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Bill Schick, Emba, Fcmo personal email
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90% of growth issues happen because you have a gap between your business strategy and impactful marketing execution. I can help you bridge that gap.As a strategic creative and agency founder, I help life science companies accelerate product adoption and make marketing work. I assess their marketing needs, establish programs, goals and requirements, and set roles, KPIs, processes, and technologies. I’m an explorer.I don’t believe there are limits to what you can discover and learn. I thrive on creating new experiences and opportunities to stretch and grow. This manifests in helping people and the companies they operate to find their focus—and freedom—ultimately pushing their ability to create and innovate authentically. As an adult with ADHD, over 20 years I've helped life sciences and tech brands drive marketing innovation, build ABM programs, and improve ROI by uncovering key customer needs and developing fringe digital marketing strategy (digital, paid, and content marketing).I've created, revisioned and launched international, national and regional marketing initiatives for life science, med device and tech companies. I bring creativity, intelligence, style, and a disciplined work ethic to each client engagement. I also believe in—and drive my team to embody—personal responsibility. These attributes have led me to create both an organization that is able to brave nearly any growth challenge you face.I've launched brands, helped companies go public, and built award-winning marketing and creative teams. I currently lead my boutique interactive marketing agency, Mesh Interactive with the following:• Job-to-be-Done Defintion• Adaptive Persona Development• Outcome-Driven PPC (Pay-per-Click) • Brand Creation, Awareness, Brand Stewardship• Marketing Strategy• Digital Marketing • Integrated / Multi-Channel Marketing• Primary Research / InterviewsHighlights include:• Increase PPC KPI's 250%• Develop new content strategies that break through content shock, drive authentic engagement and organic lead generation;• Create strategic sales enablement strategy and tools for challenger sales pros;• Developed the strategy that helped a European medical device company grow from $60M to $85M;• Developed & executed the strategy that nearly doubled the revenues of another medical device company’s revenues, helped them raise a round of funding of nearly $10M and eventually going public.Contact me today to start a conversation about how I can help you bridge the gap between business strategy and impactful marketing execution.
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FounderMesh Interactive AgencyBoston, Ma, Us
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Board MemberMedical Development Group Of Boston Jul 2024 - PresentConcord, Massachusetts, Us -
FounderMesh Interactive Agency Jan 2006 - PresentBoston, Ma, UsI’ve always had a deep passion for helping companies grow by integrating creative brand, business and marketing strategy, and cool and modern tech in a way that accomplishes amazing things. Often there have been challenges and tremendous risk of failure, yet I’m proud of what I’ve accomplished in this time. I have always been driving towards disruption. From shortening the sales cycle from months to days early in my career, to launching an APAC-based technology brand in the US market via Metaverse experience, I sprint towards volatility and flee complacency.I help:- Power fresh+creative thinking to solve market challenges- Develop brand stories, positioning, and messaging to communicate value- Drive marketing innovation through platforms like the Metaverse, social, and proprietary apps- Develop and implement digital Marketing Strategies- Development and implementation brands, standards and best practices - Drive various methods of digital marketing including inbound, hybrid outbound, account-based marketing- Inbound: content marketing strategy, creation, optimization, SEO, distribution and promotion- Hybrid: consists of targeting, physical, and digital campaigns- Account-based marketing: both digital and physical campaigns- Develop physical event strategy and orchestration including workshops, trade shows, conferences and congresses- Engage in strategic collaboration with Senior Leadership, C-suite, and Boards of Directors- Collaborate with internal sales teams, partners and resellers to power sales enablement, develop sales collateral and experiences, and drive industry leadership and awareness - Lead, mentor and collaborate with peers, fellow agency leadership, internal client leadership and team members, contractors, freelancers, vendors, and my team- Improve CEO communication and presentations to drive generating active conversations with decision-makers- Define KPIs, measure, and analyze results of Marketing to inform next steps
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Fractional Cmo (Fcmo) For Life Sciences And Tech BrandsMultiple Companies Jan 2013 - PresentUsCompanies engage me to:> Grow top-line> Hit customer acquisition goals > Achieve exit (IPO or acquisition)What you get:A Strategic Advisor: Expert guidance on aligning marketing with business objectives, ensuring every marketing dollar spent contributes to growth.Cost-Effective Leadership: The strategic oversight of a veteran CMO without the overhead of a full-time exec, managing teams and budgets effectively.Objective Insights: Bring an unbiased perspective to marketing, helping cut through internal biases and identify opportunities for growth.Adaptive Marketing Expertise: Scale involvement up/down based on need, offering flexible leadership that evolves with you.Strategic Alignment: Ensure marketing activities align with changing business goals, from startup through scale-up.Resource Optimization: Identify and tap the most impactful use of marketing resources, eliminating waste and maximizing ROI.Expanded Network Access: Leverage my extensive network of industry contacts for partnerships, collaborations, and solutions.Experience-based Marketing: Develop and implement tailored marketing strategies that reflect the unique opportunities and challenges of your market.Data-Driven: Establish metrics and analytics to measure impact, making data-driven decisions.Risk Mitigation: Help navigate the complex regulatory landscape, minimizing risk and ensuring compliance.Agile Implementation: Respond swiftly to market changes with agile tactics, ensuring your company stays ahead of the curve.#LifeSciences, #BiotechMarketing, #HealthTech, #MedicalDevices, #PharmaMarketing, #StartupGrowth, #BioEntrepreneur, #ClinicalInnovation, #MedTech, #DigitalHealth, #GrowthHacking, #StartupLife, #EntrepreneurGoals, #BiotechStartups, #LifeScienceLeadership, #HealthcareEntrepreneur, #HealthcareMarketing, #ScienceEntrepreneurship, #B2BHealthcare, #HealthTechStartups, #BioTechInnovation, #BusinessDevelopment, #SustainableGrowth, #BusinessIntelligence, #GrowthMindset -
