• Working with department heads to develop client-focused business development initiatives and campaigns to target new work, maximise the firm’s service delivery and acquire new business and clients. This also involves working with external suppliers such as telemarketing companies. • Producing client focused pitches / fact sheets / brochures - working closely with sector and business development teams to complete documents that are relevant and address current issues. Research newsworthy information at BD meetings to feed back to the external PR agency.• Preparing client research briefing packs and identifying market opportunities. Helping to identify key events for the regional business development groups to raise the firm’s profile and, once selected, managing these events end to end. • Co-ordinating and assisting with the writing and preparation of legal directory submissions.• Management of the website, ensuring content is relevant, up to date, and consistent with the firm’s key messages, optimised and key word rich and supports client development plans. Provide advice and guidance to practice areas on how to promote themselves digitally, driving engagement and increasing reach through social media and exploiting and utilising social channels.• Overseeing the management of two Marketing Assistants; ensuring deadlines are met, work is consistently delivered to a high standard and managing their workflow.

Key Responsibilities• Producing event proposals and collaborating with Partners on the design and delivery of events• Liaising with internal departments in order to ensure external events are managed in line with the in-house events calendar• Organising external and complex internal events for client entertaining from initial conception through to delivery• Researching and proposing appropriate venues, hotels and restaurants• Tendering and building relationships with suppliers, including negotiating favourable terms and conditions• Arrange structured meetings with Partners to discuss budgets, attendees’ and general scope of the events• Financial management of events including raising purchase orders and ensuring invoices are correct and paid in a timely manner• Arrange post event meetings with the host Partner to share any feedback and distribute lessons learnt • Working with the desk top publishing and technology departments on the design for event brochures and invitations, both soft and hard copy• Manage the distribution of invitations• Maintain and update the Microsoft Dynamics CRM• Provide reports on client contacts and event specific information from the Microsoft Dynamics CRM• Hands on management of events on event days – meeting and greeting clients and ensure smooth running of the event from start to finish.

Key Responsibilities: • Update and maintain the Arista database, including adding and amending client details• Execute and distribute database queries on behalf of the solicitors• Handling telephone enquiries regarding the client database • Organising guest lists and producing name badges for the events • Coordinating the distribution of the (weekly / monthly / bi-annual) newsletter• Incorporating mailing list into the database• Researching target clients for acquisition• Providing support at events including setting the greeting area and promotional material• Liaise with the Marketing Manager to coordinate marketing training