Every business has a story. It tells the world what you do, who you do it for and why you do it.Tell your story well and it becomes the reason why people choose to work for you, buy from you, or use your services over anyone else.flic can help you find the right words and plan of action to engage who you want, when you want, so that everything your business has to say starts conversations, builds trust and improves performance.Whether it’s celebrating success or distilling your strategy and plans, we’ll find the right words and pictures to strike a chord with your audience and bring your story to life.

In partnership with Drax Group, relaunched its all-employee magazine, Connected. Winner of:ICE Awards, CIPR Inside UK class winner 2019: Best internal publication - printIoIC Central & North Awards 2019 Class winner: Best magazineIoIC National Awards 2019 Award of Excellence: Best New or Relaunched publicationIoIC Central & North Awards 2018 Award of Excellence: WritingWorking with the University of Huddersfield, co-created pilot and materials for The Global Professional Award (GPA). The GPA prepares students to be graduates who are leaders and who are primed to make an impact in their chosen career path. Based on the success of the pilot, funding was awarded, and the GPA is now a mandatory programme for all eligible undergraduates who wish to graduate from the University with a level 5 qualification from the Chartered Management Institute (CMI). Winner of:IoIC Central & Regional awards 2020, Stand-Out Communication, Class Winner

Responsible for delivering IC consultancy and writing support to a broad range of clients from legal, retail, finance, technology and transport sectors.

Communications manager and copywriter on Aviva’s pioneering with-profits reattribution and fund transfer programme. Responsible for copywriting and production of core customer communications, including ten complex mailings, comprising ten personalised mailing packs. Also responsible for writing, managing and maintaining a dedicated policyholder website, which received more than 900,000 unique web impressions.

Responsible for managing and developing the council’s primary corporate publications, including the city’s civic newspaper and the council’s employee magazine. Achieved, for the first time, plain English Crystal Marks from the plain English campaign for these key corporate publications. Using customer feedback, reinvigorated and re-launched the council’s citizen newspaper (circulation +700,000) and introduced paid advertising for the first time.

Responsible for press, PR and marketing of the Leeds Learning Network (the internet service provider for Leeds’ 330 schools) raising its profile within Education Leeds, schools and externally.