Moderator And Faculty MemberFinancial Poise Apr 2016 - PresentHighland Park, Il, UsI moderate and have presented a number of marketing webinars for Financial Poise. Topics have included marketing channels, search engine optimization (SEO and SEM), Paid Media and PPC, Social Media, PR, email marketing, and content marketing. -
FounderThe Abm Journal Nov 2018 - Aug 2023We have stopped publishing/accepting ads on ABM as of Aug 1, 2023. I created The ABM Journal initially as a hobby, because I got tired of sifting through all the noise about ABM and wanted to gather only the very best and useful Account-Based Marketing information in one place. It has since evolved to where it is today. In addition to our own research and insight, we aggregate executive-level summaries, insights and tools—along with some of the top ebooks and other resources available.#abm #b2b #marketing #accountbasedmarketing #outboundmarketing -
Evp Of DigitalMassachusetts High Technology Council Sep 2014 - Aug 2023Burlington, Massachusetts, UsAs the EVP of Digital for Massachusetts High Technology Council, I helped drive the growth and influence of the organization by developing the organization’s digital strategy, leveraging and developing digital tools, and converting “analog” processes and tools to digital ones. Specifically, I was tasked with leveraging technology and “big data” to support the organization’s member-centric advocacy focus, with the main responsibility being development and improvement of member and community experiences and benefits across business touch points. I was initially responsible for overseeing operations of digital aspects of the organization including social media, virtual goods and services, related applications, and marketing. I developed and implement social strategies that grow member benefits, organizational influence and social impact.My focus was on: • Communicating MHTC’s fundamental mission of advocating Massachusetts as one of the top three digital hubs; • Developing MHTC’s digital strategy; • Developing MHTC’s messaging platform; • Creating digital value for MHTC member organizations;• Leveraging existing, and developing new, digital tools for the benefit of the state, MHTC, and members; • Developing new relationships and partnerships to further the mission; • Execute on strategy through digital means -
Board MemberGreater Nashua Chamber Of Commerce May 2013 - Sep 2017Nashua, New Hampshire, UsAs a board member for one of the state's largest and most impactful business Chambers, I helped drive strategic community and marketing initiatives, including a joint rebrand with the City, evaluation and advancement of for-profit and non-for-profit programs, and development of technology platforms to expand core services and community solutions. -
Creative DirectorLemaitre Vascular 2003 - 2006Burlington, Ma, UsI was responsible for creative direction and execution for the brand, marketing strategy for 10 product lines, sales enablement, trade show and journal advertising, and marketing technology innovation including account-based marketing, custom app development, and 3D animation. -
Creative And Technology ConsultantTier Technologies 1999 - 2001Reston, Va, UsI joined Tier via acquisition. My role expanded upon my work at The Lab, and included creative direction, creative leadership, technical and digital consulting, -
Creative DirectorThe Lab Consulting 1996 - 1999Houston, Texas, UsManaged design team and design projects. Drove creative direction, optimized processes (for example, reduced product delivery time process from 2 weeks to 2 days), recruited creative team, launched first corporate website (mid-90s).Drove traditional and interactive marketing and creative projects for US and International offices. Clients included Blue Cross, Prudential, MetLife, Roche Pharma, Merck, and more.
Bill Schick, Emba, Fcmo Skills
Bill Schick, Emba, Fcmo Education Details
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Northeastern UniversityVisual Communications -
Quantic School Of Business And TechnologyExecutive Mba
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Harvard Business School OnlineDisruptive Strategy With Clayton Christensen
Frequently Asked Questions about Bill Schick, Emba, Fcmo
What company does Bill Schick, Emba, Fcmo work for?
Bill Schick, Emba, Fcmo works for Mesh Interactive Agency
What is Bill Schick, Emba, Fcmo's role at the current company?
Bill Schick, Emba, Fcmo's current role is Founder.
What is Bill Schick, Emba, Fcmo's email address?
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What is Bill Schick, Emba, Fcmo's direct phone number?
Bill Schick, Emba, Fcmo's direct phone number is +160380*****
What schools did Bill Schick, Emba, Fcmo attend?
Bill Schick, Emba, Fcmo attended Northeastern University, Quantic School Of Business And Technology, Harvard Business School Online.
What are some of Bill Schick, Emba, Fcmo's interests?
Bill Schick, Emba, Fcmo has interest in Social Services, Children, Science And Technology, Animal Welfare, Arts And Culture.
What skills is Bill Schick, Emba, Fcmo known for?
Bill Schick, Emba, Fcmo has skills like Creative Direction, Online Marketing, Marketing Strategy, Social Media, Marketing, Integrated Marketing, Brand Development, Online Advertising, Interactive Marketing, Social Media Marketing, Advertising, Graphic Design.
Who are Bill Schick, Emba, Fcmo's colleagues?
Bill Schick, Emba, Fcmo's colleagues are Connie Mccullion, Ben Leece, Anthony Martinez, Jayme Severance.
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