Francesca Touma

Francesca Touma Email and Phone Number

Recent MBA Graduate, at Loyola University Chicago | Marketing Manager at BarCloud @ BarCloud
Francesca Touma's Location
San Francisco, California, United States, United States
Francesca Touma's Contact Details

Francesca Touma work email

Francesca Touma personal email

n/a
About Francesca Touma

Hello! I'm a Marketing Manager at a leading software company and a current MBA student at Loyola University Chicago, where I'm honing my skills in marketing, advertising, and management. But that's just one side of the story.🎨 As an artist and musician, I bring a unique blend of creativity and business acumen to every project I undertake. My journey has been a diverse one, working across various sectors in tech, gaming, media, and the arts. From ASAP Systems and BarCloud, where I delved into the intricate world of inventory management and asset tracking software, to the innovative realms of video game development with TixGo—a music trivia game offering real tickets to shows and concerts.📰 My passion for the arts led me to create my own art magazine, a platform where I interview artists, showcase their work, and help amplify their presence in the art community. This project is a testament to my belief in the power of creativity and its ability to connect and inspire.💼 In the professional sphere, I've managed numerous teams, always with a focus on fostering a strong, collaborative culture. I believe that a team that works well together can achieve incredible things. My approach is about striking the right balance—maintaining seriousness about our goals while ensuring that humor, laughter, and out-of-the-box thinking are part of our everyday work life.✨ I'm all about bringing creativity to the table, be it through innovative marketing strategies, engaging team activities, or fresh approaches to problem-solving. For me, every challenge is an opportunity to think differently and make a lasting impact.🔗 Let's connect! I'm always open to discussing new ideas, collaborative projects, or simply exchanging thoughts on the ever-evolving landscape of marketing and the arts.

Francesca Touma's Current Company Details
BarCloud

Barcloud

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Recent MBA Graduate, at Loyola University Chicago | Marketing Manager at BarCloud
Francesca Touma Work Experience Details
  • Barcloud
    Marketing Manager
    Barcloud May 2023 - Present
    Chicago, Illinois, United States
    ● Led and managed all marketing projects across the department, ensuring seamless execution and alignment with overall business goals.● Set up, monitored, and analyzed website performance using Google Analytics and Google Search Console, driving data-driven marketing strategies.● Approved and reviewed all content across digital channels, including websites, email campaigns, YouTube, social media, and any customer-facing communications.● Collaborated with cross-functional teams to maintain consistent brand messaging across all platforms.Developed and implemented strategies for cross-channel marketing to engage target audiences through social media, email marketing, video content, and SEO.● Optimized website content and user experience, using data insights to improve engagement and conversion rates.● Oversaw the production of marketing assets and ensured quality control, delivering high-impact content that aligned with brand standards.● Monitored and assessed the effectiveness of campaigns, providing key insights to adjust strategies for optimal performance.● Led SEO efforts to enhance organic search visibility and increase website traffic.
  • Barcloud
    Content Writer
    Barcloud Jul 2021 - Present
    Chicago, Illinois, United States
    ● Assisted company with complete rebrand and building new BarCloud website● Content Writer - wrote all content on both websites including video scripts ● Digital Marketing - updated website, YouTube videos, social media & press releases● Social Media - created social media posts for the company on different platforms● Email Marketing - led new email marketing campign, designed and wrote all emails
  • Asap Systems - Cloud/On-Premises Inventory System & Asset Tracking Solutions
    Marketing Content Writer
    Asap Systems - Cloud/On-Premises Inventory System & Asset Tracking Solutions Jan 2021 - Present
    Chicago, Illinois, United States
  • Asap Systems - Cloud/On-Premises Inventory System & Asset Tracking Solutions
    Operations Assistant
    Asap Systems - Cloud/On-Premises Inventory System & Asset Tracking Solutions Apr 2020 - Jan 2021
    San Jose, California, United States
    ● Managed Customer Accounts in CRM ● Customer Service - called & emailed customers to schedule training● Helped set up interviews with the Company President and job applicants
  • Arrow Payments
    Marketing Consultant
    Arrow Payments May 2024 - Aug 2024
    Chicago, Illinois, United States
    ● Simplified complex marketing materials to improve clarity and accessibility, leading to better client understanding and engagement● Crafted and edited targeted communications, including value propositions, client testimonials, and case studies, to effectively convey Arrow Payments' unique offerings● Collaborated closely with cross-functional teams to align marketing strategies with Arrow Payments' core values of LOVE, teamwork, and a human-centered approach● Enhanced partner communications by refining messaging and ensuring alignment with brand voice, leading to stronger relationships and improved collaboration● Monitored and analyzed the performance of marketing campaigns, providing actionable insights that informed adjustments and improved overall strategy
  • Tixgo
    Marketing Team Member
    Tixgo Aug 2023 - Dec 2023
    Boston, Massachusetts, United States
    ● Identified business issues & developed research objectives with client decision makers● Responded to request for proposal leading to qualitative and quantitative data collection ● Utilized Qualtrics XM to create research designs & analyzed end users’ data● Successfully orchestrated and executed a major live event in Chicago, which played a pivotal role in demonstrating user demand and catalyzing our Boston-based company's expansion into the Chicago market.
  • Metal Monday
    Chief Executive Officer
    Metal Monday Aug 2021 - Aug 2023
    California, United States
    ● Content Creator – created, curated, wrote, & posted all content for Metal Monday ● Marketing & Design - designed website, interviews, posters, & social media posts● Curator – Curated art, sought out, met with, and interviewed artists for featured stories
  • Topic Insights, Publishing Media Startup
    Researcher/Designer
    Topic Insights, Publishing Media Startup Sep 2021 - Oct 2021
    Chicago, Illinois, United States
    (Experiential Learning Client Work)● Identified business issues & developed research objectives with client decision makers● Responded to request for proposal leading to qualitative and quantitative data collection ● Utilized Qualtrics XM to create research designs & analyzed end users’ data● Narrated insights & actions to address client’s business issues

Francesca Touma Education Details

Frequently Asked Questions about Francesca Touma

What company does Francesca Touma work for?

Francesca Touma works for Barcloud

What is Francesca Touma's role at the current company?

Francesca Touma's current role is Recent MBA Graduate, at Loyola University Chicago | Marketing Manager at BarCloud.

What is Francesca Touma's email address?

Francesca Touma's email address is tf****@****ems.com

What schools did Francesca Touma attend?

Francesca Touma attended Quinlan School Of Business, Loyola University Chicago, Loyola University Chicago, Depaul University.

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