Founder of EOA, a next generation entertainment company anchored in the Asia Pacific Rim. Working in both the scripted & non-scripted space, our passion is bringing Asian inspired communities, cultures & stories to the global stage. We source, develop & scale primarily Japanese and Korean inspired IP, that has the potential to succeed internationally, building creative pipeline solutions for our platform partners whilst collaborating with the best creators across the Asia region and world. Our dream is to inspire and grow a modern studio ecosystem, a world in which creativity reigns free. 30 years in International, Asia & UK content business, with a proven industry track record in identifying strong content opportunities, securing strategically important partnerships and creating innovative deal structures.Leading over for 450+ creatively & commercially innovate content deals throughout Asia and internationally, working directly with creators, producers, platforms, brands & advertisers to maximise viewership, reach, quality and value; including super brands such as Ninja Warrior, MasterChef, Big Brother, Deal or No Deal, Fear Factor, The Money Drop, The Bridge, Idols, Got Talent, X factor, Family Feud, The Apprentice & Take Me Out. Engineered game-changing content investment & creative models for brands and agencies.Successfully led merger of both Endemol & Shine to create the largest content provider in AsiaScaling & shaping Fremantlemedia's content offering to become no1 distributor & production partner