1. Agency Management•Supervision and coordination of the agency's daily activities;•Management and coordination of the staff, including any sub-agents and collaborators;•Ensuring the achievement of sales targets and the growth of the agency.2. Commercial Development and Sales•Planning and implementing sales strategies to acquire new clients;•Managing the existing client portfolio and developing new business opportunities;•Analyzing the market and trends to identify new sales opportunities.3. Administrative and Accounting Management•Handling contractual and administrative documentation related to clients and insurance policies;•Monitoring and supervising the agency's accounting and financial activities;•Ensuring compliance with HDI Assicurazioni's regulations and internal procedures.4. Managing the Relationship with HDI Assicurazioni•Interfacing with the central or regional office of HDI Assicurazioni for operational, commercial, and administrative matters;•Collaborating with company representatives to align the agency with the company's goals and strategies.

Responsible for optimizing the performance of digital advertising campaigns, with a focus on online advertising, marketing automation, and conversational marketing. I possess advanced project and stakeholder management skills, as well as strong analytical skills for managing and optimizing marketing platforms.Key Responsibilities:•Development and implementation of marketing strategies to maximize return on investment (ROI);•Management and optimization of campaigns on various digital platforms (e.g., Google Ads, Facebook Ads, Klaviyo, Shopify, Google Analytics, etc.);•Analysis and performance monitoring;•Collaborating with internal teams and external stakeholders to align marketing objectives;•Budget management and detailed performance reporting;•Maintaining up-to-date knowledge of digital marketing trends;•Managerial and creative administration of the company's social media accounts;•Sales management with the use of various platforms and CRM (Hubspot, Margò, ClickUp, Apollo.io).

Responsible for programming activities such as coding, testing, and implementation. I also design, build, and configure applications to meet business process and application requirements.

SAP functional and IT analysis consulting, based on the needs of the client enterprise.

Functional analysis consulting and customization of SAP according to the needs of the client enterprise.

Teaching assistance for the Marketing degree’s Master course denominated "Marketing Communication & New Media", taught by Professors Peverini Paolo and Romagnoli Stella, in English language.

Key responsibilities:•Analysis of marketing and corporate communication logics;•Competitive analysis and Market research through the use of specific databases;•Analysis of marketing strategies;•Planning and creation of corporate content on Social Media platforms.