Frances Homan Bradshaw, Mba, Mta Email & Phone Number

Chicago, Il, Us

Greater Chicago Area

Greater Chicago Area

• Developed engaging photo and video content to promote various free & subscription-based resources that the company offers. • Drove sales of both new and existing products through omnichannel marketing campaigns across social platforms and an email list of 75K.• Created and fostered an overall brand and marketing strategy with integrations from WordPress, Shopify, ActiveCampaign, and Klaviyo.• Managed a team of handpicked freelancers to assist with content creation.• Designed, monitored, and updated paid ad campaigns on Meta and Pinterest.• Launched a TikTok account and acquired 23K followers in 1 year. • Increased the volume of monthly Pinterest views by 250% in one year.• Grew the number of Instagram followers by 40% in one year.• Copywrite for email marketing campaigns with an average CTOR of 45%.

Greater Chicago Area

• Design eye-catching content for Pinterest in Adobe Photoshop and Lightroom.• Develop engaging posts and stories that promote products and the podcast on Instagram and Facebook.• Schedule integrated marketing campaigns for product promotion across social media platforms.• Manage the schedule of Pinterest pins in Tailwind and Instagram posts on Later.com.• Increased the volume of monthly Pinterest views by 66% in one year. • Grew the number of Pinterest followers by 20% in one year. • Coordinate content to supplement all social media channels, the blog, and podcast.• Create images with a strong call to action to drive traffic to the online store.

Greater Chicago Area

• Developed itineraries for travelers that have included destinations across 6 continents and 80 countries.• Created and wrote detailed, customer-facing proposals containing itineraries, expedition descriptions, and pricing that followed the National Geographic writing standards.• Conceptualized and developed National Geographic’s first Sicily Private Expedition - a 10-day cultural adventure across the southern Italian isle.• Transacted over $2 million in gross sales.• Traveled to Norway, mainland Ecuador, & the Galapagos Islands on behalf of the company to inspect lodges, research destinations, and discover new activities to offer clients.• Responsible for trip development in the regions of Africa, Europe, and SE Asia.• Utilized personal travel experience to 32 countries to consult high-end travelers and VIP clientele to develop customized trip itineraries.• Negotiated payment and cancellation terms with suppliers across the globe.• Drafted and executed statements of work with domestic and international partners.• Managed a workload of up to 45 inquiries in various stages of development.• Delegated tasks and overflow work to designated coordinators and interns.• Trained five new hires who were successfully integrated into the team.

Greater Chicago Area

• Transacted over $1.5 million in gross sales.• Responsible for trip development in the regions of Africa, Europe, and the Pacific.• Manage a workload of up to 40 inquiries in various stages of development.• Maintain and foster strong relationships with international and domestic clients in varying time zones.

Greater Chicago Area

• Surpassed personal sales goal in 2018 Q4 by 241% and 116% in 2019 Q1.• Supported managers with trip development in the regions of Africa, Europe, North, Central and South America, Asia, and the Pacific.• Balanced up to 20 trip inquiries in various stages of development at once.• Entered accurate traveler and client information into company databases (QuickBase and Peak15)• Assisted with the creation of itineraries and logistics for VIP clientele. • Trained two new hires who became successfully integrated into the team.• Managed complicated budgets in both USD and foreign currencies.

• Designed personalized itineraries for customers involving multiple destinations to over 75 locations worldwide.• Responsible for the development of a series of promotional pieces for the client database showcasing tours, restaurants and highlighting unique attractions.• Managed time-sensitive client communications ensuring important trip logistics were accurate and delivered as committed. • Organized travel details for customers including transportation, hotel confirmations, and relevant tour information.

Rome Area, Italy

• Supported 700+ American and international undergraduate and graduate students annually on a residential campus in Rome, Italy.• Provided support through a 24/7 on call service to give resources to students regarding housing, safety, travel, European culture, personal well-being, as well as emergency response. • Planned and executed 8 educational study trips for over 230 students ranging from 1-10 days in length to locations within Italy, Malta, Bosnia, Serbia, and Croatia with budgets totaling over €70,000.• Coordinated orientation for the student body each semester to cultural sites in Rome and three-day group trips to different regions of Italy.• Researched, discovered, and collaborated with venues, restaurants, and “off the beaten path” local hot-spots to organize programs to promote cultural immersion.• Responsible for the hiring and daily supervision of the Student Office Assistant intern to develop branding and social media guidelines for the JFRC satellite campus.• Created and managed content for all JFRC social media platforms (@gojfrc) on Facebook, Instagram, Twitter, and YouTube.• Produced videos, designed and wrote blog posts, and photographed content for all social platforms.• Implemented, designed, and wrote content for weekly email marketing campaigns using MailChimp reaching over 1,000 people• Managed a weekly intramural soccer league for over 600 students with a budget totaling €24,000 and mentored student commissioners and team captains.• Filmed and directed a promotional "It's On Us" video with two students to bring awareness and to stop sexual assault and harassment on college campuses.• Trained and served as a Title IX Investigator .• Studied the Italian language and reached the upper-intermediate speaking of B2 and an advanced reading, and writing level of C1.

Chicago, Il

• Mentored 100+ students per semester, assisted with their study abroad application process, provided advice and first-hand knowledge about living in Rome and Europe• Designed posters and advertisements, created promotional videos, implemented email marketing campaigns using MailChimp, and gave weekly presentations to students about studying abroad in general• Managed queries of applicants on Microsoft Excel• Rebranded the Office for International Programs as a team to improve the office’s image and consistency• Planned 4-5 events for alumni and potential students to promote the Rome Center program per semester• Filmed, edited, and produced several promotional and informational videos for the International office as a whole using Adobe Premiere and iMovie

Evanston, Illinois

• Wrote social media posts, hashtags, and blog concepts for every episode of each television show on the network• Assisted the marketing team in writing and creating the company’s marketing plan• Researched information about advertising and marketing on several platforms to promote the new TV network

Rome Area, Italy

• Designed and wrote the content for the new webpage for this international company• Researched and recorded information regarding brand protection for clients• Learned how to effectively carry out Search Engine Marketing and Search Engine Optimization

Master Of Business Administration - Mba

Master Of Tourism Administration, Sustainable Tourism Management

International Business And Marketing, International Business

Activities and Societies: Studied abroad in Rome at the John Felice Rome Center, Philanthropy Chairman of Kappa Kappa Gamma, Order.

International Business

Activities and Societies: International InternshipThe John Felice Rome Center is the sister school of Loyola University Chicago where I.