Fortunate Mkhize Email & Phone Number

City Of Johannesburg, Gauteng, South Africa

City Of Johannesburg, Gauteng, South Africa

Social strategy: Develop and implement a social media content strategy that supports the marketing objectives for multiple international brands and grow the brands’ social presence.Manage social budget and implement all paid and organic social campaigns.Content creation and curation: Planning of monthly social media content calendar across key channels (Facebook and Instagram currently)Writing engaging copy for use on relevant social media platforms.Creating fresh content in different formats for relevant social media platforms and in line with each brand's tone of voice.Reporting: Social analytics and campaign/channel reporting, aligned with marketing goals and reporting back to the team to inform social strategic direction.Building reporting frameworks to evaluate return on investment on the various platformsCommunity management: Review and reply to user comments and posts in a quick and timely manner.Respond to comments in order to foster a positive community and add value to the customer experience.Escalate complaints, queries, and concerns to relevant stakeholders.Innovation: Staying constantly abreast of all technical and content developments and advances in the world of social media to bring fresh ideas and innovative developments to our social strategy;Influencer Management: Maintain relationships with collaborators and highlight new opportunities from social communities

Johannesburg Area, South Africa

General: • Closely collaborate with Brand Managers & report to Marketing Manager. • Actively contribute in the development of the Marketing Strategy, esp the Digital strategy in line with global guidelines, based on the SA market characteristics • Generate new ideas & curate content for social media platforms • Support in the execution of the business strategy • Reporting of major digital KPIs per lever (social, website, CRM…) • Manage & maintain relationships with external digital agencies & suppliers. • Stay up-to-date on the latest trends (Beauty, Skincare) in digital content and social media Social Media: • Manage Facebook, Instagram & Twitter social media strategy in line with business calendar • Creative content creation • Community management • Online reputation management • Audience monitoring to identify content preferences and trends across all channels • Manage campaign planning meetings and deadlines • Support with paid social media execution to meet performance marketing objectives – Facebook & Instagram • Participate in the scripting of video content and participate in photoshoot sessions Online media: • Advertising strategy (Google, online retailers) in line with business calendar and directives • Advertising strategy execution: keyword research, ad creation, audience creation, monitoring, etc. • Images and product information to retailers - social and print content, broadsheets, • Develop a CRM strategy for the company brands • 1st step: B2C // 2nd step: B2B • Consumer database: build, manage and animate for all brands • Design a CRM-based loyalty program and manage all processes of it Website: • Launch of new brand websites for 2020 • Managing SEO of brand websites • Managing of web content for marketing campaigns (campaign landing pages upload) • Monthly updates (homepage, your skin section, banners) • Product updates (de-listings, new launches, new information)

Johannesburg Area, South Africa

• Track marketing campaigns to evaluate results and provide recommendations for future marketing activities.• Provide accurate reports & feedback for top management with regards to all digital marketing & traditional marketing campaigns.• Assist and run with all adhoc projects• Assist with any in house training material for sales staff ( coordinating course material & research on product information etc)• Maintenance and daily updating of the website as well as all company social media platforms with current projects and any digital queries from consumers.• Coordinate all agency support between all branches nationwide ( briefs, promotions & POS designs)• Adhoc input into marketing, guidance to marketing administrator• Provide support to external sales team regarding any & all marketing related issues both in house & out on site.• Assist with the development and maintain digital marketing strategies to meet agreed company objectives.• All media related tasks from sites such as photographing of projects & write ups for media & website.• Coordinating digital advertising with external print media.• Proof reading & editing online content• Blogging & maintaining clients profiles on all major social media platforms• Using analytical tools to formulate feedback reports at clients request

Johannesburg Area, South Africa

• IMPLEMENTATION & EXECUTION OF ALL TASKS OUTLINED IN THE CLIENT CAMPAIGN BRIEF AGAINST AGREED TIMELINES & OBJECTIVES.• OBTAIN & OR COMPILE STORE OR VENUE LISTS• PRODUCE BRAND AMBASSADOR TRAINING BRIEFS BASED ON CAMPAIGN OBJECTIVES• CONDUCT CAMPAIGN AUDITS• PREPARATION & UPDATE OF JOB SHEETS & CAMPAIGN BUDGETS• FOLLOW THROUGH ON BRAND AMBASSADOR TIME SHEETS & WAGES• PROCESSING ALL SUPPLIER & AGENT PAYMENTS • CAMPAIGN END DEBRIEF – PRODUCE CAMPAIGN REPORT INCLUDING VISUALS FOR CLIENT IN LINE WITH AGREED DATES & CONTENT.• COMPLETE REQUIRED WEEKLY REPORTS WITHIN AGREED TIMEFRAMES• WORKING IN CONJUCTION WITH SHARED SERVICES DEPARTMENTS SUCH AS BRAND AMBASSADOR MANAGEMENT, CALL CENTRE, PROCUREMENT, WAREHOUSING & TRAINING

Sandton

Media Relations, press release writing, planning & implementing marketing, PR & social media campaigns.Research, analytics & online media skills. Creating & maintaining online content for clients.Event planning for corporate & social events, account coordinating & client liaison.Proof reading, editing & report feedback.

Miami/Fort Lauderdale Area

Working on board Carnival Cruise lines in their Retails Departments as a sales associate. Based out of the Miami area, we specialize in all tax and duty free merchandising on board luxury cruise liners. I was in charge of my own department which included stock controlling, promoting, sales and visual marketing.Starboard prides itself on pairing professionalism, good customer service and enjoyable work environment for all its employees based all over the world.

Melrose Arch

All administrative & marketing functions such as order processing & forwarding to UK offices. Managing sample stock, coordinating & supporting sales representatives & General Manager sales strategies, diary & travel arrangements. • Maintaining online reporting records & marketing new titles directly to booksellers & tertiary education personnel.• Hosting & event planning for corporate book club meetings, annual sales conferences & conducting radio interviews on latest title releases, articles & other marketing related activities.• Filled the role of exhibition manager at both local & international bookfairs.• Brand management & creating awareness of the different publishing imprints we represent.• Creating & implementing marketing & social media strategies for authors & upcoming titles• Digital Content management

Durban Area, South Africa

• BASIC ADMINISTRATIVE TASKS. DEALING WITH PUBLIC THROUGH EMAILS, CALLS AND WRITTEN REQUESTS. UPDATING RECORDS, DATABASES, SETTING UP NEW SYSTEMS WHERE NECESSARY.• LIASING WITH MEDIA, SHARKS PLAYERS AND KZNRU AND ASSISTING WITH CORRESPONDENCE AND ADMINISTRATION DUTIES• ASSISTING WITH LARGE EVENTS BEING HELD BY THE DEPARTMENTS SUCH AS OPEN DAYS, BREAKFASTS, MATCH DAY DUTIES, PHOTO SHOOTS, CHARITY VISITS AND OTHER SUCH EVENTS.• ASSISTING BOTH PUBLIC RELATIONS MANAGER AND MARKETING MANAGER PLANNING, ORGANIZING AND PROMOTING EVENTS.• COORDINATING CORPRATE BRANDING FOR THE DIFFERENT EVENTS WE HELD & COORDINATING SPONSORSHIP REQUESTS ON BEHALF OF THE ORGANIZATION.• IMPLEMENTING OF MARKETING CAMPAIGNS ALONGSIDE THE ADVERTISING AGENCY.

Diploma/Btech, Public Relations/Marketing

Activities and Societies: SLB - Student Liaison Body

Diploma, Social Media Marketing

High School, 12/Matric

Activities and Societies: Toastmasters International Speaker & Debating Captain