Ux Researcher
CurrentBold Insight is a user experience and human factors research agency. We collaborate with a diverse portfolio of clients to deliver recommendations that shape product design and direction.I’ve executed exploratory, international research projects with next-generation consumer technologies—from mobile apps to generative AI—across the product development life cycle.• Co-led multi-country in-depth interviews and surveys to uncover key improvement areas for an international… Show more Bold Insight is a user experience and human factors research agency. We collaborate with a diverse portfolio of clients to deliver recommendations that shape product design and direction.I’ve executed exploratory, international research projects with next-generation consumer technologies—from mobile apps to generative AI—across the product development life cycle.• Co-led multi-country in-depth interviews and surveys to uncover key improvement areas for an international video-editing app, focusing on language functionality and feature options. My data-driven report persuaded clients to integrate new features into the product roadmap. • Spearheaded qualitative coding for a diary study on pre-launch shopping personalization features, automating parts of the process to boost operational efficiency. My insights guided UI modifications to align the user experience with user mental models. • Coordinated multi-country ethnographic immersions with small business owners to understand digital productivity workflows and GenAI usage. • Co-led research on virtual identities, combining in-depth interviews and concept testing with secondary research to explore anonymity among live streaming gamers. Show less