Patrick Henley, Csm Email & Phone Number

Melbourne, Fl, Us

• Oversee Payroll Operations for three retail locations, ensuring accurate and timely processing of employee compensation and benefits.• Coordinate Support Ticket Systems, streamlining issue resolution processes and improving service efficiency.• Manage Customer Engagement by responding to reviews on social media and Google, driving positive brand perception and customer satisfaction.• Direct Social Media Strategy, including customization and regular updates to enhance brand visibility and engagement.• Lead Job Posting Strategies, optimizing listings to attract and retain high-caliber talent and meet staffing needs.• Develop Marketing Materials, including flyers, handouts, and print collateral, to support strategic promotional campaigns.• Maintain and Update Tracking Dashboards, providing critical insights into project performance and operational metrics.• Execute Email Marketing Strategies, crafting and deploying campaigns to communicate key messages and drive engagement.• Monitor and Document HQ Meetings and Webinars, implementing process updates and enhancements to optimize organizational performance.• Manage POS System, overseeing user onboarding and system functionality to ensure smooth operational integration.• Monitor and Utilize Sport Clips Resources, ensuring staff development through targeted training programs.• Plan and Execute Promotional Events, including high-profile activities such as Thanksgiving parades and internal contests, driving brand engagement and community involvement.

• Manage and Develop Website: Oversee website updates, implement SEO strategies, and enhance overall site functionality to improve user experience and search engine ranking.• Update Social Media for Wright Plaza: Regularly refresh content and post updates related to new tenants and upcoming events, boosting engagement and visibility.• Assist with Tenant Lease Process: Support the onboarding of new tenants, ensuring a smooth transition and adherence to leasing procedures.• Conduct Tenant Research: Perform market research to identify and attract prospective tenants, contributing to the shopping center's growth and diversification.• Oversee Reader Board Management: Manage and update reader board content to effectively communicate key messages and promotions to visitors.• Meet with Landlord Regularly: Hold monthly and weekly meetings to review project statuses, address any issues, and plan upcoming projects to ensure alignment with overall goals and timelines.

• Developed custom loan application solutions using Test Driven Development and the Laravel Framework TALL stack and Vue.js.• Served as WordPress admin to post company updates

Tallahassee, Florida, Us

• Led discovery planning sessions to set the vision of projects from the end user's perspective.• Worked with outside Agencies and Creative Vendors to bring projects to life.• Gathered Requirements and led the development lifecycle communicating with clients and vendors to project completion.• Developed over 50 custom Drupal and WordPress websites using SQL, MySQL, and PostgreSQL.• Collaborated with clients to develop and execute comprehensive SEO strategies aligned with their business goals

• Equipped Franchise Owner (Team Leader) and Managers by implementing systems to improve efficiency, update technology, and incorporate automation for higher productivity.• Increased store performance to generate $1 million in revenue across three franchise locations.• Installed kiosk, POS system, TVs, and network equipment while ensuring security and PCI compliance.

• Moved home to Florida to help support aging father.

• Collaborated with Landlord, and external stakeholders to support shopping center development and marketing initiatives• Created a new brand identity, logo, and website for the shopping center.• Designed custom flyers and marketing materials for tenants’ promotional events.• Developed and implemented local SEO strategies to increase online visibility and foot traffic for shopping center tenants

Mexico Beach, Florida, Us

- Managed $50k per month SEM campaigns with Google AdWords, Pandora, and Spotify- Created Mockups and Wireframes for the Creative Department to develop creative website designs.- Converted PSD designs into custom WordPress websites built with semantic HTML5 to boost SEO.

Nashville, Tennessee, Us

-Collaborated with creative designers and developers to build and execute new ideas.-Reported KPIs from our e-mail marketing campaigns, online store performance, and web traffic to the Executive Team weekly.-Worked with the Creative Director and Lead Engineer to bring innovative web solutions to help Students have a better camp experience.-Converted existing websites from mobile and desktop sites to a mobile version while retaining SEO rankings.-Developed a custom Drupal Commerce store optimized to show up on organic search and Google shopping pages; ensured ongoing PCI compliance for site security.

Birmingham, Al, Us

- Developed custom web experiences amongst teachers and students and used web development and SEO to support corporate goals for increasing users and expanding ProctorU's footprint on campuses.- Led SEO efforts resulting in #1 Google rankings for highly competitive keywords: "Online Proctoring" and "Virtual Proctoring"- Conducted keyword research and implemented on-page SEO optimization techniques to improve organic search visibility- Collaborated with the development team to ensure all client-facing web applications were SEO-friendly and 508 ADA-compliant Proctoring and Virtual Proctoring.

Birmingham, Al, Us

- Started as Virtual Test Proctor engaging students via chat as they connected to video before verifying their ID, and then granting them access to complete their test on time.- Promoted to Lead Proctor who guided other proctors by troubleshooting student connectivity and triaging PC issues, then providing quick solutions for students.

- Monitored and updated shopping center monthly media impressions in an Excel database.- Headed the design and developing for the company’s entry for the FPRSA award.- Worked with 50 plus tenants to create monthly content for the shopping center’s monthly shopper newsletter.

Atlanta, Georgia, Us

- Managed the inventory spreadsheet for their internal merchandise shop.- Created Press Releases and RFP's for marketing initiatives.- Managed the Ning site for their Day for Kids initiatives and promoted a training webinar internally. and externally.-

Bachelors Of Science, Marketing

Nano Degree, Front End Development

Nano Degree, Intro To Programming

Masters Certificate Of Internet Marketing, Internet Marketing

Diploma, High School