Farhan Ahmed Parpia Email & Phone Number

• Architect, develop, and optimize end-to-end automated solutions within GoHighLevel and Zapier to support marketing, sales, and operational goals.• Design pipelines, automations, etc. around a client sales system and be able to improve it consistently• Work with many softwares for connecting/creating integrations, automations, etc using Zapier/Pabbly or similar automation software• Design and deploy advanced automations, including but not limited to email campaigns, SMS, CRM workflows, and integrations with third-party services and software.Crafting Engaging Emails: Designed and developed email marketing templates for a diverse range of clients, ensuring their brand voice and messaging resonate with target audiences.Boosting Client Success: Increased client engagement and click-through rates through strategic email campaign design and development, contributing significantly to their marketing goals.Expertise in Email Development: Possess a strong understanding of HTML, CSS, and best practices for email development, consistently delivering high-quality, responsive email templates for various client needs.

• Brand Identity Integration: Ensuring consistent brand representation through the seamless integration of brand elements into the digital interface.• Implement best practices in visual design, interaction design, typography, and color theory.• Apply design thinking methodologies to innovate and solve complex user experience challenges.• Utilize tools like Figma, XD, and Photoshop Variants for efficient design system management.• Utilize tools like Jira and Trello for agile development processes.• Iterate designs based on user feedback and analytics data for continual improvement.• Design custom Gutenberg blocks for tailored content creation and layout flexibility.• Ensure visual consistency and alignment with design systems within the WordPress block editor.

Florida, United States

Pakistan

𝐂𝐑𝐌 𝐏𝐥𝐚𝐭𝐟𝐨𝐫𝐦 𝐃𝐞𝐯𝐞𝐥𝐨𝐩𝐦𝐞𝐧𝐭 & 𝐓𝐞𝐚𝐦 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭 (𝐏𝐚𝐧𝐚𝐬𝐨𝐧𝐢𝐜 𝐄𝐮𝐫𝐨𝐩𝐞)- Led and managed a team of developers in Pakistan for the development of a custom CRM platform for Panasonic Europe.- Utilized Java/Angular as the primary technology stack and leveraged AWS services for scalability and security.- Successfully oversaw the platform's build and maintenance for five years, ensuring optimal performance and user satisfaction.• Responsible for managing the UK-based company's offshore resources in Karachi and UAE.• Engage with clients in UAE, the UK, Europe, and the USA to understand their requirements and build long-term relationships.• User Experience (UX) Design: Creating intuitive and user-friendly interfaces for websites, apps, and software, focusing on ease of use and user satisfaction. • User Interface (UI) Development: Developing visually appealing and interactive interfaces that enhance user engagement and facilitate seamless digital interactions. • Customer Journey Mapping: Analyzing and designing the path customers take from initial contact to final conversion, ensuring a smooth and positive experience at every touchpoint.

• Crafting visually appealing and responsive front-end interfaces for websites and applications.• Applying design thinking methodologies to innovate and solve complex user experience challenges.• Creating interactive prototypes to visualize and validate design concepts before development.• Implementing responsive web design principles to ensure optimal user experiences across various devices and screen sizes.• Writing clean, efficient, and maintainable front-end code for optimal performance.• Ensuring consistent design and functionality across various web browsers for a seamless user experience.

• Interaction with Business Analyst, Team Leads and System Architect to interpret and develop client’s business needs• Working on User Interface Mock-Ups using XHTML, CSS and JavaScript.• Create web content, web graphics, multimedia and creative writing content for web pages• Develop design briefs by gathering information and data to clarify design issues• Use innovation to redefine a design brief and meet the constraints of cost, time and client• Multi-tasking: Often work on more than one design brief at a time using a wide range of media, including photography and computer aided design • Contribute ideas and design artwork to the overall brief• Assist new/junior Developers with interface design issues• Provide post implementation and on-going production support• Create Dynamic Interactive PDF Forms in LiveCycle Desginer

• Completely revamped the UI for their main products – Apollo Medical Solution• Working on User Interface Mock-Ups using DHTML, JavaScript, and CSS.• Creator and administrator for all graphics.• Collaborated with User Testing Groups on what works and what doesn’t from the mockups that I designed.• Analysis all aspects of UI design during the build of each design and provide ongoing UI design

• Responsible for layout, graphics & ideas for corporate websites.• Created the concepts and layout of the websites.• Created UI for e-commerce websites• Developed little Applications having graphics, icons, and UI to fetch data from the database using ASP and SQL.• Responsible for 100% cross-browser compliance of IE 4+, Netscape 4 & 6 on PC.• Created all custom icons & logos utilizing both PhotoShop & Fireworks.• Optimized & and sliced up web graphics for different websites using PhotoShop