Digital Marketing Lead | Italy, Spain, Portugal
Roma, Lazio, Italia
- Developing and execution of marketing plans and media strategy for 3 regions: Italy, Spain and Portugal- Focus on digital channels: search, social media, display, video and mobile campaigns according with media agency. Managing of platforms, audiences, media buying, creativities- Support and development of CRM campaigns (dem, app and SMS channels)- Website contents and SEO strategy - Business analysis of market and opportunities- Definition of marketing opportunities for… Show more - Developing and execution of marketing plans and media strategy for 3 regions: Italy, Spain and Portugal- Focus on digital channels: search, social media, display, video and mobile campaigns according with media agency. Managing of platforms, audiences, media buying, creativities- Support and development of CRM campaigns (dem, app and SMS channels)- Website contents and SEO strategy - Business analysis of market and opportunities- Definition of marketing opportunities for the organization's products and services in coordination with other business units and key functional areas Show less