Following acquisition of Smiths Medical was commercially responsible for the Infusion systems Business division (Smart pumps and dedicated sets, safety software/connectivity, Gravity sets and Pain Management portfolios). This involved the Restructure and upskilling of integrated commercial team to focus on this core area of the business. Following another restructure I left the business in September 2023.

Following the ICU Medical acquisition of the Hospira Medical Devices and consumables business, I assumed complete accountability for devising and implementing the UK commercial strategy. This encompassed the integration of the sales team and product line from Fannin (UK distributor for ICU Medical products), culminating in team optimization and a significant reduction in sales and marketing expenditures. Effectively led the UK Sales, Technical, Marketing, and Clinical teams to consistently surpass annual growth targets, resulting in a substantial increase in UK business revenue by the end of 2022. This included achieving the first full smart pump integration of our safety software and the successful launch of our latest infusion pump platform, facilitating standardization throughout the entire hospital setting.

Following UK Business restructure was Commercially responsible of the Medical Devices section of the business (Infusion pumps and consumables). Grew business by 26% during this time overcoming obstacles such as product retirements, field safety notices, and launch delays. Managed "Gemstar" ambulatory retirement and successful UK launch of the "Sapphire" replacement pump program. Developed and executed the UK Oncology pump replacement program, establishing a robust foundation for expansion across our product portfolio within the Oncology arena,

Supported and mentored the Pharma & Device sales teams through the development of a Key Account Management strategy with the focus on improving Account development plans and cross functional working. Improved monthly reporting format to include activities within key accounts; achievements of sales against targets and new product forecasts, thereby improving focus on business opportunities and stock management. Exceeded 2011 sales target for both Pharma and Medical devices by 2% despite ongoing supply challenges.

Developed and improved customer relationships in my accounts, gaining customer loyalty and identifying and developing new business opportunities. Exceed Plum A+ Pump sales targets by 164% securing Salesperson of the Year in 2009 achieving the highest sales/ASP/total sales & largest conversion. Changes territories after establishing a very significant pipeline for 2010.

Led initiatives to enhance supply chain solutions for hospital pharmacies, elevating customer satisfaction and driving sales growth. Developed an Added Value Service Offering for customers, resulting in a significant increase in business for AAH. Managed the Avon Gloucester Wiltshire (AGW) purchasing confederation partnership, achieving a remarkable 48% business growth and orchestrating savings opportunities for Partnership Trusts. Employed a cross-functional team approach to ensure enhanced service delivery for customers.

Conducted comprehensive training sessions for Hospital Pharmacy staff, empowering them as proficient users of the AAH HS eMediate system, resulting in consistently high levels of customer satisfaction.• Assisted the Development Pharmacist in delivering Pharmacy services through "Pharmagen" to the King Edward VII Hospital, overseeing staff recruitment and implementing tailored development plans. Additionally, contributed to Pharmagen's efforts by seconding to develop and deploy an outpatient service offering to four NHS Trusts.• Oversaw the successful rollout of Ward Order Assembly services to two NHS Trusts, demonstrating the efficacy and advantages of third-party outsourcing.• Provided adept project management guidance and hands-on support to facilitate the establishment of a Pharmacy procurement department within Poole Hospital NHS Trust, marking a pioneering collaboration between an NHS Trust and an external agency.• Transformed the role from reactive training-focused responsibilities to a proactive, project-oriented position, driving forward innovative initiatives and strategies.

Designed and implemented a new stores/distribution area to optimize efficiency and streamline operations • Managed the effective use of the staff resource within the stores/distribution/purchasing areas of the Pharmacy, guaranteeing timely availability of medications to customers • Successfully coordinated the merger of Hospital pharmacies at Rugby and Walsgrave, leveraging economies of scale in purchasing to achieve significant reductions in drug costs. • Enhanced computerized records pertaining to drug procurement processes for improved accuracy and efficiency.