Francesca Schultz Email & Phone Number

England, United Kingdom

London, England, GB

- Responsible for paid influencer marketing activations- ELEMIS is officially #1 in EMV (Earned Media Value) in total UK skincare market. This means ELEMIS is the most talked about skincare brand on social media for the UK, across all platforms.

London, England, GB

London, London, GB

- Responsible for strategising and actioning both organic and paid global influencer activations - During my time at REN, we moved from #2 to #1 in EMV (Earned Media Value) in total UK skincare market. This means we were the most talked about skincare brand on social media.

Shenzhen, Chinaguangdong Province, US

Organic and paid influencer activity across L’Oreal Paris Skincare and Men’s

Shenzhen, Chinaguangdong Province, US

• Creating social launch plans for NPD (alongside media, retail, online for a 360 strategy)
• Creating and leading a micro-influencer advocacy strategy for L’Oreal Paris
• Creating/adapting content for paid ads across Instagram, Facebook, TikTok
• Briefing and managing paid influencer and dermatologist partnerships – following my latest paid partnership campaign, traffic to landing site increased by 154%
• Liaising with influencer agents on costs, briefs, content, contracts
• Creating lists of influencers to work with, based on engagement rate, reach, UK audience %, age range of followers, with the focus on diversity and inclusion

Chelsea, London, GB

Primary responsibility includes writing for The Amazing Blog, Amazing PR's independent blog, which receives approx. 200k hits a month. The blog consists of daily product reviews, encompassing mainly beauty products, as well as health, lifestyle and home. Amazing PR is the only PR agency to do a daily blog.Responsibilities also include writing beauty press.

Alongside general admin work for the Managing Director, I wrote an abundance of press releases, and widely distributed these using Vuelio, the online media database software. At VoyagerPR, I learnt how to succinctly communicate a company's vision through press releases and press invitations, and contacted journalists to present and develop the company's.

London, Holborn, GB

Occasional part-time work at Portas, assisting in preparation for photo shoots for major campaigns

Working within Client Services, handling affairs relating to marketing content for one of the UK’s largest supermarket chains, providing general admin and other varied work. Once starting my role as Assistant Account Manager I sharpened my organisational skills, managing the team’s time and their deadlines, organising the yearly schedules and carrying out.

Office admin.Valuable learning experience visiting rehabilitation centres, talking to the professionals and clients, and sitting in on Alcoholics Anonymous meetings.

Bachelor’S Degree, Psychology

High School, Cambridge Pre-U (Equivalent To A Levels): Philosophy And English Literature, A Level: Biology