparedness survey in San Antonio metropolitan area for Bexar County Emergency Management Office. -
Social Media And Marketing AssistantThe University Of Texas At San Antonio Jan 2012 - May 2013San Antonio, Tx, UsManaged all social media accounts for Fitness Center. Updated and maintained all accounts with current and latest information, including coordination with Webmaster for constant updates; developed schedules for social media posting; increased exposure and enhanced client experience.
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Donor Relations ManagerThe University Of Texas At San Antonio Aug 2011 - Jul 2012San Antonio, Tx, UsLed a team of seven people in the largest student-led non-profit organization in San Antonio. Implemented new fundraising strategies and coordinated event marketing and planning, increasing exposure of the organization resulting in triple total fundraising compared to previous year.
Florencia R. Skills
Florencia R. Education Details
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University Of Houston, C.T. Bauer College Of BusinessMaster Of Business Administration - Mba -
The University Of Texas At San AntonioPolitical Science And Government
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The University Of Texas At San AntonioManagement- International Business
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Abu Dhabi UniversityAnd Related Support Services
Frequently Asked Questions about Florencia R.
What company does Florencia R. work for?
Florencia R. works for The Stroke Foundation
What is Florencia R.'s role at the current company?
Florencia R.'s current role is Executive Director.
What is Florencia R.'s email address?
Florencia R.'s email address is pa****@****tsa.edu
What schools did Florencia R. attend?
Florencia R. attended University Of Houston, C.t. Bauer College Of Business, The University Of Texas At San Antonio, The University Of Texas At San Antonio, Abu Dhabi University.
What are some of Florencia R.'s interests?
Florencia R. has interest in Children, Economic Empowerment, Civil Rights And Social Action, Politics, Education, Disaster And Humanitarian Relief, Human Rights.
What skills is Florencia R. known for?
Florencia R. has skills like Fundraising, Spanish, Event Planning, Social Media, Public Speaking, Research, Microsoft Office, Public Relations, Event Management, Facebook, Social Networking, Teamwork.
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