Hi there! I am Francesca, a 24-year-old woman who has been on a journey exploring different facets of marketing and management across various countries. This experience has strengthened my knowledge and skills in the field.I recently completed a Master's degree in "International Marketing and Brand Management" from Lund University, one of its prestigious programs. Prior to this, I had the privilege of working with the renowned company Ryanair in Madrid, gaining valuable practical experience that can be easily adapted to different jobs and tasks. My marketing journey started with a Bachelor's degree in "Media Languages and Advertising" from the Catholic University of the Sacred Heart in Milan.This diverse background, encompassing both the creative and technical aspects, in theory and practice, has facilitated not only my professional growth but also my personal development. As a result, I am eager to embrace new challenges and opportunities outside the academic field and continue growing. With the knowledge and skills acquired over the past few years, I am confident in my ability to make meaningful contributions and create something remarkable at work.
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Digital Marketing ManagerTrivagoGermany -
Digital Marketing SpecialistTrivago Apr 2024 - PresentDüsseldorf, North Rhine-Westphalia, Germany -
Performance And Digital Marketing TraineeTrivago Oct 2023 - Mar 2024Düsseldorf, North Rhine-Westphalia, Germany -
Head Of Strategic CommunicationEast Asia Student Association Jan 2023 - Jun 2023Lund, Skåne County, Sweden- Supervised and guided the communication team- Developed strategic communication plans to successfully promote the EASA brand and effectively transmit its core values- Took ownership of EASA's social media platforms to oversee and guide its online presence across various platforms- Helped to ensure successful negotiations for partnerships with local businesses for optimal synergy and mutual growth- Analyzed data collected from the communication team to drive continuous… Show more - Supervised and guided the communication team- Developed strategic communication plans to successfully promote the EASA brand and effectively transmit its core values- Took ownership of EASA's social media platforms to oversee and guide its online presence across various platforms- Helped to ensure successful negotiations for partnerships with local businesses for optimal synergy and mutual growth- Analyzed data collected from the communication team to drive continuous improvements, generating innovative ideas for future enhancements Show less -
Communication And Pr CoordinatorEast Asia Student Association Sep 2022 - Jan 2023Lund, Skåne County, Sweden- Helped the student association to form strategic partnerships with local businesses - Created diverse content encompassing graphical designs and copywriting for EASA’s social media platforms- Monthly reported data from EASA's social media platforms to the Head of Strategic Communication for enhancing future outreach and engagement strategies -
Social Media And Customer ServiceRyanair - Europe'S Favourite Airline Jan 2022 - Jun 2022Madrid, Community Of Madrid, Spain- Supported Ryanair's Twitter and Facebook accounts (in English and Italian)- Monitored and responded to customer service queries via social media- Investigated issues raised by customers on social media- Liaised with the Customer Service Management and PR team on issues arising from social media to provide accurate assistance and information- Liaised with the IT department regarding any bugs and defects detected on Ryanair.com -
Extracurricular Management Of A Pop Culture Social Media Account@Teamlouisnews (Twitter) Sep 2019 - May 2022Managed a non-profit group's Twitter account (@TeamLouisNews) with 130k+ active followers, dedicated to promoting an international singer and songwriter.- Utilized other social media platforms (Facebook, Instagram, TikTok, YouTube) for various projects and campaigns- Collaborated with the artist's social media management team to support promotional efforts- Organized global streaming parties and YouTube livestream concerts to boost artist's visibility- Led successful promotional… Show more Managed a non-profit group's Twitter account (@TeamLouisNews) with 130k+ active followers, dedicated to promoting an international singer and songwriter.- Utilized other social media platforms (Facebook, Instagram, TikTok, YouTube) for various projects and campaigns- Collaborated with the artist's social media management team to support promotional efforts- Organized global streaming parties and YouTube livestream concerts to boost artist's visibility- Led successful promotional campaigns, resulting in up to 130% increase in average song streams and trending on iTunes in 50+ countries worldwide.- Assisted radio stations in organizing interviews and handling fan engagement Show less
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School-Work Alternance: Social Media InternDon Pablo May 2017 - Jul 2017Tolentino, Marches, Italy
Francesca Scriboni Education Details
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International Marketing And Brand Management (Msc) -
110 Cum Laude
Frequently Asked Questions about Francesca Scriboni
What company does Francesca Scriboni work for?
Francesca Scriboni works for Trivago
What is Francesca Scriboni's role at the current company?
Francesca Scriboni's current role is Digital Marketing Manager.
What schools did Francesca Scriboni attend?
Francesca Scriboni attended Lund University, Università Cattolica Del Sacro Cuore.
Who are Francesca Scriboni's colleagues?
Francesca Scriboni's colleagues are Nayeli Adamaris, Oksana Plaksiy, Andrea Fernández Fonseca, Sam Lucy, Pınar Hazal Şahin Yıldırım, Estrelliita Narvaez, Amr Elrazaz.
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