Brand & Marketing Manager, Emea
Current- Develop and execute comprehensive brand marketing strategies and tone of voice globally for the Bing Bunny.
- Lead the development of integrated marketing campaigns across various channels including digital, social media, media sales, licensing, and promotions through team collaboration.
- Determine and manage marketing budget
- Develop strategic plans for trade, retail, and consumer channels.
- Closely monitor health metrics in key markets, competitive landscape, trends and market information and report findings to relevant stakeholders
- Utilise research, competitor analysis and health metrics to identify opportunities for growth in brand marketing efforts in both existing and new markets.